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- Martin
Can someone tell me what are the official or business reasons to base this car on the Active tourer platform and not on the much more natural candidate that is the F20 ?
It's their new MINImal approach.
Can someone tell me what are the official or business reasons to base this car on the Active tourer platform and not on the much more natural candidate that is the F20 ?
You cannot judge the finished interior in terms of quality or layout in this photograph.
I thought many of you would know this by now.
The dash on this prototype is illustrating a base specification in which you can see via the iDrive monitor in its base form.
It is too early to read into quality issues as these are prototypes but this model will receive certain specification hand downs from the next 7er. Including the latest in ConnectedDrive and the media split interface.
You cannot judge the finished interior in terms of quality or layout in this photograph.
I thought many of you would know this by now.
Can someone tell me what are the official or business reasons to base this car on the Active tourer platform and not on the much more natural candidate that is the F20 ?
Long story short: lower development cost and maximize profits.
I guess, the beancounters in Munich deemed the 35up too dear for the smaller cars so it's going to ride on the UKL, thus maximizing their profit margins on this car. And since the vast buying majority does not seem to give a shit which wheels are driven and all they care about is the blue and white Roundel on the hood, it makes business sense. Now for the ever-shrinking car enthusiast crowd, which is safe to assume, includes a whole bunch of us here on this forum (otherwise why would we spend/waste time on here?), it's doesn't look good. Not having an MBA, I think the term is "sucks the big fat one."
I guess, the beancounters in Munich deemed the 35up too dear for the smaller cars so it's going to ride on the UKL, thus maximizing their profit margins on this car.
So the 1er sedan's code is F52. What could then be the 1er hatch 3rd generation UKL 's code? F..?
??F81L
??
I would think more F4X or F5X, as F8X are M codes
F20 is too costly for BMW
I was joking.
Yet the M135i is an extreme bargain, like one of the cheapest 300+ hp cars.
So being too costly is not true in all cases.
Amazing! And it wasn't even half bad either, which is even more special.
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