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If a brand is to succeed, it needs loyal customers who’ll stick with the brand for years if not decades, and who’ll keep buying its cars even as their needs and circumstances change. Those customers are usually found within the membership rolls of its affiliated club, the size of which is a good indicator of a brand’s strength overall. The creation of BMW’s first North American clubs was sparked by a groundswell of enthusiasm for the Type 114 two-doors: the 1600-2 and 2002 that debuted in 1966 and 1968, respectively. By the spring of 1969, enthusiasts of those cars had formed the BMW Car Club of America in Boston, Massachusetts, the Stanford BMW Club in Palo Alto, California, the Kansas City BMW Club, another in Dayton, Ohio and...

+++ Mobility Partner BMW hands over new vehicles for the Olympic season to Germany's top biathletes +++ Athlete presentation and competition start at BMW Welt +++ New BMW iX3 leads the field +++ LOOP ONE Festival in Munich's Olympic Park thrills 50,000 fans +++ Munich. Munich's Olympic Park was the venue last weekend for the premiere of the LOOP ONE Festival, where the biathlon elite kicked off the new season. Before the competitions began on Sunday in the BMW Welt, the German National Team delighted fans on Saturday afternoon with an appearance on the main stage at the Olympic Stadium. Selina Grotian, Janina Hettich-Walz, Franziska Preuß, Vanessa Voigt, Johannes Kühn, Philipp Nawrath, Danilo Riethmüller, and Justus Strelow received...

Indianapolis. Kelvin van der Linde (RSA) was crowned Drivers’ Champion of the Intercontinental GT Challenge at the season finale. The South African took victory in a chaotic Indianapolis 8 Hour (USA) alongside Charles Weerts (BEL) and Valentino Rossi (ITA) in the #46 BMW M4 GT3 EVO fielded by Team WRT. Their teammates Raffaele Marciello (ITA), Augusto Farfus (BRA) and Al Faisal Al Zubair (OMA) completed the double podium by finishing third in the #777 BMW M4 GT3 EVO. With that, BMW clinched its first-ever Manufacturers’ Championship title in the IGTC. The “Battle on the Bricks” was initially halted for a long time due to a thunderstorm with heavy rain and eventually finished behind the safety car. From the start of the weekend, the BMW...

The Audi Concept C represents the future of Audi. With its unmistakable design language, it offers a preview of future models and a new interior experience. It is the first manifestation of the new design philosophy and embodies the four principles of clarity, emotional appeal, technical excellence, and intelligent design. And thanks to its road approval, these qualities can be experienced from behind the wheel. The Audi Concept C made its debut in Milan in early September, followed soon after by an appearance at a unique stand at the IAA in Munich. The all-electric roadster impressed with its unmistakable combination of clarity, technology, intelligence, and emotion – Audi’s four new design principles. The street-legal concept...

Munich. BMW Charging and MINI Charging have partnered with Digital Charging Solutions GmbH (DCS) to present an innovative fleet application that greatly simplifies the monitoring and centralised billing of vehicle charging for companies. This solution links the charging accounts of the fleet vehicles with a central company account. Charging for each driver is automatically invoiced and consolidated into one payment for the company. Fleet drivers can take advantage of the same features, tariffs and brand experiences as private customers. The introduction of this new fleet solution from BMW Charging and MINI Charging marks another milestone in the electrification of corporate fleets. Specially designed for small and medium-sized...

Jerez de la Frontera. Mission title defense accomplished: Toprak Razgatlioglu (TUR) is once again the World Champion in the FIM Superbike World Championship (WorldSBK) for 2025! With third place in the second main race of the dramatic season finale in Jerez de la Frontera (ESP), ‘El Turco’ secured the crown. This marks his second consecutive World Championship title as a BMW Motorrad Motorsport factory rider with the BMW M 1000 RR of the ROKiT BMW Motorrad WorldSBK Team – and the third WorldSBK title of his career (2021, 2024, 2025). After his outstanding championship win in 2024, Razgatlioglu entered the 2025 season as the clear favourite. However, following a winter testing phase during which the BMW M 1000 RR had to be adapted at...

Indianapolis. Kelvin van der Linde (RSA) was crowned Drivers’ Champion of the Intercontinental GT Challenge at the season finale. The South African took victory in a chaotic Indianapolis 8 Hour (USA) alongside Charles Weerts (BEL) and Valentino Rossi (ITA) in the #46 BMW M4 GT3 EVO fielded by Team WRT. Their teammates Raffaele Marciello (ITA), Augusto Farfus (BRA) and Al Faisal Al Zubair (OMA) completed the double podium by finishing third in the #777 BMW M4 GT3 EVO. With that, BMW clinched its first-ever Manufacturers’ Championship title in the IGTC. The “Battle on the Bricks” was initially halted for a long time due to a thunderstorm with heavy rain and eventually finished behind the safety car. From the start of the weekend, the BMW...

Woodcliff Lake, NJ – October 17, 2025 – MINI USA, in partnership with Sports Illustrated, will bring two signature experiences to Austin this weekend. Across the October 17–19 race weekend, MINI will have a presence inside Club SI at Turn 12—the premier trackside hospitality at Circuit of the Americas (COTA). Guests will enjoy elevated hospitality and unbeatable views of Turn 12, along with product experiences and MINI motorsports memorabilia throughout the space, including the Cooper-Climax T53 Low Line Grand Prix race car. Additionally, MINI and the Motorsport Network will also host a Fireside Chat with Charlie Cooper, grandson of Formula 1 engineering legend John Cooper, who transformed the classic MINI into a rally racing champion...

Wildlife thrives at the Home of Rolls-Royce at Goodwood Flora and fauna flourish across the 42-acre site, nestled in the heart of the West Sussex countryside Long-term sustainability partnership with neighbouring Goodwood Estate benefits wildlife, biodiversity and the local community Western portion of Rolls-Royce site forms part of proposed Strategic Wildlife Corridor Landscaping and environmental enhancements will encompass one-third of the extension of the Home of Rolls-Royce As well as being the only place in the world where Rolls-Royce motor cars are designed and hand-built, the Home of Rolls-Royce at Goodwood is an important refuge for a huge variety of wildlife. The site extends to 42 acres and the new site extension extends...

Bentley Stuttgart marks its 15th anniversary by unveiling the Black Forest Regional Collection The bespoke Mulliner lineup includes a Bentayga S Black Edition, Continental GT Speed, and Continental GTC Speed Exclusive design echoes the colours and features of the region’s renowned landscape Evening launch event at Bentley Stuttgart introduced the collection to clients and guests Bentley Stuttgart has marked 15 years of delivering extraordinary customer experiences by unveiling the exclusive Black Forest Regional Collection, a Mulliner bespoke series inspired by the landscape, heritage, and craftsmanship of southwest Germany. The launch event, hosted at Bentley Stuttgart, brought together long-standing clients, collectors, and...

Volkswagen and Walt Disney Animation Studios have announced a special collaboration for the release of “Zootopia 2,” in theaters Nov 26th. The highlight of the collaboration is the appearance of three custom-animated vehicles in the film inspired by the all-electric Volkswagen models ID.3, ID.4, and ID.7 Tourer. The product placement is part of a new 360 campaign from Volkswagen, that will be rolled out globally. Read on Volkswagen Group

Production of the Touareg combustion engine model ends in 2026. To mark this occasion, Volkswagen is launching the “Touareg FINAL EDITION”. The special-edition model can be ordered until the end of March 2026 at prices starting from 75,025 euros. The luxury-class SUV has fascinated since 2002 with its confident character, excellent comfort and high-tech features. Volkswagen entered the premium segment for the first time 23 years ago with the Touareg and the Phaeton saloon. Successful premium SUV starts last year of production with a special edition Model is available to order until the end of March 2026 and will then be delivered to customers as a FINAL EDITION in every equipment line Volkswagen launched the Touareg on the market in...

500 Grand Prix: From debut at Magny-Cours in 1996 to anniversary in Austin in 2025 Record at Fuji: 19 consecutive laps at the 2007 Japanese Grand Prix High performance for safety: Mercedes-AMG GT Black Series in use since 2022 The F1® Grand Prix of the United States in Austin (Texas) marks a special milestone in terms of safety: for the 500th time, a vehicle bearing the star emblem will be on duty as the Official FIA F1® Safety Car in the premier class of motorsport. The very first engagement dates back to 30 June 1996 in Magny-Cours (France), at that time with a Mercedes-Benz C 36 AMG. Since then, Mercedes-Benz and Mercedes-AMG have been represented in Formula 1® and ensure the highest level of safety on race tracks worldwide. 13...

A show car inspired by the brands rich heritage and designed for its future Infused with the latest technologies including Solar Paint, Level 4 automated driving and neuromorphic computing, Vision Iconic perfectly blends beauty and technology Stunning chrome grille reinterprets road presence for the electric and digital age and interior perfectly presents hyper-analogue luxury paired with a lounge-like feel An exclusively designed capsule collection of six carefully designed outfits for men and women translates the essence of the show car into fashion Mercedes-Benz has entered a new era of iconic design. Representing this evolution, Vision Iconic show car embodies the freedom to think beyond convention - as a creative impulse that...

Björn Lellmann, Head of Customer Racing at BMW M Motorsport: "Congratulations to FK Performance Motorsport, Nick Wüstenhagen, and Ranko Mijatovic on winning the overall standings in the NLS! This marks the first time a team with the BMW M4 GT4 has finished a Nürburgring season on top. I am very proud of this achievement, as it not only highlights the outstanding performance of the team and drivers but also underlines the strong and highly competitive nature of the GT4 classes in the NLS. Our customer racing car regularly plays a leading role in the 'Green Hell' and delivers spectacular racing. I also want to congratulate all other winners and champions who compete with our cars in the NLS. Beyond that, our ambassadors around the world...

The overall victory and six further titles for the Audi RS 3 LMS in TCR Italy, plus additional titles with this touring car and the GT3 and GT4 models of the Audi R8 LMS, represent broad success for the customer teams. This brings the total number of titles won by Audi Sport customer racing since 2009 to 573. So far, the Audi teams have contributed to 28 successful championship decisions this year alone. read on Audi MediaCenter

In the 1990s, when so-called Soccer Moms began abandoning minivans in favor of SUVs, they found themselves missing the third row of seating that made minivans so ideal as family or team transportation. That was true whether the SUV in question was a Ford Explorer, Jeep Cherokee, or, after 1999, a BMW X5 Sports Activity Vehicle (E53). When BMW’s product planners, designers, and engineers began working on the second-generation (E70) X5, they knew it would need more seating to remain competitive. “When we did the E70, we struggled to get a third row of seating in it,” said Rich Brekus, then Head of Product Planning and Strategy for BMW of North America. “Albert Biermann [project leader] did a phenomenal job, but it became obvious that a...

Estoril. Two more victories on the road to the riders’ world championship title and important points for the manufacturers’ battle – Toprak Razgatlioglu (TUR), BMW Motorrad Motorsport, and the ROKiT BMW Motorrad WorldSBK Team once again shone at Estoril. The penultimate round of the 2025 FIM Superbike World Championship (WorldSBK) took place at the Portuguese circuit near Lisbon. Riding his #1 BMW M 1000 RR, Razgatlioglu won both the first main race and the Superpole race, and added a second-place podium finish in race two. He also set new lap records over the weekend. As the leader of the riders’ standings, “El Turco” now heads to the season finale at Jerez de la Frontera (ESP) with a 39-point lead over his closest rival Nicolò Bulega...

A special, very limited edition of the 2026 BMW M2. Hand-painted graphics inspired by the classic 1974-1975 BMW 2002 turbo. M Carbon fiber trim including roof panel with integrated M tricolor stripes. MSRP $82,900 plus $1,175 destination and handling. Production begins in Q1 2026. Deliveries expected in early Q2. Woodcliff Lake, NJ – October 10,2025… Today, at the 2025 Motul Petit Le Mans at Road Atlanta, BMW revealed the limited edition 2026 M2 Turbo Design Edition. Its vivid Alpine White paint is draped in hand-painted Motorsport stripes and a black hood graphic with “turbo” in mirror writing, paying a reverential tribute to the legendary BMW 2002 turbo from 1974-1975. Five decades ago, the 02 Series was fundamental in establishing...

Woodcliff Lake, NJ – October 10, 2025 – MINI USA is proud to announce its sponsorship of the 2025 Red Bull Dance Your Style World Final , taking place for the first time in the United States at the Intuit Dome in Los Angeles on October 11. As part of MINI’s ongoing commitment to champion individuality, creativity, and community, the partnership celebrates the energy and self-expression that define both street dance and the MINI brand with the energy of Red Bull. The Red Bull Dance Your Style competition, the world’s biggest all-styles street dance event, brings together the planet’s best freestyle dancers for an electrifying global showdown where the audience decides who rules the dance floor. This year’s World Final marks a milestone...

Porsche has significantly increased the proportion of electrified vehicles sold in the first nine months of 2025. A total of 212,509 cars were delivered to customers worldwide between January and September, of which 35.2 per cent were electrified (+12.8 percentage points). Fully electric vehicles made up 23.1 per cent, while 12.1 per cent were plug-in hybrids. The strongest growth among the sports car manufacturer’s six model lines was recorded by the Macan, with an 18 per cent increase. This contributes significantly to a high electrification rate of 56% in Europe (Region Europe including Germany). North America remains the largest sales region, with 64,446 deliveries representing a 5 per cent increase compared to the previous year...