The Fiat Strada, an indisputable leader in vehicle sales in Brazil in 2023, is venturing into Sub-Saharan Africa, bringing higher standards in technology, design, and safety to the compact pick-up market.
The Fiat Strada serves as a genuine driving force in the evolution of the automotive industry. With over 85,000 units sold in Brazil by the end of September 2023 and a remarkable achievement of 400.000 units since its second-generation launch in 2020, the Fiat Strada is all set to conquer the Sub-Saharan African market, commencing in November 2023.
Developed and manufactured at the Stellantis plant in Betim, Minas Gerais, Brazil, this compact pick-up is the culmination of 25 years of expertise, resulting in approximately 2.1 million...