Tonale Alfa Romeo Tonale


The Alfa Romeo Tonale is a car produced by Alfa Romeo since February 2022. Being a five-seater compact crossover SUV, it slots above the Alfa Romeo Junior and below the Alfa Romeo Stelvio in the marque's crossover SUV range. Known internally as the 965, the Tonale is the first hybrid-powered Alfa Romeo and became the first new model introduced by the brand in six years. It is named after the Tonale mountain pass in Northern Italy.
While dyed-in-the-wool, impervious Alfaisti may disagree, I remain to question whether there are any reasons (save the brand name) whatsoever to select the Tonale over myriad other segment offerings.

In the U.S., the sizing and power train options are favorable compared to the competition. I like it.
 
I would say that this design would look better on a far bigger vehicle. With a longer wheelbase you can really stretch the design.
 
I like the design language. If we could get a Giulia sports sedan with these headlights and rear lights, then that’d look cool. Maybe a facelift would suffice?
 
Is the car based on the Fiat Tipo Cross:

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We will probably be cursing this car in 20 years time. And celebrating the Punto reaching a millennium.:p
 
Dated before it’s launched. Why even bother?

Because it's not a full EV? There's still runway for ICE + hybrid. It won't have a long life though, but that's OK because this is largely a parts bin car with components found elsewhere in Stellantis. So it still fills a need in the subcompact SUV segment. Shouldn't be hard for them to pull a profit. So why not?
 
The entire exterior design lacks the curves and aggression of the Giulia and Stelvio. Alfas ought not to look this sterile.
 
It could have been presented 7 years ago and nothing happened, a currently invisible company like Alfa Romeo with almost no sales does this?
It is homogeneous and nothing more, zero creativity and less novelty, it does not impact anywhere or stand out from anything.
All the design keys are from a decade ago, the general shape is in my opinion of the Mito that was not even very successful, the wheels are practically the same, the three-dimensional grille was used by everyone and was abandoned years ago, the front lights of the Brera Without further ado, the widened organic rear flanks expired and as a whole it could be a Mazda seen in profile.
Alfa Romeo if it continues like this it will not go anywhere

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It could have been presented 7 years ago and nothing happened, a currently invisible company like Alfa Romeo with almost no sales does this?
It is homogeneous and nothing more, zero creativity and less novelty, it does not impact anywhere or stand out from anything.
All the design keys are from a decade ago, the general shape is in my opinion of the Mito that was not even very successful, the wheels are practically the same, the three-dimensional grille was used by everyone and was abandoned years ago, the front lights of the Brera Without further ado, the widened organic rear flanks expired and as a whole it could be a Mazda seen in profile.
Alfa Romeo if it continues like this it will not go anywhere

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The Tonale is clearly not the choice for a car enthusiast, but perhaps it could be a slightly more “adventurous” and “dynamic” alternative for someone otherwise considering a Peugeot, Opel, Kia, Hyundai, Nissan, Mazda or Ford? Alfa are committing a huge mistake if they try to pitch the Tonale against similar models from Audi, BMW and Mercedes. It won’t fly.

The wider problem I see with the Giulia and Stelvio is that they were pitched against the BMW and priced accordingly. That was never going to fly considering the poorer brand reputation and non-existent dealer support. They are good cars but should have been priced to be significantly cheaper than the equivalent BMW. Then people could have seen that they are getting a BMW for the price of a Peugeot and that would have been an appealing proposition. Currently I can get a well-specced w206 C Class for cheaper than an equivalent Giulia and that’s an equation that no customer will solve.
 
The Tonale is clearly not the choice for a car enthusiast, but perhaps it could be a slightly more “adventurous” and “dynamic” alternative for someone otherwise considering a Peugeot, Opel, Kia, Hyundai, Nissan, Mazda or Ford? Alfa are committing a huge mistake if they try to pitch the Tonale against similar models from Audi, BMW and Mercedes. It won’t fly.

The wider problem I see with the Giulia and Stelvio is that they were pitched against the BMW and priced accordingly. That was never going to fly considering the poorer brand reputation and non-existent dealer support. They are good cars but should have been priced to be significantly cheaper than the equivalent BMW. Then people could have seen that they are getting a BMW for the price of a Peugeot and that would have been an appealing proposition. Currently I can get a well-specced w206 C Class for cheaper than an equivalent Giulia and that’s an equation that no customer will solve.
Correct, at least it would be a strategy to follow.
With so much history in racing, design and lineage it is rare that they do not find a way to take advantage of their identity, but hey, sometimes that is the most difficult
 
I think I must be the only person that likes the Tonale. In my opinion it looks more stylish than its conservative and less bold german rivals.

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From the rear 3/4 it looks like the DBX

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The best interior on any Alfa, I really like they have made the digital instruments look like classic 1960s Alfa analogue dials

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Alfa Romeo

Alfa Romeo Automobiles S.p.A. is an Italian luxury car manufacturer and a subsidiary of Stellantis Italy. It was founded on 24 June 1910 in Milan, Italy, as A.L.F.A., an acronym for Anonima Lombarda Fabbrica Automobili. The brand is known for sport-oriented vehicles and has been involved in car racing since 1911. As of 2023, it is a subsidiary of the multinational automotive manufacturing corporation Stellantis.
Official website: Alfa Romeo

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