XC60 Volvo XC60 @ 2008 Geneva Auto Show


The Volvo XC60 is a compact luxury crossover SUV manufactured and marketed by Volvo Cars since 2008. The XC60 is part of Volvo's 60 Series of automobiles, along with the S60, S60 Cross Country, V60, and V60 Cross Country. The first generation model introduced a new style for the 60 Series models. Along with the rest of the line-up, the first-generation XC60 was refreshed in 2013. Similarly, the second-generation model, released in 2017, is the first in the series. The car was named Car of the Year Japan for 2017–2018.
The exterior design is kinda fussy for straight-laced Volvo. That side beltline crease looks too BMWish to me. The interior is typical Volvo, but please some darker wood!

M
 
Ok i admit the color combo isn't the best and the front could look better. But give it the right rims and color and it should look good. Example:
 
Actually I see a resemblence with the Mazda CX-7 in terms of DLO, swage line and fender contouring:

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It's actually not that bad. But it begs the question: why buy this when you can have a much cooler looking SUV in the form of a Freelander 2 on identical underpinnings and mechanicals.

And Luw, the black cladding on the underside is not only practical but also imparts a more rugged image than fully coded bumpers and sills.
 
And Luw, the black cladding on the underside is not only practical but also imparts a more rugged image than fully coded bumpers and sills.

I know, but why present the car with unpainted cladding to later change your 3 years into the production cycle???
 
Here i change the wheels again and i also made the pics black and white so i don't have to see the puke color car! With the v70 wheels i think it will look really nice.

 
Or paint them and call them the "sports" version.
The styling of the XC 60 still looks contrived to me. The back is fine, it is just the half finished waist line and those daylight running lights that creates this impression. The shape of the daylight running lights is too sharp, and it looks like it is at its current position because there is no where else to put it.

I have to admit, it isn't as boring as those other newer generation Volvos, but I think the styling isn't well resolved
 
is this a production version..and production interior..
i think i like it alot..
it looks better than the germans small suv´s
GLK X3 and Q5
 
Press Release
THE NEW VOLVO XC60 – THE SAFEST AND MOST STUNNING VOLVO EVER


  • “It’s not only the safest Volvo ever. If you ask me, it’s also the most stunning. Not a bad combination, is it?” says Volvo Cars President and CEO Fredrik Arp.
  • World premiere at the international motor show in Geneva on 4 March 2008.
  • First cars arrive in the UK in autumn 2008.

Sporty crossover
Volvo’s new crossover vehicle boasts an exciting mix of two car styles and steps boldly into what is the motoring world’s toughest and fastest-growing segment. Sporting capable XC muscles, it combines a strong athletic body with high ground clearance and large wheels, while the flowing lines create the sporty charisma of a coupe.

“This car is charged with more emotive form and more energy than any other Volvo. We’re elevating our design DNA to an entirely new level by literally turning up the visual volume. If you say that you’d recognise a Volvo from a hundred metres away today, I dare say the XC60 radiates a clear Volvo presence from at least twice that distance,” says Volvo Cars Design Director Steve Mattin.

City safety standard on the new Volvo XC60
A variety of intelligent safety systems are another important part of the new Volvo XC60. The major news is City Safety – a unique system that can help the driver avoid or reduce the effects of the type of low-speed impacts that are common in city traffic and traffic tailbacks. If the car is about to drive into the vehicle in front and the driver does not react, the car brakes itself.
“We are the first manufacturer in the world to offer this type of feature as standard. City Safety clearly shows that the new Volvo XC60 is the safest car Volvo has ever produced. The car is packed with our accumulated safety know-how and technology, both when it comes to preventing accidents and protecting all the occupants in a collision,” says Fredrik Arp.

The XC60 project has its sights set on a target group that imposes high demands on design, brand integrity and high-tech content in its choice of lifestyle products.

“One might say that this could be the C30 owner’s next car. It’s as sporty and exciting, but more capable. With the Volvo XC60, we are widening our model range to attract even more customers with an active urban lifestyle,” explains Fredrik Arp.

Engines and volumes
The new XC60 is being launched with a choice of three engines: the turbocharged T6 which produces 285PS, and two variants of the D5 turbodiesel, producing 185 and 163 horsepower respectively. All- Wheel Drive (AWD) is fitted as standard.

“During 2009, we will offer a front-wheel driven 2.4-litre version powered by a Euro 5 diesel engine producing 163 horsepower and with a CO2 target around 170 g/km,” reveals Fredrik Arp.

The global sales target for the new XC60 is over 50,000 cars per year. The five largest markets during peak year 2010 will be the USA, Germany, Great Britain, Russia and China. The Volvo XC60 will be built at the Volvo Cars factory in Ghent, Belgium. Sales of the car will start in Europe during the second half of 2008, while sales in North America will get under way in early 2009. The new XC60 will arrive in UK dealer showrooms in October.

[Source: Volvo via WCF]
 
I know, but why present the car with unpainted cladding to later change your 3 years into the production cycle???
:) It's called room for creative manoeuvring first and foremost. It give the marketers more scope when having to freshen a model.

Next up is the fact that too much colour coding top-to-bottom can make a car look heavy and slab-sided. Especially side on. The effect of the black side sills gives the illusion of better ground clearance and more SUVish persona without the dynamic compromises of an excessive ride height.
 
^amazing by far the best looking volvo..
i just wish the front was stronger.. its abit dull..as is the case with all new volvos
but all in all..
superb
 
I know, but why present the car with unpainted cladding to later change your 3 years into the production cycle???

It allows for quicker and cheaper production. Margins are a little bigger and you can get the cars out quicker because it's one less thing to go through the process.
 
^^^
The videos are great. I m starting to like the car more and more. Cant wait to see it in blue or black. I still think this car needs better and bigger rims.
I made a couple of chops of how it should look:



 
I saw a brand new XC90 V8 with a nice set of wheels I've never seen before, bone stock. I'm sure the XC60 will have nice wheels choices as well.

I'm bewildered by the fact that Volvo chose to debut this car in poop brown?? This is surely going to leave a favorable impression on many. Now imagine all XC60's at Geneva in the same color; dreadful.
 
Press Release
Safe, stunning and smart – the new Volvo XC60 has what the crossover customer dreams about


The new Volvo XC60 is stepping boldly into what is currently the automotive world’s fastest-growing segment – dressed in a thrilling blend of muscular XC capability and the sporty charisma of a coupe.

“This is not only the safest Volvo ever. If you ask me, it’s also the most stunning.

Not a bad combination, is it?” says Volvo Cars President and CEO Fredrik Arp.
The new XC60 has its premiere showing at the international car show in Geneva in March, with the first cars reaching dealers in Europe in autumn 2008.

The “Small Premium Utility” segment is growing quickly. Within the next few years, buyers will have at least ten crossover models to choose between. By 2009, this segment is expected to expand by 75 percent to 443,000 cars.
“In order to succeed in that kind of competition, you have to stick your chin out and create a car that stands out from the crowd. The new XC60 bases its unique appeal on the synthesis between daringly sporty design and a range of intelligent safety systems that help the driver avoid accidents,” explains Fredrik Arp.

The big safety news is City Safety – a unique feature that can help the driver avoid or reduce the effects of the type of low-speed impacts that are common in city traffic and traffic tailbacks. If the car is about to drive into the vehicle in front and the driver does not react, the car brakes itself.

“We are first manufacturer in the world to offer this type of feature as standard. City Safety clearly advertises that the new XC60 is the safest car Volvo has ever produced. The car is packed with our accumulated safety know-how and technology, both when it comes to preventing accidents and protecting all the occupants in a collision,” says Fredrik Arp.

Six-cylinder turbo – and two turbo diesels
The new XC60 will initially be available with the six-cylinder turbocharged T6 engine producing 285 horsepower and two five-cylinder turbodiesels: the D5 producing 185 and the 2.4D with 163 horsepower. All Wheel Drive (AWD) with Instant Traction is fitted as standard on all variants.

“Owing to its compact dimensions – the XC60 is 20 cm shorter than the XC70 and lower than the XC90 – it continues our range of slimmed-down car models with high energy efficiency. During 2009, we will offer a front-wheel driven 2.4-litre version powered by a Euro 5 diesel engine producing 163 horsepower and with a CO2 target around 170 g/km,” reveals Fredrik Arp.

The chassis setting is aggressively sporty without losing anything in terms of comfort. Sitting behind the wheel of the new XC60 is in other words more of a driving experience, while the larger Volvo XC90 focuses more on providing a ride experience.

Target group with high demands on technology
The XC60 project has its sights set on a target group that imposes high demands on design, brand integrity and high-tech content in its choice of lifestyle products.

Tongue in cheek, one might say that it’s all about consumers who’ve grown up with the microchip as a natural supplement to their breakfast cereal. They’re used to the immensely fast pace of development in the world of electronics – and every succeeding birthday has brought with it increased capacity in ever-shrinking gift packages.

When it comes to the choice of car, these consumers adopt the same view as they do for other lifecycle products, that is to say all the properties should preferably be integrated into one single attractive and intelligent package.

“One might say that this could be the C30 owner’s next car. It’s as sporty and exciting, but way more capable. An all-round car for the person who lives single in the city and for the young family taking the kids for a weekend of fun and adventure,” relates Fredrik Arp. He adds:
“We’re aiming primarily at lifestyle rather than age. With the XC60 we are broadening our model range to attract even more customers with an active urban lifestyle. Like the Volvo C30, the XC60 plays an important role in our planned volume expansion strategy.”

Equal allocation to Europe and North America
The sales target for the new XC60 is over 50,000 cars per year. Distribution between Europe and North America is unusually uniform: about 40 percent each. The remaining 20 percent is destined for the rest of the world.

The five largest markets during peak year 2010 will be the USA, Germany, Great Britain, Russia and China.

“This car has a natural appeal in North America. Here in Europe it is the sporty personality in combination with the compact format that attracts new buyers, primarily women. The XC60 offers a feeling of space even though it is about 20 centimetres shorter than the XC70,” explains Fredrik Arp, and adds:
“The fact that both China and Russia are among the five largest XC60 markets is proof that these growing markets are now beginning to be really large. Both markets will now advance even higher up the sales league in the future.”

The Volvo XC60 will be built at the Volvo Cars factory in Ghent, Belgium. Sales will start in Europe during the second half of 2008, while sales in North America will get under way in early 2009.

[Source: Volvo via WCF]
 

Volvo

Volvo Cars is a Swedish multinational manufacturer of luxury vehicles. Founded in 1927, Volvo is headquartered in Torslanda, Gothenburg, Sweden. The company has been owned by the Chinese multinational automotive company Geely since 2010. Volvo also produces electric vehicles under the Polestar brand.
Official websites: Volvo, Polestar

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