BMW in talks with Merc

My pride is not happy at all:t-banghea:D

Never fear! Dieter Zetsche understands what Mercedes stands for, and that means MB will play second fiddle to no one! BMW marketing can spin it however they want, but Mercedes is no longer feeble. They will both contribute and they will both benefit, but MB will not be, how do you say it, oh thats right, MB will not be BMW's bitch! :D
 
It only can come from BMW's Creative Marketing to make a possible cooperation between BMW and Daimler as an initiative of BMW making Daimler play second-fiddle...

Daimler's CM (if it existed) would've said that BMW desperately needs Daimler's green tech (Bluetech, Adblue and Diesotto, the very advanced fuel-cell, electrical smart, Li-Ion battery with advanced alternator, hydrogen bus in real-life test...)... Which is not untrue.

Toyota and VAG's CM would've said that these (BMW and Daimler) weak competitors need to ally to play with the big boys...

Pride has no role in such a decision. Not at all. It's business and business is not a kid's garden. BMW and Daimler needs to cooperate to survive, and it's just more logical that they cooperate together because they have the same market and the same premium exigences.
 
Pride has no role in such a decision. Not at all. It's business and business is not a kid's garden.


F. Piech should listen to you. :D



BMW and Daimler needs to cooperate to survive, and it's just more logical that they cooperate together because they have the same market and the same premium exigences.


True. Hundreds of pages were presented ... analyzes, elaborates, synergy projections. Yet Daimler (management) are hesitating. Now when Supervisory board & investors are pushing on BoD to finally start the cooperation the management "dropped the shields". What else than pride was stopping them? C'mon - if even owners / investors had to push you to finally make a step forward. OK, perhaps it was not pride ... but Angst. ;)
 
i want to know exactly what tech they want to share, cause as i see it technically ( IE new ground braking safety and engine systems MB do alot better than BMW)
the thing bmw do better is handling dynamics and so on.. wich i dont see them sharing..
so to me it sounds like MB will be on the giving end of this deal
and i dont like that..

PS
ofcourse both will gain from it..but it should be equall gain...
 
i want to know exactly what tech they want to share, cause as i see it technically ( IE new ground braking safety and engine systems MB do alot better than BMW)
the thing bmw do better is handling dynamics and so on.. wich i dont see them sharing..
so to me it sounds like MB will be on the giving end of this deal
and i dont like that..

PS
ofcourse both will gain from it..but it should be equall gain...

BMW engines are exactly ho-hum... they've been dominating the engine of the year award in tons of categories. so please :)

This is something that NEEDS to happen. While both companies are going strong now, this is the perfect time to collaborate.
 
Pride has no role in such a decision. Not at all. It's business and business is not a kid's garden.

True but words that BMW's CM are saying is just sensitive to guys like me,it may sound silly,childish or ludicrous but that's me:)
 
I'm honestly disappointed by some of the comments here, really...

What bitch you're talking about? And why such attack on BMW immediately? I don't get it...:t-hands: Mr. Z confirmed he's in talks with BMW, right? What now, he's stupid? Have you ever consider him stupid for doing something? No! Why now? 'Cause it's about BMW, right? :eusa_doh:

Are you aware what's this all about? It's about business, making money and joining forces to resist the various laws, rules/regulations, etc. that countries and unions are bringing up and sharping more and more, every day, and at the same time you have to produce something that is 1st class and sells like crazy to cover the costs and earn money.

Not that those regulations just mess up things with engines, but they also badly influence on design apparently, and i'm sure noone of us likes it.

It's getting harder for every carmaker to adopt to these new rules and since they haven't try to join forces so far, why not giving it a try if they'll all benefit from it and decrease costs while respecting those regulations? Especially with hybrids and such s***.:D Sounds pretty smart if you ask me.

And i'm also sure MB would remain MB and BMW would remain BMW. ;)


:t-cheers:
 
I'm honestly disappointed by some of the comments here, really...

What bitch you're talking about? And why such attack on BMW immediately? I don't get it...:t-hands: Mr. Z confirmed he's in talks with BMW, right? What now, he's stupid? Have you ever consider him stupid for doing something? No! Why now? 'Cause it's about BMW, right? :eusa_doh:

Are you aware what's this all about? It's about business, making money and joining forces to resist the various laws, rules/regulations, etc. that countries and unions are bringing up and sharping more and more, every day, and at the same time you have to produce something that is 1st class and sells like crazy to cover the costs and earn money.

Not that those regulations just mess up things with engines, but they also badly influence on design apparently, and i'm sure noone of us likes it.

It's getting harder for every carmaker to adopt to these new rules and since they haven't try to join forces so far, why not giving it a try if they'll all benefit from it and decrease costs while respecting those regulations? Especially with hybrids and such s***.:D Sounds pretty smart if you ask me.

And i'm also sure MB would remain MB and BMW would remain BMW. ;)


:t-cheers:

If your refering to my 'bitch; comment Tyc, please read what I said again. "They will both contribute, and they will both benefit." It was first insunated by another member that BMW was yet again the almightly and MB would be bullied/directed by BMW who brought on this 'initiative'. It's this attitude which has become very tiresome and which has caused reactions, which are sometimes less then considered, from Mercedes 'fans'. :usa7uh:
 
BMW engines are exactly ho-hum... they've been dominating the engine of the year award in tons of categories. so please :)

This is something that NEEDS to happen. While both companies are going strong now, this is the perfect time to collaborate.

ahh i just knew someone would missunderstand me..
im not saying that BMW suck in engines, hell they might even be better than MB
but as i understand it,they are talking about green tech..
so far from MB i have seen fuel cells, DiesOtto,Bluetec.. and probably some more that i cant think of..
lately all ive seen in green way from MB is that ugly hydrogen 7er they drive around all the time..
but maybe im not paying attention to BMW´s green efforts for the future..
 
ahh i just knew someone would missunderstand me..
im not saying that BMW suck in engines, hell they might even be better than MB
but as i understand it,they are talking about green tech..
so far from MB i have seen fuel cells, DiesOtto,Bluetec.. and probably some more that i cant think of..
lately all ive seen in green way from MB is that ugly hydrogen 7er they drive around all the time..
but maybe im not paying attention to BMW´s green efforts for the future..

BMW do have their efficeint dynamics program (cylinder shut off etc.). They have taken the admirable route and begun introducing this accross the entire range (despite the high cost), whereas I believe MB's initial thoughts were to offer special 'environmental' models. So cost sharing here could benefit both, allowing both to spread spread technologies across the whole range at a reduced cost.
 
ahh i just knew someone would missunderstand me..
im not saying that BMW suck in engines, hell they might even be better than MB
but as i understand it,they are talking about green tech..
so far from MB i have seen fuel cells, DiesOtto,Bluetec.. and probably some more that i cant think of..
lately all ive seen in green way from MB is that ugly hydrogen 7er they drive around all the time..
but maybe im not paying attention to BMW´s green efforts for the future..

You forget BMW are all about Hydrogen power too. I don't know how interested MB are. I also believe BMW and MB diesel engines are about on par if you ask me
 
^thnx for the updates guys..
now i know more about bmw´s future green path
but as you can see MB has abit more to offer..
and once again i want a fair trade of techs..
 
MB is quite interested in hydrogen too...but is also working on many other solutions.

they have a big fleet of hydrogen busses driving around, and have some hydrogen busses available for sale.
They have fuel-cell busses available for sale too, and a big fleet (200 I think) of various generation fuel-cell A class driving around...
the electrical smart...
they are alone with a ready Li-Ion tech compatible with the car (so not overheating)...
they are almost ready with DiesOtto...
They are testing a new kind of electrical car with a special alternator to recharge the battery while driving...
Their diesel-hybrid is ready to go...
They, of course, have AdBlue and BlueTech that they will develop further...

What does BMW have? start-stop and moving grilles for the air-intake?

I fully understand that both need to cooperate. I'm the first to say they need to cooperate.

However I think, it is not pride or Angst or whatever that makes Daimler cautionous. It's that honestly, in the green department, BMW does not stand against Daimler. They already have bought the Bluetec...

Daimler was not afraid of talking with BMW for motors, platform and electronics exchanges. Why a sudden fear in the green department, EnI? It's because here, Daimler has a very obviouys lead for the future. And that BMW has nothing to offer against that.

At least that is the impression I get.

And it is not the claim that BMW is the Big Boy wanting to cooperate with the little fearfull Daimler kids that will make my views change. Daimler is not fearfull, they struggle because BMW does not offer anything green.

Honestly here, BMW has much more to gain than Daimler, from what I know. I'd love to see them cooperating, but if it's only in the green dep it's not good for Daimler because it won't bring them as much as it will bring to BMW.
 

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