Alfa Romeo at the 64th International Motor Show in Frankfurt
- Alfa Romeo 4C Concept is “Ambassador DNA Technology”
- Alfa Romeo Giulietta and “Alfa TCT”, the best automatic gearbox in its class in terms of efficiency to performance ratio
- The latest new features of the Alfa Romeo MiTo
Essential style capable of conveying strong emotions, technical research that is always at the cutting edge, plus superlative road holding and driving satisfaction, combined with the maximum efficiency of the vehicle: these are the qualities that have always set Alfa Romeo apart in the world motoring scenario. The same values lie behind the Alfa Romeo 4C Concept, a compact "supercar" which represents the true essence of a sports car according to the values of the brand: performance, Italian style and technical excellence, offering maximum driving pleasure in total safety. That's why the Alfa Romeo 4C Concept is "Ambassador DNA Technology", or ambassador of the engineering heritage that distinguishes the Alfa Romeo vehicles of today and tomorrow.
"D.N.A. Technology" is the Alfa Romeo philosophy for the technical development of all its models. Every car must know how to combine excellent dynamic performance (according to the brand's tradition), performance efficiency and environmental sustainability, maximum comfort and active and passive safety with control in all conditions.
In this perspective the 4C concept is the most advanced level of "D.N.A. Technology", where the "D" of Dynamic, linked to the performance and dynamics of the vehicle, is enhanced by transferring the perfect equilibrium between pleasure and thrill of performance with the awareness of efficiency in the daily driving experience.
The car on display in Frankfurt is marked by the new "Fluid Metal" livery that dynamically enhances the smooth, curvy and original lines. And precisely thanks to this attractive "Made in Italy" exterior, the Alfa Romeo 4C Concept has been voted "Most Beautiful Concept Car of the Year" by the readers of the German magazine, Auto Bild, coming out on top of its many competitors presented over recent months at the Geneva, Detroit, Tokyo and Shanghai Motor Shows.
The launch of the 4C is scheduled in 2013. In recent months the project was refined and enriched with technical contents to enhance the dynamic excellence of the car. The weight is confirmed at around 850 kg, with power topping 200 HP and a weight to power ratio less than 4 kg/HP, a value worthy of a real "supercar".
The concept presents the formula of the two-seater, rear-wheel drive coupé with its central engine, a length of approximately 4 metres and a wheelbase of less than 2.4 metres. These dimensions on the one hand emphasise the car's compact attributes while also accentuating its agility on the other.
The Alfa Romeo 4C Concept uses technology and materials derived from the 8C Competizione - carbon, aluminium, rear-wheel drive - and technology from Alfa Romeo models currently on sale: the 1750 turbo petrol engine with direct injection, the "Alfa TCT" twin dry clutch transmission, in short all the best of the "D.N.A. Technology", obviously including the Alfa DNA dynamic control selector that is its physical expression inside the interior of all the Alfa Romeo's.
Together with this fascinating car, queens of the stand in Frankfurt are the Giulietta and Mito models with their latest stylistic and technological innovations which represent a perfect union between performance, comfort and efficiency, in line with the Alfa "D.N.A. Technology" philosophy.
The spotlights will also be on the Alfa Romeo Giulietta in the 170 HP 1.4 TB MultiAir with Alfa TCT version, in which the Alfa "D.N.A. Technology" is tangibly seen. Dynamic: reference is clearly made to the automatic gearbox also installed on the Alfa Romeo 4C Concept "supercar", a twin dry clutch transmission that ensures greater driving comfort and a sportier feeling than the automatic gearboxes with torque converter, but with lower running costs. Natural: because the fuel consumption and emissions are extraordinarily reduced. All weather: there will be a customised adjustment to get maximum grip in the most difficult situations.
This advanced automatic transmission can operate in totally automatic or sequential mode by manually managing the "up and down" positions of the accurate and ergonomic gear lever with which can be combined with the "shift paddles" on the steering wheel.
This gearbox, available on the 170 HP 1.4 TB MultiAir and on the 170 HP 2.0 JTDM, makes the Giulietta MultiAir with TCT the most eco-friendly petrol compact in its category and achieves the best efficiency/performance ratio.In particular the Giulietta MultiAir with TCT is the most eco-friendly petrol compact car of its class. In fact, extremely low fuel consumption and emissions (5.2 l/100 km in the combined cycle and 121 g/km emissions of CO2) and at the same time with excellent performance worthy of an Alfa Romeo are recorded: 218 km/h top speed and 7.7 seconds to accelerate from 0 to 100 km/h.
For all these reasons the Giulietta is achieving excellent sales figures and also preserves its value over time by recording a residual value at the top of its class on all the markets.
The Alfa Romeo Giulietta is showcased in Frankfurt with another two models: the cutting-edge of the Giulietta range, a Quadrifoglio Verde 235 HP 1750 Tbi in the Rosso Competizione three-layer colour, and a Distinctive in the shade of Grigio Magnesio equipped with the brilliant 170 HP 2.0 JTDM and all the technical equipment that typifies the range: from the bi-xenon headlights with AFS function (an advanced, state-of-the-art control system that automatically regulates the headlight beam in accordance with the commands given on the steering wheel and that can perform a rotation of up to a maximum of 15°) and the navigation system with maps, pop-up display and TMC Pro to the BOSE Hi-Fi system, Blue&Me system with controls on the steering wheel and AUX, USB and Bluetooth port.
Whatever the Giulietta engine may be, only one philosophy lies behind it: "D.N.A. Technology", that is to say that of combining performance, efficiency and comfort. All the engines are turbo and the set-up has been developed to optimise the "torque efficiency", maximizing performance and minimising fuel consumption, therefore "performance never to the detriment of fuel consumption, and fuel consumption never to the detriment of performance".
The Alfa Romeo stand certainly would not be complete without the MiTo model that has recently been revamped with the introduction of important innovations. First of all, product innovations: all the Mito engines meet Euro 5 regulations and are equipped with Start & Stop as standard.
The set-ups have been revised in order to maximise performance and comfort on the aspirated engines and on the efficient 1.3 JTDm. Added to the high-performance engines (135 HP and 170 HP 1.4 MultiAir Turbopetrol, and 120 HP 1.6 JTDm) are the brand new variable response shock absorbers, with by-pass valve - the "Alfa Adaptive Suspension" - which improve comfort in the stresses due to the various roughnesses in the road while keeping the vehicle's high dynamic control unaltered.
Finally, for the customers interested in maximum driving pleasure, available on the powerful 170 HP 1.4 MultiAir Turbo, the Alfa Romeo MiTo offers the "Alfa Active Suspension", the only car of its class offering this type of content: a system which actively and continuously controls the electronic shock absorbers, perfectly integrated with the "D.N.A. Technology", and manageable through its physical expression inside, that is to say the Alfa D.N.A. driving style selector.
The MiTo therefore confirms it is one of the most technological cars of its class. But in addition to the important product innovations, the model also presents new stylistic features: more external colours available, new interior fabrics and interior shades, new exterior customisation of the headlight frames and mirror fairings to achieve an innumerable number of possible combinations.
Today in Frankfurt MiTo is presenting an important innovations that in the forthcoming months will debut in the range and confirm, yet again, the technological and advanced essence of the little Alfa: the revolutionary 85 HP TwinAir Turbo.
The engine was recently awarded a generous four acknowledgements, excelling over the competitors' engines in all categories in which it competed: Best Engine in its displacement category (under 1,000 cm3), "Best New Engine 2011", "Best Green Engine 2011" and, above all, "International Engine of the Year 2011".
With a power of 85 HP at 5,500 rpm, but above all with a remarkable torque of 145 Nm constantly between 2,000 and 3,500 rpm, it guarantees promptness of response and agility with respect to a significant reduction in fuel consumption and emissions (only 98 g/km of CO2 emissions) Later will be available also the 85 HP 1.3 JTDm with Start&Stop system as standard that ensures maximum levels of economy and ecology. Equipped with a variable geometry turbocharger, a new variable displacement oil pump and alternator with "smart charge", the 1.3 JTDm produces just 90 g/km of CO2 emissions in the mixed cycle and belongs to the second generation of Multijet engines.
In addition, representing the dual sporty and elegant spirit of the "sportiest mini ever", the exclusive "Quadrifoglio Verde" is also on display at the German show. Coinciding with the debut of the 2011 range, it has been revamped with original and distinctive styling features and other contents of enormous interest in the field of comfort. The MiTo Quadrifoglio Verde, equipped with the powerful 170 HP 1.4 MultiAir Turbo (awarded Best New Engine of the Year 2010), offers the innovative "Alfa Active Suspension", a system that actively and continuously controls the electronic shock absorbers developed by teaming the designers and road testers of Alfa Romeo with the latest engineering techniques from Magneti Marelli.
A blend of experience gained on the racetrack, the system allows the MiTo Quadrifoglio Verde to excel even further in terms of agility and handling, giving it exceptional driveability and unparalleled safety. Without considering that the "Alfa Active Suspension" system perfectly interfaces with the three different dynamic control settings of the "Alfa DNA" device ("Dynamic", "Natural" and "All Weather"), managing all the Alfa "D.N.A. Technology" applications on the car: from the ESP, steering column and Q2 electronic differential to engine response and, if present, the Alfa TCT.
Therefore, the 4C Concept, Giulietta and MiTo models are the perfect expression of the "Alfa D.N.A. Technology" philosophy: the industrial design of vehicles with state-of-the-art mechanics and engineering able to achieve a compromise between the features of comfort, performance, safety and efficiency, giving the driver the possibility to customise the car's character using the Alfa D.N.A. selector. These are precisely the features which make an Alfa Romeo such a special car, a product that in everyday use turns the concept of simple "means of transport" into an all-round thrilling driving experience.
Finally, brochures and certain dedicated publications at the stand will be introducing visitors to the products of FGA Capital, a financial company (joint venture of Fiat Group Automobiles and Crédit Agricole) specialised in the automotive segment. The company is operating in all the major European markets, and in Germany with FGA Bank, with a sole mission: support the sales of all the Fiat Group Automobiles brand vehicles by offering innovative financial products with high added value services targeted at the dealership network, private customers and companies.
Lancia at the 64th International Motor Show in Frankfurt
- New Flavia Cabrio: four seats, four seasons
- New Thema: alternative class
- New Voyager: the art of travelling together
- New Ypsilon: synthesis of elegance and innovation
- New Delta: the compact flagship according to Lancia
Thema, Voyager and Flavia Cabrio. These are the first three models emerging from the alliance between the new Lancia and the new Chrysler "parade" down the prestigious catwalk of the International Motor Show in Frankfurt. They are all unique products that perfectly express the values shared by Lancia and Chrysler, which by now have become a single identity: from elegance and technological innovation to a century-old history and desire to excel in the future. The public will be able to also admire the Musa and Delta models completing the world's fullest premium range, from segment B to that of the Large MPVs, at the stand set up in Frankfurt.
It is precisely the "dual spirit" theme inborn in the union between Lancia and Chrysler that is the concept around which the exhibition area is set up, breathing life into a sinuous motion of expressive shapes and languages. This stimulating stand lets the public discover the new automotive dynasty that best contains two industrial cultures: the exuberant style, flair for delivering a "stress-free experience" and functionality all associated with the Chrysler brand, coupled with the taste, innovation and love of manufacturing that have always distinguished Lancia.
All new Lancia cars meet the desires of a refined customer who is reclaiming the pleasure of "possessing", but without flaunting financial standing; a customer capable of embracing diametrically opposed ideas such as tradition and innovation, rational thought and emotion, individualism and social awareness It is a world of exclusiveness, no longer shackled to the idea of possessing precious, expensive objects, but to subjective pleasure and gratification. For this customer, the quality of the new Lancia takes a further step forward, offering a new experience on board thanks to the use of prestige materials, meticulous attention to craftsmanship in every detail and technological innovation which is always at the service of driver and passengers.
The undisputed star of the stand is the Lancia Thema, the first global flagship that combines the best of two worlds to become the paradigm of the new Lancia. Like the original Thema launched in 1984, the new top-range saloon takes on the toughest, but also the most prestigious, segment, striving to offer a genuine alternative.
The goal is not easy to attain if we consider that the market target addressed is made up of more demanding customers who are used to having the best. Nevertheless, there is a precise tendency to want a more personal exclusivity in this particular bracket. The demand for a technology not as cold than what has been offered up until today, a demand for greater warmth, more craftsmanship, a stronger temperament, is emerging insistent. And it is here where the Lancia Thema fits in. This global flagship combines the classically American features of size, comfort and presence on the road with the "Made in Italy" craftsmanship, the cocooning silence of the large Lancias and the quality of materials and fabrics that elegantly "clothe" the most advanced technology serving comfort and safety.
They are precisely these peculiarities that make the new saloon boasting Lancia prestige something special, a product that when used every day turns the concept of a simple "means of transport" into an exhilerating travelling experience. That is because a "great trip" is not just leaving and arriving, but a continuous string of thrills and discoveries during all the time that passes.
On sale from October in all European dealerships, the Lancia Thema is available in three trim levels - Gold, Platinum and Executive - and with three engines: the 286 HP 3.6L V6 petrol engine with 8-speed automatic gearbox and the 190 HP or 239 HP 3.0L V6 diesel engines, both with 5-speed automatic gearbox.
The second new feather of the new Lancia range is the new Voyager, a Chrysler invention that radically changed motoring language, adding a new word and creating a new world: MPV, the art of travelling. A true icon of the MPV (Multi-Purpose Vehicle) category with 27 years on the road and more than thirteen million units sold in 120 countries around the world, today the American model "marries" Italian style, metamorphosing into an exclusive top-range MPV in which Chrysler's journey expertise joins forces with that of Lancia in driving satisfaction, on-board comfort, reduced passenger compartment noise, the art of attention to detail and Italian design.
The result is the best Voyager ever which picks up where the Lancia Phedra left off to write another page in the history of this category. One of the new cars showcased on the stand, with Gold trim level, features a Euro 5 163 HP Diesel 2.8 engine with exterior in the shade of Dark Charcoal, while the interior is distinguished by fine black leather upholstery, an entertainment system with DVD players mounted on the second and third rows, navigation system, Keyless entry and rear back-up camera.
On sale from October in all European dealerships, the Lancia Voyager will be available in the Gold trim level and with two engines: the 287 HP 3.6L V6 petrol with automatic 6-speed gearbox and the 163 HP 2.8L V6 diesel with 6 speeds.
The fusion of ideas and skills between Chrysler and Lancia also enables exciting new expressions of automotive art to emerge incredibly quickly. One clear demonstration is the captivating Lancia Flavia Cabrio on display in Frankfurt, the quintessence of open-air driving pleasure with 4 genuine seats, marked by white three-layer bodywork and interiors in fine leather. Fitted with a 175 HP 2.4 litre petrol engine and 6-speed automatic gearbox, the car offers a wealth of all inclusive equipment as standard.
There is also room for the new "mini flagship", the Lancia Ypsilon, which is displayed in Frankfurt with three new Ypsilon models - a 69 HP Gold 1.2 and two versions (Gold and Platinum) equipped with the innovative 85 HP 0.9 TwinAir - a small but significant champion of the range in terms of colours, optionals available and accessories.
Offered for the first time with five doors to welcome lovers of charm, technological excellence and the unique style of Lancia with enhanced comfort, it is a true "concentrate" of elegance, technology and power in just 3.8 metres. It has been on the major European markets since June, and starting in September will be sold under the Chrysler brand in Great Britain and Ireland.
Twenty-five years and more than a million and a half cars on the road later, the new Lancia "mini flagship" confirms the basic personality of previous versions, comprising a distinctive character that seduces with its good looks and elegance, boosted by cutting-edge technology applied to engines and comfort which not only delivers reduced emissions and consumption - thanks to technologies such as TwinAir, MultiJet II and Start&Stop - but also offers unparalleled on-board wellbeing through features unique in this category, including the brand new "Blue&Me-TomTom LIVE" and "Smart fuel" system", in addition to the innovative Magic Parking, Xenon headlights and LED tail lights.
The launch of the new Lancia continues with the development of iconic models. This is evident in the new Delta, a milestone Lancia model which heralded a new concept, bringing the attributes of a flagship to segment C. Its 4.5 metres pack in all the luxury and interior space of a higher category: the seats recline into chaise-longues, the upholstery reveals quality textures and passengers are cocooned by an almost magical comfort and silence on every journey. Recently updated with the 2011 range, today the new version fitted out with the 120 HP EURO 5 bi-fuel 1.4 Turbo Jet engine is making its debut. It will be available on all European markets in three different trim levels (Steel, Silver and Gold).
Completing the exhibit in Frankfort is the Musa, which expresses the best Made in Italy craftsmanship capable of combining the comfort, room and class of a limousine with the agility and compactness of a city car. The model on display is a 95 HP Platinum 1.4 16v (Euro5) with Start&Stop supplied standard, distinguished by a two-tone body (Angelico White/Masaccio Black).
Finally, brochures and certain dedicated publications at the stand will be introducing visitors to the products of FGA Capital, a financial company (joint venture of Fiat Group Automobiles and Crédit Agricole) specialised in the automotive segment. The company is operating in all the major European markets, and in Germany with FGA Bank, with a sole mission: support the sales of all the brand vehicles brand vehicles by offering innovative financial products with high added value services targeted at the dealership network, private customers and companies.
Jeep® at the 64th International Frankfurt Motor Show
- Jeep® Grand Cherokee SRT8®: the most powerful and high-speed Jeep vehicle ever
- Jeep® Wrangler 3.6-liter V-6: the Pentastar engine equipped on the Jeep icon
- Jeep® Wrangler Arctic: the legend defines the myth
The new high-performance Jeep Grand Cherokee SRT8 makes its European debut at the 2011 edition of the Frankfurt Motor Show. Jeep displays the preview of the 3.6-liter Pentastar V-6 petrol engine that will power the 2012 Jeep Wrangler and Jeep Wrangler Unlimited. European première for the all-new Jeep Wrangler Arctic: the special-edition model created to conquer extremely demanding terrains. In preview for the public in Frankfurt, Jeep showcases the Jeep Grand Cherokee Interior Concept: a design study developed to express the elegance, refinement and craftsmanship of the American brand.
The Jeep brand is in Frankfurt with four previews for the European public: star of this year's Motor Show is the high-performance SRT8 model of the brand's flagship Grand Cherokee powered by the all-new 6.4-liter HEMI® V-8 engine producing 470 horsepower. The new Jeep Grand Cherokee SRT8 displayed in European première on the Jeep stand in Frankfurt features an exclusive Red exterior colour and red leather interior. The new generation of the SRT8 Jeep Grand Cherokee is the most powerful and high-speed Jeep vehicle ever produced, boasting performance of an authentic super-car.
Together with the introduction of the all-new 3.6-liter Pentastar V-6 engine with 284 horsepower that will join the 2012 Jeep Wrangler and Jeep Wrangler Unlimited lineup - now also enhanced by improved on-road driving comfort - the American brand showcases in Frankfurt the all-new Jeep Wrangler Arctic special-edition model and adds a new factory-customized model to the Wrangler offer.
In the spotlights of the Jeep stand in Frankfurt, the all-new the Jeep Grand Cherokee Interior Concept: a design study created to explore the stylistic potential of the Jeep flagship. The exclusive White Gold exterior delivers additional refinement and style to Jeep Grand Cherokee. The cabin of the Interior Concept introduces a new concept of elegance and accommodates driver and passengers in an exclusive living room of soft Blue leather.
Jeep also presents to the public in Frankfurt the new Flex Fuel version of the 3.6-liter Pentastar V-6 engine that will be equipped on the 2012 Jeep Grand Cherokee European lineup. Designed to run on regular gasoline, the 3.6-liter V-6, 286 horsepower unit of the Jeep flagship will add flex-fuel capability to run also on E-85.
The theme for the Jeep stand in Frankfurt is "The Power of a Line": the line stands for lineage and symbolizes the strength of the legendary Jeep heritage. It traces back 70 years to tell the story of constant evolution of an iconic brand in the automotive industry. A brand that stands for the true original off-road vehicle. A brand that has always been able to reinvent itself while it always stood for the same core values retaining its DNA. Reaching back seventy years, the line is virtually connecting the original 4x4 dated 1941 to the products of today.
Located inside the Hall 6, the 760-square-metre exhibition area features a functional design.
The stand shows the multiple terrains where the Jeep vehicles can express their capabilities: in the city as well as on extreme off-road tracks. The columns are transformed into dynamic elements that, thanks to large LED surfaces, will interact with the screen placed on the wall in the background. Here emotional videos will feature the main characteristics of each Jeep model.
Also the use of colours has been carefully studied: the white, gray and beige on the stand's floor mark off around the show-vehicles the boundaries between sand dunes, snow drifts and grand city boulevards: perfect backgrounds to test the 4x4 capability and on-road performance of the Jeep SUVs.
A dedicated area will host the merchandising corner where elegant display cases will present the newest Jeep lifestyle collection.
Jeep Grand Cherokee SRT8
The new generation of the Jeep Grand Cherokee SRT8 model makes its European debut at this year's Frankfurt Motor Show. Jeep Grand Cherokee SRT8 combines the legendary Jeep capability and utility to head-turning ‘Street and Racing Technology' performance. With the all-new 6.4-liter HEMI® V-8 that delivers 470 horsepower and 630 Nm of torque, the best performing Jeep vehicle ever achieves 0-100 km/h in 4.8 seconds, top speed of 255 km/h and 100-0 km/h braking in 35m. The new Jeep Grand Cherokee SRT8 is also the best handling Jeep vehicle ever and features advanced new active damping suspension managed by new Selec-Track system. New active valve exhaust system allows standard Fuel Saver Technology to ensure a 13-percent improvement in highway fuel efficiency and 720-km range. The lowered profile, race-inspired interior and exclusive SRT steering wheel with mounted paddle shifters give a performance-oriented styling to the Jeep flagship and anticipate the sporty performances granted both on road and at the race track. The new Jeep Grand Cherokee SRT8 will be available in Jeep European dealerships in the first quarter of 2012.
Jeep Wrangler 3.6-liter Pentastar V-6
In Frankfurt, Jeep introduces the all-new 3.6-liter Pentastar V-6 petrol engine that will be equipped on the 2012 Jeep Wrangler and Jeep Wrangler Unlimited. Jeep Wrangler is the icon of the Jeep brand and the original 4x4 appreciated worldwide for its extraordinary off-road capability and its unique personality. The 3.6-liter V-6 powertrain improves Jeep Wrangler's on-road driving dynamics and refinement, providing more fuel efficiency, more power and more torque. The new 3.6-liter V-6 engine delivers 284 horsepower and 347 Nm of torque and is paired with an upgraded five-speed automatic transmission for refined shifting and greater performance. The proven six-speed manual transmission is also available on the new 3.6-liter Pentastar. Quieter operation and improved on-road comfort - unknown to the previous Wrangler generations - combine with even more off-road prowess. New petrol engine joins the 2.8-liter turbo diesel powertrain already available in the European Jeep Wrangler lineup in combination with a five-speed automatic and a six-speed manual transmission. The 3.6-liter petrol engine will be introduced in Jeep dealerships in Europe starting November 2011 and will be equipped on the Sport, Sahara and Rubicon trim levels of Jeep Wrangler and Jeep Wrangler Unlimited.
Jeep Wrangler Arctic
In order to highlight the most adventurous soul and the legendary 4x4 capability of the iconic Jeep Wrangler, Jeep introduces in Frankfurt the all-new Arctic special-edition model.
The grueling and demanding environments of the arctic offer the type of terrain the legendary Jeep Wrangler was engineered to conquer. Based on the Jeep Wrangler Sahara model, the Arctic's winter theme is immediately recognizable. The new special edition features exclusive styling cues: Arctic badge and decal recall the Jeti, the legendary creature that according to folk tradition lives in the uncontaminated nature of the extreme North.
With unique black 17-inch wheels, original Mopar® accessories and exclusive interior enhanced by distinctive colours and details, Jeep Wrangler Arctic is powered by the new 3.6-liter V-6 petrol engine matched with the automatic five-speed transaxle and by the 2.8-liter turbo diesel powertrain paired to the six-speed manual and five-speed automatic transmission. The new Arctic model will be introduced in European Jeep dealerships in the first quarter of 2012 and it will be available for Jeep Wrangler and Jeep Wrangler Unlimited.
Jeep Grand Cherokee Interior Concept
Jeep presents in Frankfurt the all-new Jeep Grand Cherokee Interior Concept. With exclusive Blue leather seats and precious interior details, the new concept is a design exercise that shows what level of first-class refinement, style and craftsmanship the Jeep brand can reach with its flagship model. Jeep Grand Cherokee Interior Concept combines the power and on-road comfort of a high-class sedan with advanced Jeep technology in a unique package inspired by excellence.
Jeep Brand
The Jeep brand stands for freedom, adventure, authenticity, passion and uniqueness: the five values of the Jeep DNA translate into styling, functionality, craftsmanship and benchmark capability. Built on 70 years of legendary heritage, Jeep is the authentic SUV with versatility and class-leading capability for people who seek extraordinary journeys when driving on extreme terrains as well as in the city. The Jeep brand delivers an open invitation to live life to the fullest by offering a full range of vehicles that continue to provide owners with a sense of security to handle any journey with confidence.
A brand boasting an extraordinary tradition, Jeep has always been able to reinvent itself to offer innovative products marked by a strong personality and fitted with characteristics that set the benchmark for an entire category of vehicles.
2011 is a very special year for Jeep as it marks together with the brand's 70th anniversary the renewal of the lineup through the launch in Europe of four main new products. Starting with the refreshed iconic Jeep Wrangler & Jeep Wrangler Unlimited equipped with the Jeep first Stop/Start application together with a new, more powerful and fuel-efficient diesel engine, 2011 is also the year of the new Grand Cherokee fitted with the all-new 3.0-liter turbo diesel with Multijet II technology. The brand flagship shares its design cues with the refreshed new Compass, compact SUV of the Jeep lineup.