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- Marcus
The 7 lost its own identity long time ago though. It’s been trying to be a S for years right down to the spec sheet. It hasn’t been the drivers car in this class in years. The fold out tv in the back is the antithesis of a BMW.The 7er is bringing nothing on the table, in a technical aspect, that an S doesn’t have. My guess is, BMW has understood, that in some areas, there is no point in competing the S.
From a customer point of view, it’s a pity it doesn’t offer AR HUD. Therefore it offers something completely different: a massive, huge piece of engineering, with a front fascia that in some specs looks frightening, not pretending to be a beautiful car per se, not easy on the eye, but undeniable with presence. If the people I spoke (in total 12, among them S, 7er and Bentley owners) who sat in it tell the truth, the quality of the interior, both fit and finish and the quality of the used materials is top notch, according to some on a higher level than that of the W223.
I see it as a positive, that W223 and G70 are totally different cars. Much better, than one trying to be the other and vice versa. The customer is the winner.
M