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+++ Deliveries of fully-electric BMW vehicles grow by +34.1% in the first half of the year +++ Sales of BMW brand up +2.3% globally +++ Worldwide deliveries by the BMW Group totaled 1,213,359 units +++ Sales growth in Europe and North America +++


BMW Group sales in Q2/YTD June 2024 at a glance

2nd Quarter 2024Compared with previous year %YTD
June 2024
Compared with previous year %
BMW Group Automotive618,826-1.3%1,213,359-0.1%
BMW565,553+2.2%1,096,486+2.3%
- BMW M GmbH51,418+6.6%99,517+5.1%
MINI51,979-27.6%114,054-18.7%
BMW Group electrified1146,483+8.5%269,065+9.6%
BMW Group BEV107,933+22.2%190,622+24.6%
Rolls-Royce1,294-16.0%2,819-11.4%
BMW Motorrad66,638+2.6%113,072+0.2%
1BEVs and PHEVs


BMW & MINI sales in the regions/markets

2nd Quarter 2024Compared with previous year %YTD
June 2024
Compared with previous year %
Europe232,472-0.1%460,144+2.6%
Germany268,351-11.5%130,451-3.3%
Asia249,357-4.3%493,364-3.6%
China188,495-4.7%375,947-4.2%
Americas120,822+3.0%229,302+2.1%
USA97,135+1.7%187,979+1.5%
2Provisional registration figures

 
  • Robust sales in subdued market environment: Mercedes-Benz Cars sales reach 496,700 units in Q2 with Top-End vehicle sales up 6% compared to Q1
  • Sales momentum: Quarter on quarter Passenger Car sales up 7% due to improved product availability, particularly in China and the U.S. market. Sales expected to increase in second half of 2024

Sales overview
Q2
2024
Change Q1 2024Change
Q2 2023
YTD
2024
Change
YTD 2023
Mercedes-Benz Group600,100+6%-6%1,168,600-6%
- thereof BEVs51,000+1%-23%101,600-16%
Mercedes-Benz Cars 496,700+7%-4% 959,700-6%
- thereof BEVs 45,800-4%-25% 93,400-17%
- thereof xEVs90,000+0%-6%180,100-4%
Mercedes-Benz Cars sales by segments*
Top-End 70,300+6%-17% 136,900-22%
Core 290,000+8%+5% 557,700+6%
Entry136,400+6%-12% 265,100-16%
Mercedes-Benz Cars sales by regions and markets
Europe**157,500-2%+0% 317,600-1%
- thereof Germany49,300-2%-16% 99,700-16%
Asia 225,600+7%-6% 436,300-10%
- thereof China172,600+2%-6% 341,500-9%
North America***94,200+27%-5% 168,200-3%
- thereof U.S. 84,700+27%-4% 151,200-1%
Rest of World 19,500+8%-5% 37,600+0%
*Top-End: Mercedes-AMG, Mercedes-Maybach, G-Class, S-Class, GLS, EQS and EQS SUV
*Core: All derivatives from C- and E-Class, incl. EQC, EQE and EQE SUV
*Entry: All derivatives from A- and B-Class incl. EQA, EQB and smart
** Europe: European Union, United Kingdom, Switzerland and Norway
*** North America: USA, Canada and Mexico
All figures rounded. Preliminary figures subject to change pending final reports.

 
Dear Mercedes,
Is the 6% increase of the top end vehicles of Q2 compared to Q1 the emphasis of your statement? For your information, historically Q2 has always been better than Q1 in vehicle sales. The real comparison is with the same period of the previous year. And for Q2 2024 compared to Q2 of 2023 the sales of the top end vehicles are down with 17%. What an idiotic dirt cheap trick!
 
  • PHEV group sales are up 524% in Q2 2024 compared to the same quarter last year.
  • EV group sales mix 11% of overall passenger car sales in Q2 2024.
  • Mercedes-AMG high-performance models increased 28% from last quarter.
  • Group sales in the Core segment are up 12% compared to this time last year.
Mercedes-Benz USA (MBUSA) today reported Q2 2024 group* sales of 84,662 Passenger Cars. Additionally, Mercedes-Benz Vans reported Q2 2024 sales of 10,934 units, bringing MBUSA to a total of 95,596 vehicles for the quarter.

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Mercedes-Benz Cars sold 496,700 units in the secondquarter of 2024 (Q2 2023: 515,700)

Mercedes-AMG 34,900 (Q2 2023: 38,000)
Mercedes-Maybach 5,400 (Q2 2023: 6,500)
Smart fortwo 1,800 (Q2 2023: 4,900)
A-Class 51,000 (Q2 2023: 60,700)
B-Class 3,800 (Q2 2023:5,400)
C-Class 84,100 (Q2 2023: 78,900)
E-Class 77,600 (Q2 2023: 82,000)
G-Class 8,800 (Q2 2023: 11,000)
GLA 40,200 (Q2 2023:44,200)
GLB 47,100 (Q2 2023: 48,000)
GLC 90,500 (Q2 2023: 80,000)
GLE 54,600 (Q2 2023: 51,600)

 
Group earnings before tax (EBT) for the first six months totalled € 8,023 million (2023: € 9,351 million; -14.2%; Q2: € 3,861 million; -8,6%). During this period, the BMW Group recorded a net profit of € 5,656 million (2023: € 6,620 million; -14.6%; Q2: € 2.705 million; -8.6%).



1.webp
 
Munich. In a globally challenging market, the BMW Group increased its sales of fully-electric vehicles by +19,1% in the first nine months of 2024, with a total of 294,054 BEVs delivered to customers. During this period, BMW brand sales of fully-electric models rose by +22.6% to 266,151 vehicles. The MINI brand also grew its fully-electric vehicle sales by +54.3% in the third quarter, delivering 16,536 BEVs to customers.

Our fully-electric vehicles are winning over customers worldwide – as shown by the significant double-digit growth in our BEV sales during the first nine months of the year,” said Jochen Goller, member of the Board of Management of BMW AG responsible for Customer, Brands, Sales. “We also grew our sales in the Europe region. Our attractive model line-up, which is designed for technology openness, gained traction in the marketplace, despite the challenging conditions overall. The BMW brand captured market share in Europe and significantly outperformed the region's total market,” Goller continued.

In Europe, the BMW brand delivered 577,803 vehicles to customers between January and the end of September (+7.6%), with particularly high demand in countries including the UK, Italy and France. The BMW brand's fully-electric models also performed exceptionally well in the European region, with 121,844 vehicles delivered to customers – an increase of +35.8%.

The BMW Group delivered a total of 1,754,158 BMW, MINI and Rolls-Royce vehicles to customers in the year to the end of September (-4.5%). This downward trend can be partly attributed to delivery stops associated with the supplied Integrated Braking System (IBS), which significantly impacted the third quarter, as well as the difficult market environment in China. In light of this development, on 10 Sept. 2024, BMW AG revised its sales targets for the financial year 2024.

Between January and September, the BMW brand experienced strong demand for its fully-electric models, with a total of 266,151 (+22.6%) vehicles sold. Most notably, the BMW iX1* and BMW i4* showed positive sales development. The BMW brand sold a total of 1,583,485 vehicles (-2.3%) in the year to the end of September. BMW M GmbH delivered 146,574 vehicles in the first nine months of 2024 (+2.0%), with growth driven by the BMW M2* and BMW M3 Touring* models, among others. The MINI brand, which is updating its entire portfolio this year, delivered a total of 166,703 (-20.9%) vehicles to customers in the year to the end of September. In the third quarter, fully-electric MINI models were particularly in demand, with 16,536 vehicles delivered to customers, representing growth of +54.3%. In the first nine months of this year, the Rolls-Royce brand presented a total of 3,970 motor cars to their new owners worldwide (-12.8%).

Between January and September, BMW Motorrad delivered 163,436 (-0.9%) motorcycles and scooters to customers.



BMW Group sales in Q3/YTD September 2024 at a glance

3rd Quarter 2024Compared with previous year %YTD
September 2024
Compared with previous year %
BMW Group Automotive540,882-13.0%1,754,158-4.5%
BMW487,062-11.4%1,583,485-2.3%
- BMW M GmbH47,057-3.9%146,574+2.0%
MINI52,669-25.2%166,703-20.9%
BMW Group electrified1140,065+0.1%409,122+6,2%
BMW Group BEV103,440+10,1%294,054+19.1%
Rolls-Royce1,151-16.2%3,970-12.8%
BMW Motorrad50,364-3.2%163,436-0.9%
1BEVs and PHEVs

BMW & MINI sales in the regions/markets

3rd Quarter 2024Compared with previous year %YTD
September 2024
Compared with previous year %
Europe219,269-1.0%679.432+1.4%
Germany264,846-8.8%195,381-5.1%
Asia205,987-24.1%699,262-10.7%
China147,691-29.8%523,638-13.1%
Americas101,256-10.7%330,546-2.2%
USA83,412-9.2%271,399-2.1%
2Provisional registration figures

https://www.press.bmwgroup.com/glob...t-bev-growth-in-challenging-market-conditions
 
Mercedes-Benz sold 594,600 cars and vans in the third quarter
  • Mercedes-Benz Cars: Q3 sales reached 503,600 cars, +1% quarter-on-quarter with good momentum in the U.S. and stable sales in Europe. Plug-in-Hybrid sales up +10%
  • Mercedes-Benz Vans: Q3 sales reached 91,100 vans in line with expectations
Mercedes-Benz Group sold 594,600 cars and vans in the third quarter in a challenging environment. Sales of Mercedes-Benz Passenger Cars continued to rise quarter-on-quarter, driven by improved product availability. However softer demand, mainly in Asia, affected overall sales. Mercedes-Benz Vans faced a softening environment in the third quarter especially in the core markets Germany, U.S. and China. In Europe overall, excluding Germany, Mercedes-Benz Vans saw a very solid sales development.

Mercedes-Benz Cars
“Mercedes-Benz sold more than 500,000 cars from July to September, a slight increase compared with the second quarter and in line with the prior-year period. Offering desirable products is the best way to forge ahead as consumer demand softens in some important markets.”

Britta Seeger, Member of the Board of Management of Mercedes-Benz Group AG. Marketing & Sales
Mercedes-Benz Cars Q3 sales rose 1% on the quarter, to 503,600 units and remained on last years’ level as weaker macroeconomic conditions, mainly in Asia, outweighed improved product availability in Q3.
The market environment for battery electric vehicle (BEV) sales remained subdued with competitive pricing in important markets. Plug-in-Hybrids sales increased by 10% globally in the third quarter mainly driven by the U.S. market.

As stated in September, sales of Top-End vehicles in particular were impacted by a slowdown in China to 61,800 units, affecting sales of S-Class family vehicles. However, the flagship remained the undisputed leader in its segment in all key regions. Sales of Mercedes-AMG performance cars increased 8% compared to Q3 2023, thanks to improved product availability. Sales of the G-Class rose 2% on the quarter, even during the transition to an all-new model, which is receiving excellent customer feedback.

First deliveries of the new electric G-Class started in September. Mercedes-Maybach presented its latest and sportiest model in August, the Mercedes-Maybach SL 680 Monogram Series (provisional figures, combined energy consumption: 13.7 l/100 km | combined CO₂ emissions: 312 g/km | CO₂ class: G).
Sales in the Core segment increased by 4% quarter-on-quarter to 301,000 vehicles, and by 4% compared with the prior-year period, driven by further improved availability of GLC models and the market introductions of CLE models.

With 140,700 vehicles sold in the Entry segment, sales were around the same level as Q2, but below Q3 the previous year. This development is mainly driven by the market development in China and in line with the company’s value-over-volume oriented sales approach.
Sales in North America increased significantly by 29% compared to prior-year quarter, driven by good sales momentum in the U.S. market after full availability of GLC models and further market launches of Mercedes-AMG models.

Quarter-on-quarter sales in Europe remained stable, reaching 158,300 vehicles. Market development remained heterogeneous, with positive sales momentum in the UK, where Q3 sales rose 17% compared to last year. In Germany, Q3 Top-End sales remained flat, while E-Class and GLC models proven popular. Mercedes-Benz is the clear leader in the PHEV segment in Germany.

Quarter-on-quarter sales in Asia remained subdued, particularly in the Top-End segment, with 226,300 units sold. In Q3, the macroeconomic environment softened, first and foremost in China which impacted overall sales. An overall lower consumption, especially for luxury goods and continued discounting mainly in the EV segment, affected sales in China. Despite the challenges, Mercedes-Benz maintained its overall market share in China and remained customers’ top choice in the luxury car market priced RMB 1 million and above. To enhance our offering, the core product portfolio in China will see more intelligence feature upgrades within the year. The new E-Class was launched in October in India, while overall Q3 sales increased by 21%.

Sales overview
Q3
2024
Change Q2 2024Change
Q3 2023
YTD
2024
Change
YTD 2023
Mercedes-Benz Group594,600-1%-3%1,763,200-5%
- thereof BEVs46,900-8%-31%148,500-22%
Mercedes-Benz Cars503,600+1%-1%1,463,300-4%
- thereof BEVs42,500-7%-31%135,900-22%
- thereof xEVs87,200-3%-15%267,400-8%
Mercedes-Benz Cars sales by segments*
Top-End61,800-12%-12%198,700-19%
Core301,000+4%+4%858,700+5%
Entry140,700+3%-7%405,800-13%
Mercedes-Benz Cars sales by regions and markets
Europe**158,300+1%-4%476,000-2%
- thereof Germany50,000+1%-7%149,700-13%
Asia226,300+0%-9%662,600-10%
- thereof China170,700-1%-13%512,200-10%
North America***96,400+2%+29%264,600+6%
- thereof U.S.85,000+0%+33%236,300+9%
Rest of World22,500+15%+2%60,100+1%

*Top-End: Mercedes-AMG, Mercedes-Maybach, G-Class, S-Class, GLS, EQS and EQS SUV
*Core: All derivatives from C- and E-Class, incl. EQC, EQE and EQE SUV
*Entry: All derivatives from A- and B-Class incl. EQA, EQB and smart
** Europe: European Union, United Kingdom, Switzerland and Norway
*** North America: USA, Canada and Mexico
All figures rounded. Preliminary figures subject to change pending final reports.
 

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