Although extremely futuristic, It bears no resemblance or trademarks to the MINI, unlike the BMW and RR concepts
However I don't get what the projector is all about.
Car 2.0 my ass."Bumper sticker" of the future?The car & the passengers communicating with the outside world, expressing themselves etc. Features like "text-to-road", "show-your-mood", "indicate-your-direction"
In my opinion I would say that although there would be radical change. A BMW customer would still look for the key attributes that define the brand. BMW Vision Next 100 could have been a bubble or an egg on wheels? But BMW see its core elements of a sports sedan still being popular and of relevance to what a future BMW customer expects.Why are the rolls and mini concepts so much more ballsy and inspiring than the BMW one ?
We use essential cookies to make this site work, and optional cookies to enhance your experience.