Hot! BMW AG: What's Next

[Esp5]

Also for the iX3 M

The BMW iX3 M arrives as a high-performance electric vehicle with four motors
Following the presentation of the iX3 last year, BMW is focusing its attention on a high-performance variant

BMW iX3 M Coming As A Quad Motor Performance EV | Carscoops

Following the unveiling of the iX3 last year, BMW is turning its attention to a high-performance variant

www.carscoops.com

 

[AbsoluteUnit]

Also for the iX3 M

The BMW iX3 M arrives as a high-performance electric vehicle with four motors
Following the presentation of the iX3 last year, BMW is focusing its attention on a high-performance variant

BMW iX3 M Coming As A Quad Motor Performance EV | Carscoops

Following the unveiling of the iX3 last year, BMW is turning its attention to a high-performance variant

www.carscoops.com

Quad motor is a lot.
On the basis of all the other EV mega sedans depreciating like hot garbage, and subsequently selling poorly, I can't imagine this would be particularly successful. Especially with a straight 6 petrol M3 sat right along side it.

 

[Centurion]

Quad motor is a lot.
On the basis of all the other EV mega sedans depreciating like hot garbage, and subsequently selling poorly, I can't imagine this would be particularly successful. Especially with a straight 6 petrol M3 sat right along side it.

The inext is very price competative against the x3. I think the EV based X3M will be compelling and BMW finance contributions on it will be generous.

 

[AbsoluteUnit]

The inext is very price competative against the x3. I think the EV based X3M will be compelling and BMW finance contributions on it will be generous.

I mean I have no doubt it'll be a good car. The question is, do people want it?
We can't be looking at other manufacturers making performance EVs and absolute crashing and burning with respect to sales and residuals, and expect BMW to somehow come out the other side differently.

 

[Esp5]

I mean I have no doubt it'll be a good car. The question is, do people want it?
We can't be looking at other manufacturers making performance EVs and absolute crashing and burning with respect to sales and residuals, and expect BMW to somehow come out the other side differently.

I agree that it will be challenging and intriguing to watch. On the plus side, both the iM3 and this iX3 M seem to belong to a more suitable "mid-range" segment. The models that are failing the most are those in the higher price range, and I think these will fare better than those.

To give an example, and without being exactly the same, the i4 M50 is the best-selling M model, being one of the "expensive" EVs.

 

[AndreB]

"In total, BMW M sold 213,457 vehicles in 2025, reflecting a 3.3 percent year-on-year increase. While the company hasn’t disclosed a full model-by-model breakdown, it did confirm that nearly 71,500 of these were the pure M cars, the likes of the M2, M3, M4, and M5, while the remaining 141,957 were M Performance models, such as the M340i and the i4 M60.

Among the high-performance M models, the M2 emerged as the bestseller. But across the full BMW M GmbH lineup, the X3 M50 claimed the overall top spot, overtaking 2024’s leader, the electric i4 M50."

 

[leylandi]

Including M performance models in M sales figures is ridiculous. BMW started this process first, then Mercedes followed. These aren't real M or AMG cars.

 

[SCOTT27]

Including M performance models in M sales figures is ridiculous. BMW started this process first, then Mercedes followed. These aren't real M or AMG cars.

M Performance is the Sub-Brand of M Automobiles.

 

[Centurion]

I mean I have no doubt it'll be a good car. The question is, do people want it?
We can't be looking at other manufacturers making performance EVs and absolute crashing and burning with respect to sales and residuals, and expect BMW to somehow come out the other side differently.

What will help the X3M is that the M5, despite being a hybrid, has been well received and even acclaimed by M3 owners who have made the swap. However full M EV is unchartered territory. The key is choice. People are more willing to ,skews change when they have choice versus where it’s forced like all ice options cancelled infavour of an EVs.

 

[Esp5]

At least BMW breaks down and reports that of the total, 71,500 are pure M models.

 

[Uygar]

Including M performance models in M sales figures is ridiculous. BMW started this process first, then Mercedes followed. These aren't real M or AMG cars.

What’s ridiculous about it? It’s a subdivision, not a visual only stuff like the AMG-Pack. Make it make sense

 

[klier]

Including M performance models in M sales figures is ridiculous. BMW started this process first, then Mercedes followed. These aren't real M or AMG cars.

Yes sir here we definitely agree.

What’s ridiculous about it? It’s a subdivision, not a visual only stuff like the AMG-Pack

It's visual stuff only actually yes. Very ridiculous indeed.

 

[Uygar]

Yes sir here we definitely agree.



It's visual stuff only actually yes. Very ridiculous indeed.

He really tried to find something to criticize I guess

 

[leylandi]

What’s ridiculous about it? It’s a subdivision, not a visual only stuff like the AMG-Pack. Make it make sense

340d, 550i...These cars weren't previously sold under the M name. Does it make sense for the most powerful diesel X3 to be marketed as an M car and the best-selling M car? Why was a sub-category necessary? They're doing these ridiculous things to sell more.

 

[klier]

They're doing these ridiculous things to sell more.

Pretty incredible this person even dares to call BMW sales data ridiculous when his beloved brand doesn't even give numbers

And they're clearly not doing it "to sell more". That's the most retarded thing I'll read today for sure.
It's a matter of how they categorize their sales, nothing more or less.

 

[Esp5]

Exactly the same thing as AMG, but at least BMW breaks down the pure M models; worse is what they do with AMG information, which doesn't break down the pure AMG models, or does it?

 

[SCOTT27]

340d, 550i...These cars weren't previously sold under the M name. Does it make sense for the most powerful diesel X3 to be marketed as an M car and the best-selling M car? Why was a sub-category necessary? They're doing these ridiculous things to sell more.

M Performance was solely created to offer high performance cars in tax heavy markets where M cars were heavily penalised and to break with tradition to offer models out with M’s comfort zone.

There is no X3 M until the Neue-Klasse variant. X3 M50 is the flagship performance model. Sales might reflect because it’s the largest segment and customers who want the top of line all bells and whistles performance model will believe X3 M50 is that. What’s the difference by losing 2 digits?

 

[Uygar]

340d, 550i...These cars weren't previously sold under the M name. Does it make sense for the most powerful diesel X3 to be marketed as an M car and the best-selling M car? Why was a sub-category necessary? They're doing these ridiculous things to sell more.

Then we could say the same for Mercedes when they count 43 models as “real AMG”
Those ones are directly comparable to the M Perfomance models. I don’t get the point you’re trying to make.

 

[leylandi]

Then we could say the same for Mercedes when they count 43 models as “real AMG”
Those ones are directly comparable to the M Perfomance models. I don’t get the point you’re trying to make.

The 43 model had a true AMG engine, but the rest weren't much different from the standard series. BMW is no different. BMW paved the way, then Mercedes built the wall.

 

[CrunchSlaughtered]

The 43 model had a true AMG engine, but the rest weren't much different from the standard series. BMW is no different. BMW paved the way, then Mercedes built the wall.

It was Audi with the S models, that paved the way