Hot! Mercedes-Benz, What's Next?


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C'mon Mercedes we know you're reading this

That's an interesting thought, actually...

I'd like to be the "fly on the wall" or a psychic while M-B employees (or from other manufacturers as well) from the engineering, design or marketing departments read and perhaps briefly discuss the input on these forums. I imagine that the responses would trigger the entire gambit from "confirmation" to "encouragement", to "humility" and all in between. And certainly some enlightening fact/reality checks as well.
 
Triple series launch at the Mercedes-Benz plant in Sindelfingen: Successful ramp-up of the facelifted S-Class, Mercedes-Maybach S-Class and the EQS

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If the AMG GT EQ & AMG GT SUV EQ fails in sales, i think it’s time Mercedes started focusing on their V8s & V12s Top End.

They need a new V12 to stand out top end. A Mild-Hybrid DOHC V12 that is EU7 compliant in the SL,S-class,G-wagon, GLS would do wonders for the brand Top-End.

Rich people simply want something UNIQUE. It’s another reason why they’d buy a $100,000 analog watch with an exposed tourbillon but feel like a $2000 smartwatch is just not special enough.
 
Very few people care about the V12 anymore. Bringing back the V8s would be enough.
Between an 800hp V12 vs a 1000hp EV, Both costing $250k…Which one would you choose in your honest opinion? Which one feels more “Special” enough for that amount of money?

All im saying is EVs are great but just not special enough Top-End.
 
Between an 800hp V12 vs a 1000hp EV, Both costing $250k…Which one would you choose in your honest opinion? Which one feels more “Special” enough for that amount of money?

All im saying is EVs are great but just not special enough Top-End.
That has nothing to do with the point.
The choice in this example, is between an 800hp V8 and an 800hp V12.
 
Here’s a discussion about the Lucid Air Sapphire for example:


Fastest Production sedan by the way but Nobody thinks it’s Special enough for the price.

The Nevera? :

Seems like Rich People would rather buy a Bugatti🤷‍♂️

Here’s Cadillac knowing their car won’t sell & masking it by saying “Only 25 Units a year😂” :


So EVs are good. Just not Top End.
 
What's funny is that you're having this conversation with yourself. No one is disagreeing. EVs selling poorly on the top end of the car market doesn't mean Mercedes should engage in expanding V12 availability, which would incur enormous R&D costs with dubious benefit.
 
Here’s a discussion about the Lucid Air Sapphire for example:


Fastest Production sedan by the way but Nobody thinks it’s Special enough for the price.

The Nevera? :

Seems like Rich People would rather buy a Bugatti🤷‍♂️

Here’s Cadillac knowing their car won’t sell & masking it by saying “Only 25 Units a year😂” :


So EVs are good. Just not Top End.
What are you talking about? Who are you talking to?

The argument was never about EVs vs V12s. You're arguing against ghosts.
 
EVs selling poorly on the top end of the car market doesn't mean Mercedes should engage in expanding V12 availability.

Agree. That would only dilute the aura of the V12. IMHO, the V12 will find further justification and favour under the hoods of genuinely elevated luxury brand sedans such as those from Rolls-Royce and perhaps Bentley. Here, they are emotionalized, visceral objects of desire that are automotive collection pieces. The large luxury BEV sedan is arguably the more efficient, refined and "cerebral" choice. Especially should solid state batteries become more commonplace and battery repair becomes far less complex and costly. As far as residuals go, I suspect that those of a V12 Rolls-Royce or Bentley will be stable, at the very least. More stable than those of any BEV luxury sedan. A V12 V224 with the Maybach label ? Not so sure.
 
Agree. That would only dilute the aura of the V12. IMHO, the V12 will find further justification and favour under the hoods of genuinely elevated luxury brand sedans such as those from Rolls-Royce and perhaps Bentley. Here, they are emotionalized, visceral objects of desire that are automotive collection pieces. The large luxury BEV sedan is arguably the more efficient, refined and "cerebral" choice. Especially should solid state batteries become more commonplace and battery repair becomes far less complex and costly. As far as residuals go, I suspect that those of a V12 Rolls-Royce or Bentley will be stable, at the very least. More stable than those of any BEV luxury sedan. A V12 V224 with the Maybach label ? Not so sure.

Resale value is quite terrible here for Rolls-Royces and Bentleys actually. It's not unusual to see a year-old Ghost with 5k miles selling for $60-80k less than its original price.

It's not much different than the low residuals of a run of the mill S-class or 7-series.
 
Resale value is quite terrible here for Rolls-Royces and Bentleys actually. It's not unsuual to see a year-old Ghost with 5k miles selling for $60-80k less than its original price.

It's not much different than the low residuals of a run of the mill S-class or 7-series.

Yeah Rollers and Bentley's start at astronomical prices, but as they always say; the bigger they are, the harder they fall.
 
V12 are a completely different animal to V8 even with the same power output.

Incomparable with anything else. Might as well compare the V12 to a V6, 4 pot or V8, nothing comes even close.
I've got quite a bit of experience with an SL600 R129 and BMW 760Li F02. Just absolutely sick cars. Those engines are magical.

In a luxury saloon I’d always prefer the V12 to a V8.

V8 is for the sports sedan, V12 for the true luxury. Or at least, it used to be like that for a long time.
 
EVs selling poorly on the top end of the car market doesn't mean Mercedes should engage in expanding V12 availability, which would incur enormous R&D costs with dubious benefit.

The cost of the failure of the first gen EQ models is likely equal to a brand new V12 every 10 years until the 22nd century.

You're welcome for that insight.

V12 hybrid now please. They have infinite pockets for R&D there in Stuttgart, do something useful with it for once like you used to in the past.
 
The cost of the failure of the first gen EQ models is likely equal to a brand new V12 every 10 years until the 22nd century.

You're welcome for that insight.

V12 hybrid now please. They have infinite pockets for R&D there in Stuttgart, do something useful with it for once like you used to in the past.

I fully agree with you (y)

I am a little bit surprised Bentley or the Germans didn’t build a V12 PHEV like the Revuelto, or at least a Mildhybrid.
 

Mercedes-Benz

Mercedes-Benz Group AG is headquartered in Stuttgart, Germany. Established in 1926, Mercedes-Benz Group produces consumer luxury vehicles and light commercial vehicles badged as Mercedes-Benz, Mercedes-AMG, and Mercedes-Maybach. Its origin lies in Daimler-Motoren-Gesellschaft's 1901 Mercedes and Carl Benz's 1886 Benz Patent-Motorwagen, which is widely regarded as the first internal combustion engine in a self-propelled automobile. The slogan for the brand is "the best or nothing".
Official website: Mercedes-Benz (Global), Mercedes-Benz (USA)

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