Mercedes-Benz Launches Perfume For Men

[HighestOfHigh]

Yes, this is not a joke. Mercedes-Benz has launched a new fragrance for men simply labeled Mercedes-Benz Perfume.

The new fragrance was launched at the recent TFWA World Exhibition retail event held in Cannes, France and goes on sale in the first quarter of next year.

The particular blend has been composed by renowned perfumer Olivier Cresp (Firmenich) and will be available as an eau de toilette, after shave, deodorant, and shower and body gel.

The world of fragrance is not new to Mercedes-Benz: the company already offers exclusively developed perfumes for the atomizers in its Maybach models and in the Mercedes-Benz S 600 Pullman.

You’ll recall that in the limited edition Maybach Zeppelin, for example, an acrylic ball is used to dispense a bespoke fragrance through the cabin at the push of a button.

The latest fragrance is designed to fit in with Mercedes-Benz's other high-end accessories, which include watches and eye wear.

- Mercedes-Benz Launches Perfume For Men

 

[Giannis]

I hope it doesn't smell like a blend of burnt rubber and fine 10W60 motor oil

 

[Cashmere]

luckily its not titled AMG. (see sig)

 

[LaArtist]

Classy bottle..hope it smells like petrol..haha

 

[donkeykong]

Nah it smells like the hallway of an ederly home.

 

[bum-man]

Moth balls and gasoline with a hint of honeydew.

 

[m-power]

I got a bottle of the Bugatti pour Homme and actually it smells really nice... gonna check the Mercedes perfume out too

 

[Human]

I will say: "Finally!"

The Three Pointed Star is certainly hugely admirable and a symbol of prestige, luxury and innovation. Nice touch Benz

 

[Monster]

K-A and Merc1 have probably ordered the entire shipment. I wonder if MB has hundreds of liters of left over perfume because nobody bought the Maybach Zeppelin.

 

[K-A]

Lol, since when are Merc and I the quintessential M-B fanboys?

Merc laments the new styling directions so much so that he's gonna give M-B's biggest competitor his cash for their product, and I have complained about their practice and/or certain products enough to not buy any product simply because it has their name on it.

Plus, I don't wear cologne.

A while ago, I probably would have complained about this, but now I actually think it's a good move. Why? Because of my most recent complaints: The brand paving a future where they won't have a way to tout the cache-supremacy they've built unto themselves up until now. With all these "cheap"/entry/kids cars, they gotta do what they can to maintain a level of prestige/"dream car status". I say go for it.

 

[EnI]

Will it come in Classic, Elegance, Avantgarde & AMG (Black Series) editions?

 

[Wolfgang]

Will it come in Classic, Elegance, Avantgarde & AMG (Black Series) editions?

No, but an "electric Musk edition" might be in the cards?


http://www.businessnewsdaily.com/elon-musk-tesla-motors-ceo-interview-0418/

 

[fortuner]

I want one off it

 

[HighestOfHigh]

Just the Facts:

• Mercedes-Benz is introducing a new men's fragrance in 2012 with the name Mercedes-Benz Perfume.
• The scent, which combines woody notes with hints of floral, will be packaged as an eau de toilette, after shave, deodorant and shower and body gel.
• Renowned perfumer Olivier Cresp of Firmenich developed the fragrance. His resume includes more than 50 prestigious perfumes.

STUTTGART, Germany — Mercedes-Benz is expanding its product line. The German luxury automaker has introduced a men's fragrance with the catchy moniker: Mercedes-Benz Perfume.

The fragrance, which combines woody notes with hints of floral, hits selected specialty retailers in the first quarter of 2012, as an eau de toilette, after shave, deodorant and shower and body gel.

Renowned perfumer Olivier Cresp of Firmenich developed the fragrance. His scent trail, er, resume includes more than 50 prestigious perfumes. They include: Karl Lagerfeld Kapsule Woody; five different Nina Ricci scents; Versace Man Eau Fraiche; Christian Dior Dune Pour Homme; Dolce et Gabbana Light Blue; Avon Today; three Antonio Banderas scents, including Blue Seduction for Men; and Valentino Valentina.

Cresp describes the Mercedes scent as having a cool top note that features Calabrian bergamot, lemon essence and Italian mandarin. The middle note is a warm, spicy mix of bourbon, pepper, nutmeg, violet and galbanum resin. The base note provides a spicy finish to the perfume and includes American cedar wood, vetyver grass and patchouli.

True to the Mercedes-Benz style, the bottle design is masculine, modern, even elegant.

This isn't the company's first foray into the world of fragrance. It also offers perfumes in its Maybach models and in the Mercedes-Benz S600 Pullman.

Inside Line says: What about an exhaust note?

- Mercedes-Benz Launches Men's Fragrance