X1 SPY SHOTS: 2013 BMW X1 Facelift, this One May Come to the States


The BMW X1 is a line of cars produced by BMW since 2009. A subcompact luxury crossover class, the first-generation X1 was based on the E90 3 Series and offered rear-wheel drive layout as standard. The second-generation X1 marked the switch to a front-wheel-drive-based layout using the UKL2 platform shared with the BMW 2 Series Active Tourer and the Mini Countryman.
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No LEDs? Old control panels? Old steering wheel?

(New X3) X5, X6 + X1 FL's all use same as HVAC controls as pre-FL.

Fl X1's steering wheel has a new trim piece in polished aluminium if you look closely;)
 
I see only new white (or yellow?) corona, redesign front end and new mirrors
 

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Just noticed the number plate, why on earth would they drop 'the ultimate driving machine' slogan for 'JOY'?

Though since this is a new release maybe it's making a welcome return.
 
Geez, "JOY is BMW" was just one of the many BMW marketing campaigns through the history (just like the "Company of ideas" etc).

THE UDM slogan has been always there. Even portrayed in the JOY campaign ads. It was some stupid media / journalists who started the rumor "Joy is BMW" would replace UDM as BMW's slogan. But that hasn't never been the case nor the BMW's aim. It just proves how quickly some false misinterpretations by media can become "truth", and can cause quite some damage.

But the responsibility also lies in the people themselves - since they don't differ brand slogan from the certain ad / campaign tag. Eg. "M. The most powerful letter in the world." also isn't BMW's slogan, but a ad tag used in some ads / campaigns for M cars etc.
 
It was some stupid media / journalists who started the rumor "Joy is BMW" would replace UDM as BMW's slogan.

It just proves how quickly some false misinterpretations by media can become "truth", and can cause quite some damage.

So, the mighty marketing department of a global car manufacturer, the ones who create these advertisements and marketing campaigns are undermined by a journalist?

I've never heard any rumour form a journalist about "joy" replacing "UDM". I just saw the Joy campaign in all it's sickly reality and assumed that was BMW's new slogan. I suspect the vast majority of the casual, non-petrol head public thought the same, especially when they see the "joy" adverts on TV and on billboards everywhere. BMW are as much to blame as anybody for messing around with these silly slogans and confusing the casual observer, so don't start blaming the "media" for cocking it up. :usa7uh:
 
I thought we would see an X1 M35i E84 LCI?


Geez, "JOY is BMW" was just one of the many BMW marketing campaigns through the history (just like the "Company of ideas" etc).

THE UDM slogan has been always there. Even portrayed in the JOY campaign ads. It was some stupid media / journalists who started the rumor "Joy is BMW" would replace UDM as BMW's slogan. But that hasn't never been the case nor the BMW's aim. It just proves how quickly some false misinterpretations by media can become "truth", and can cause quite some damage.

But the responsibility also lies in the people themselves - since they don't differ brand slogan from the certain ad / campaign tag. Eg. "M. The most powerful letter in the world." also isn't BMW's slogan, but a ad tag used in some ads / campaigns for M cars etc.

It is not media or ignorant journalists that cause damage, but fanboys or on the contrary haters.
 
BMW X1 facelift - AUTO EXPRESS


Full details and pricing for the facelifted BMW X1 crossover have been announced

The BMW X1 has been facelifted, and it gets a revised model line with a new range-topping model and a lower starting price.
Outside, the exterior sees minor changes, starting with a new headlight design that now has rings around the LED daytime running lights if you choose the optional xenon headlamps. There are also new foglamp surrounds, less black plastic around the lower edge of the X1’s body and a more pronounced rear underguard. There are also new alloy wheel designs and new colours.
The X1’s cabin now has a redesigned centre console that BMW says is more driver oriented. It also claims that the X1 has better surface quality and finishes than the current range.
Two new ‘BMW Lines’ have been added to the X1 range. All ‘xLine’ models come with extended bumpers and sideskirts, a silver painted grille and air intakes, plus 18-inch alloys. Inside, xLines have a sports leather steering wheel matched to unique colour choices, and ‘X’ embossed seats.
The second new line is Sport. This also gets larger bumpers and side skirts, plus a gloss-black grille and black chrome exhaust tips. Sport models also have exclusive alloy wheel designs, while sports seats trimmed in anthracite fabric with red accents are added inisde. The red detailing extends to the leather gearshift and sports steering wheel, with black gloss trim or an exclucive optional aluminium instead.
Entry-level X1s still comprise the rear-wheel-drive sDrive18d SE and 4x4 xDrive18d SE. Both get a 141bhp 2.0-litre diesel. It’s also offered in Sport, xLine and M Sport versions, and can be fitted with an optional six-speed automatic. Prices start at £24,660.
The rest of the range is available with an optional eight-speed automatic, starting with the sDrive20d SE and xDrive20d SE. These now have a 181bhp 2.0-litre diesel, up from 174bhp, which returns 58mpg and 129g/km of CO2 in the sDrive20d manual. Prices start at £26,090.
The efficiency leader is the sDrive20d EfficientDynamics, which is mechanically unchanged and offers 63mpg and 119g/km of CO2 from its 161bhp 2.0-litre turbodiesel. Its price is unchanged, too, at £26,090.
Finally, the xDrive25d replaces the xDrive23d as the range-topper. It's only offered in xLine and M Sport trim and its 2.0-litre turbodiesel produces 214bhp and 540Nm of torque, up from the old car's 202bhp. A 0-62mph time of 6.8-seconds is half a second faster, while it achieves 48mpg and 154g/km of CO2 against the previous 47mpg and 158g/km of CO2. It’s priced from £32,860.
The new BMW X1 goes on sale in July.






 
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BMW

Bayerische Motoren Werke AG, abbreviated as BMW is a German multinational manufacturer of luxury vehicles and motorcycles headquartered in Munich, Bavaria, Germany. The company was founded in 1916 as a manufacturer of aircraft engines, which it produced from 1917 to 1918 and again from 1933 to 1945.
Official website: BMW (Global), BMW (USA)

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