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Koenigsegg is basically a tuner with a custom chassis. It's hard to regard them as highly as a bespoke manufacturer.
AFAIK Koenigsegg's puts more into the development and manufacture of their own engine than Pagani does. So if that is the criteria to measure if a company is a tuner or not, it makes Pagani more of one than Koenigsegg. You don't have to like Koenigsegg or their creations. I don't. And would any day have a Zonda over any of them. But that doesn't make it okay to slander them by attaching a silly "tuner' label on them, when they clearly are not that.