A4/S4/RS4 Sinister Audi RS4 campaign.


Yperion

Cornering Kingpin


Audi’s new “sinister” RS4 ad campaign in the U.K.

Over in Europe, Audi reportedly plans to launch a new “sinister” advertising campaign for its RS4 hotrod sedan. The £4m campaign is set to start next week, taking aim at over-35 year old men seeking to own a powerful car. The ads, which will appear on TV, in print, and online, play off the “Vorsprung durch Technik” theme, which emphasizes Audi’s innovation through technology and refinement. No word yet if a full-fledged campaign will come to the United States. Earlier this month, we provided you with a digital version of one of the print ads, which happens to make an excellent desktop wallpaper.

Source: http://www.leftlanenews.com/2005/12/16/audis-new-sinister-rs4-ad-campaign-in-the-uk/
 
I saw that in some U.K. auto pub., I wanna say it's the latest issue of "CAR" ..... or "Top Gear"
 

Audi

Audi AG is a German automotive manufacturer of luxury vehicles headquartered in Ingolstadt, Bavaria, Germany. A subsidiary of the Volkswagen Group, the company’s origins date back to the early 20th century and the initial enterprises (Horch and the Audiwerke) founded by engineer August Horch (1868–1951). Two other manufacturers (DKW and Wanderer) also contributed to the foundation of Auto Union in 1932. The modern Audi era began in the 1960s, when Volkswagen acquired Auto Union from Daimler-Benz, and merged it with NSU Motorenwerke in 1969.
Official website: Audi (Global), Audi (USA)

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