Cullinan [Official] The Rolls-Royce Cullinan


The Rolls-Royce Cullinan is the brand's first all-wheel drive vehicle, named after the Cullinan Diamond, the largest gem-quality rough diamond ever discovered. The Cullinan is positioned above the Ghost and below the Phantom in Rolls-Royce's range. Production: 2018-
If I were thrown in front of a firing squad and forced to choose one.... I'd definitely go with the Rolls, overwise I quite like the Range Rover.

Bentayga = zero road presence.
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Fantastic comparison. Thank you @sako97.

I've refrained from commenting on the Rolls up until now because I just think a lot of these initially 'underwhelming' designs take more time to digest as Mercedes has proved this over and over again recently. But it's growing on me. The front end could have been a bit more modern, but overall it walks all over the Bentley. The rear is my favorite aspect.
 
I mean if forced to choose, it would be the Rolls, but they both are terrible looking. The Bentley is ugly and the Rolls is like a styled railway car or London cab.

M
 
The Exp9 Concept looks expensive in and outside which in the same league of Mulsanne,maybe it's too pricey to bring it to the market,so VW had to downgrade the Concept to a actual Bentayga of cheaper Continental GT league.that's my speculation.
 
I prefer this one.
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So interesting because the public reaction to this is what prompted them to scrap this design. This would have been much better than what we got for production. Wow what a silly turn of events.

M
 
So interesting because the public reaction to this is what prompted them to scrap this design. This would have been much better than what we got for production. Wow what a silly turn of events.

M
I can only imagine what took place inside the design studio. The designers got the feedback from the public reaction and said "if everyone thinks the concept car is ugly, wait til they see this!" And then a magical turd on wheels appears inside the design studio and the rest is history.
 
The designer of Bentley EXP9 was the same designer of Mulsanne,after his design of EXP9 was axed by VW,he resigned from Bentley.When Mulsanne was firstly launched,the design was controversial also.
 
The current Bentayga was designed by a S.Korean designer,he also left Bentley to a Asian car maker after Bentayga was lauched and received poor responses.
 
If I were thrown in front of a firing squad and forced to choose one.... I'd definitely go with the Rolls, overwise I quite like the Range Rover.

Bentayga = zero road presence.
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While the Cullinan is prettier, RR's boxy and upright design language is easily transferable to the SUV body bodyshape. The same is not true for Bentley, Ferrari, Lamborghini or Maserati. Porsche only recently cracked it with the Macan.

Maserati or Bentley could have chosen a different design language for their SUVs but then recognition suffers. While not beautiful, a Cayenne is easily recognised as a Porsche which is important to its customers.
 
The Exp9's two biggest criticisms were 1) the silhouette was too reminiscient of Range Rovers. But, honestly, if you want an SUV with that has good cargo capacity, you need a rear that's more squared off. And with that you are pretty confined with what it'll end up looking like

2) that front end was ugly. If it was sufficiently tidied up, it would have looked fine, i.e. get rid of that giant circular LED fog lamp.

Otherwise the profile was fine (if a bit derivative) and the rear was fine. And what I remember of the interior, it resplendantly splendid and would have looked good in production guise.

Regarding the Cully, it looks fine but I wouldn't wait the usual five-six years it takes to do an update of the front. I would do it 3-4 years and either heed Matski's recommendations or keep it up-to-date with the upcoming Ghost/Ghost replacement.
 
I honestly don't think that there's a great looking car in this segment.

As a fun exercise, try and imagine what a Range Rover luxury saloon would look like, a sport Range Rover 2+2 coupe.
 
A Land Rover saloon would be the last few nails on Jaguar’s coffin of lackluster and/or dated products.

I know it will never happen, but it’d be cool if “Rover” made a comeback.
 
I know it will never happen, but it’d be cool if “Rover” made a comeback.

That's genuinely not something I thought I'd ever read! o_O

I suspect it could happen from a technical point of view. The biggest question is how would they position it.
 
I feel his disappointment, haha

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I feel his disappointment, haha

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People are 'disappointed' - I just find it funny that people don't find the whole concept of a Rolls-Royce SUV to be outrageous to begin with.
 
I just find it funny that people don't find the whole concept of a Rolls-Royce SUV to be outrageous to begin with.

As I've probably said before, I don't see what element of the Cullinan compromises Rolls-Royce's brand values?
 

Rolls-Royce

Rolls-Royce Motor Cars Limited is a British luxury automobile maker and a wholly-owned subsidiary of BMW AG since 2003 - as the exclusive manufacturer of Rolls-Royce-branded motor cars. The company is headquartered in Goodwood, West Sussex, England, United Kingdom. BMW AG has no direct relationship with Rolls-Royce-branded vehicles produced before 2003, other than having briefly supplied components and engines. From 1906 to 2003, cars were manufactured and marketed under the Rolls-Royce brand by Rolls-Royce Motors. The Bentley Motors Limited subsidiary of Volkswagen AG is its direct successor.
Official website: Rolls-Royce

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