CEO Markus Duesmann: “The power to shape the transformation is in our hands”


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The tragedy unfolding in Ukraine underscores that we cannot take peace and freedom for granted, even in Europe. At AUDI AG’s Annual Media Conference, Audi CEO Markus Duesmann gives his take on the war in Ukraine and its impact on the company’s business activities. How is Audi implementing its e-roadmap? What synergies does closer cooperation between Audi, Bentley, Lamborghini and Ducati have to offer? What role will China play in the company’s electrification strategy? Markus Duesmann’s key messages for the 2022 Annual Media Conference.

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Audi

Audi AG is a German automotive manufacturer of luxury vehicles headquartered in Ingolstadt, Bavaria, Germany. A subsidiary of the Volkswagen Group, the company’s origins date back to the early 20th century and the initial enterprises (Horch and the Audiwerke) founded by engineer August Horch (1868–1951). Two other manufacturers (DKW and Wanderer) also contributed to the foundation of Auto Union in 1932. The modern Audi era began in the 1960s, when Volkswagen acquired Auto Union from Daimler-Benz, and merged it with NSU Motorenwerke in 1969.
Official website: Audi (Global), Audi (USA)

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