EnI
Piston Pioneer
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Re: Best interior: E Class / 5 Series / A6
I can't argue that, because I agree. If looking through the industrial design prisma, we can say modernism-postmodernism-deconstructivism.
I agree with you a lot when saying Audi design still derives from function, and remained to the true Teutonic heritage. Like I said in "New Teutonic design language" thread, Audi is still staying in 80' - 90's with the Bauhaus "function over form" design philosophy, while BMW & MB have gone a step further: to "function & form" philosophy - giving products more emotions & excitement. Functionalistic modern design is over - its a reminescent of late 20th century. The trends now are heading to more emotional design. Bauhaus is nice, but cold: mechanical, too machine-like.
While A4, A3 interior is still somwhere in 90's, A6 & Q7 are given more modern tech touch - but still following Bauhaus theme - in modernistic variant. While A8's interior is best interior Audi has made - design wise: more emotions, less Bauhaus.
Btw, De'Silva said for AMS, Audi would depart from the Bauhaus design and follow the MB & BMW in more emotional design.
So, guys: enjoy the Audi of today - until it lasts.
Roberto said:I understand what you are saying EniLab, but I still insist that Audi's interior is not "old fashioned" - it is the most academic design of the three vehicles - by this I mean it is the least populist design of the three - the design is more directed by issues of function and purity. Modernism has always had it's critics - but it has endured and seen the passing of many fashions and stylisms - BMW's current design direction is driven more by fashion than by ideology - Mercedes is driven purely by the tastes of it's consumer base. Audi has remained true to it's German heritage.
I can't argue that, because I agree. If looking through the industrial design prisma, we can say modernism-postmodernism-deconstructivism.
I agree with you a lot when saying Audi design still derives from function, and remained to the true Teutonic heritage. Like I said in "New Teutonic design language" thread, Audi is still staying in 80' - 90's with the Bauhaus "function over form" design philosophy, while BMW & MB have gone a step further: to "function & form" philosophy - giving products more emotions & excitement. Functionalistic modern design is over - its a reminescent of late 20th century. The trends now are heading to more emotional design. Bauhaus is nice, but cold: mechanical, too machine-like.
While A4, A3 interior is still somwhere in 90's, A6 & Q7 are given more modern tech touch - but still following Bauhaus theme - in modernistic variant. While A8's interior is best interior Audi has made - design wise: more emotions, less Bauhaus.
Btw, De'Silva said for AMS, Audi would depart from the Bauhaus design and follow the MB & BMW in more emotional design.
So, guys: enjoy the Audi of today - until it lasts.
