S-Class W223 [Official] Mercedes-Benz S-Class (W223)


The Mercedes-Benz W223 is the seventh generation of the S‑Class full-size luxury sedan, produced by Mercedes-Benz since 2020. It replaces the W222 S‑Class which had been produced since 2013.
For the Mercedes-Maybach S-Class, see Mercedes-Maybach S-Class (Z223)
Is that what would happen at your local MB dealer?

Would the person even know what Manufaktur is? Would they care?
If you're an MB dealership person, you probably would know Manufaktur. And the salesperson would probably notice the insane add-ons they've managed to attach to the sale on an already £180k car, so...I'm sure they'd let the entire dealership know who it was that bought it, and how big the sale was.

I dunno, I'm just guessing. The local for me, does have a nice show area, so they could do a bit of a fancy handover.
 
If you're an MB dealership person, you probably would know Manufaktur. And the salesperson would probably notice the insane add-ons they've managed to attach to the sale on an already £180k car, so...I'm sure they'd let the entire dealership know who it was that bought it, and how big the sale was.

I dunno, I'm just guessing. The local for me, does have a nice show area, so they could do a bit of a fancy handover.
I think you are overestimating the knowledge of sales people. Manufaktur is rare. Walk in to a dealer and you'll be speaking to someone used to selling A180 and might have never even driven an S-Class. You might even be ignored for 10-15min. Once you speak to them they might even be scrambling around to find a member of staff who knows about the S-Class or Manufaktur.

Contrast that with walking into a Bentley or Aston dealer. They have a wall of colour options and selection of inlays and materials to touch and look at. They might even offer to bring you a drink rather than pointing to where a filter coffee machine is.

The experience of feeling looked after and loved is secondary to the product. Ferrari does this exceptionally well including inviting prospects to spec the car at the factory.

Ranting aside, This is the type of highly specced S-class that I would look out for in classifields at 60% discount in 5-10 years. I love the exterior colour. It is similar to one that Rolls Royce has used on a few cars.

c04a4e982782e1cb490b5e6b3dbb0383-m.jpg.webp
rolls-royce-private-privilege-share-image.webp
P90535741-rolls-royce-sunningdale-unveils-new-luxury-showroom-600px.webp
2020-Ferrari-Petaling-Jaya-Showroom-Naza-Italia-7.webp
 
I think you are overestimating the knowledge of sales people. Manufaktur is rare. Walk in to a dealer and you'll be speaking to someone used to selling A180 and might have never even driven an S-Class. You might even be ignored for 10-15min. Once you speak to them they might even be scrambling around to find a member of staff who knows about the S-Class or Manufaktur.

Contrast that with walking into a Bentley or Aston dealer. They have a wall of colour options and selection of inlays and materials to touch and look at. They might even offer to bring you a drink rather than pointing to where a filter coffee machine is.

The experience of feeling looked after and loved is secondary to the product. Ferrari does this exceptionally well including inviting prospects to spec the car at the factory.

Ranting aside, This is the type of highly specced S-class that I would look out for in classifields at 60% discount in 5-10 years. I love the exterior colour. It is similar to one that Rolls Royce has used on a few cars.

c04a4e982782e1cb490b5e6b3dbb0383-m.jpg.webp
rolls-royce-private-privilege-share-image.webp
P90535741-rolls-royce-sunningdale-unveils-new-luxury-showroom-600px.webp
2020-Ferrari-Petaling-Jaya-Showroom-Naza-Italia-7.webp
The difference is that Mercedes sells an A180. Bentley and Aston don't sell low-end luxury cars.
Its probably overkill to have all of this in dealerships that sell anything from an A180 to the AMG GT. Maybe if Mercedes went out and made some special AMG or S-class only dealerships.
 
Is that what would happen at your local MB dealer?

Would the person even know what Manufaktur is? Would they care?

They have salespeople that are certified for Maybach and AMG that would be handling the Manufaktur clients. And yes, they do typically have an upleveled experience for those customers (at least in the U.S.) including presenting the car at your home should you choose.
 
They have salespeople that are certified for Maybach and AMG that would be handling the Manufaktur clients. And yes, they do typically have an upleveled experience for those customers (at least in the U.S.) including presenting the car at your home should you choose.
Oh yes. Those exist. Whether they have them at every dealer or whether your experience will be VIP from first point of contact when stepping into a dealer ia nother matter.
I think you're making a joke?
No. Today, car line ups, engines and specs are way more extensive than 10 years ago. It's difficult to keep track of all of them. Furthermore, the priority of some sales people is to sell cars that are on the forecourt. The job is easier for Rolls Royce and Aston sales people. They are fewer cars and specs to keep track of in their head and the majority of cars are made to order.
 
For the Mercedes-Maybach S-Class, see Mercedes-Maybach S-Class (Z223)

Mercedes-Benz

Mercedes-Benz Group AG is headquartered in Stuttgart, Germany. Established in 1926, Mercedes-Benz Group produces consumer luxury vehicles and light commercial vehicles badged as Mercedes-Benz, Mercedes-AMG, and Mercedes-Maybach. Its origin lies in Daimler-Motoren-Gesellschaft's 1901 Mercedes and Carl Benz's 1886 Benz Patent-Motorwagen, which is widely regarded as the first internal combustion engine in a self-propelled automobile. The slogan for the brand is "the best or nothing".
Official website: Mercedes-Benz (Global), Mercedes-Benz (USA)

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