Merc1
Premium
As said many times: and again ... the purpose has been explaind. If you (or even a majority) don't need such a car that does not mean it has no purpose in general. Today people like cross-over cars that are jacks-of-all-trade-masters-of-none. And usually such cars are niche. Does a supercar have a purpose to the mass market / majority of customers? No. But it has to some. It's a niche. What's the point questioning the purpose of a niche, of you're not a part of it? Absolutely none.
Again, and again, who said the car has no purpose? The so-called purpose is what is being questioned. A supercar's purpose is understood from the moment it is shown so thats a very poor, actually invalid example. The 5GT is trying to create a niche, big difference. Supercar niche has been around for years and years.
Time will tell. BMW see no big market for 5er GT in US. But they will still offer the car there. Just like eg. they did with 5er Touring. They have nothing to lose. It will be there - for the few who need it & will buy it. No mass market ambitions though - eg. like MB ones with R-class in US market.
And again, they question why bother? I can see it now, if the 5GT sells 4K units it will be deemed a success.
X6 sells less in US since BMW US sales in general suffers a lot. Sales ratio X5 vs X6 is according to plans. While in other markets this ratio exceeds plans: X& being much closer to X5 sales numbers than expected. In some small markets X6 even outsells X5!!!! Btw, beside ME the US market offers lowest prices for X6. Anywhere else the car is even more expensive.
Keep believeing that. X6 doesn't sell because it is an aquired taste at best and defeats the purpose of having a SUV, and its damn expensive.
And eg. 6er sells even less ... Does that mean it's a flop? No, since a niche product - a large GT coupe / cabrio with limited market potential. And so it is the X6. It's not a mass product like X5. Never will be. So don't expect the car will sell in X5 numbers ... and calling it a flop when seeing it's not reaching X5 sales numbers at all. Since that has never been the aim.
The 6-Series had its day in the sun it is now old and you know it.
Why eg. R-class is considered to be a flop? Due to wrong marketing - since MB advertise it as "an alternative to SUV", and expecting big sales numbers, wanting the car to be mainstream mass product like eg. ML. And that has never happened. Flop = huge margin between expectations and reality. Not the sales numbers per se. If you launch a car (and generating profits) as a niche product - selling it in small numbers, that shouldn't be considered as flop. Unless a person is completely ignorant, knowing nothing about marketing.
True about the R-Class, but the thing is with you and BMW's marketing nonsense you're going to brand the 5GT a success no matter how few units it sells, is the BS factor. The projected number is what 5K? If it does 1K will that be considered a flop or failure? No of course not, yet another excuse will be given.
M