Volkswagen Group takes majority shareholding in Italdesign Giugiaro


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Volkswagen Group takes majority shareholding in Italdesign Giugiaro

* Volkswagen takes 90.1 percent stake in internationally renowned design and development services company
* Expansion of capacity and competence for global model initiative
* Volkswagen Board of Management Chairman Winterkorn: "New era in strategic partnership between these two companies"

Wolfsburg/Turin, May 25, 2010 – The Volkswagen Group and Italdesign Giugiaro S.p.A. (IDG), Turin, are to intensify their successful cooperation, putting it on a new footing. This was announced by both companies at a joint press conference in Turin on Tuesday. The Volkswagen Group will take a 90.1 percent stake in IDG, including the brand name rights and patents. The shares are being acquired by AUDI's Italian subsidiary Lamborghini Holding S.p.A. The remaining shares will stay in the possession of the present owner family Giugiaro.

"With this shareholding in Italdesign, we are participating in one of the most renowned design and development companies with one of the richest traditions in the automobile industry. Italdesign is the flagship for creative Italian automobile design and has been instrumental in shaping the face of the automobile industry worldwide. As the creator of the Golf I, Giorgetto Giugiaro laid a new foundation for Volkswagen design in the 1970s," Prof. Dr. Martin Winterkorn, Chairman of the Board of Management of Volkswagen Aktiengesellschaft, commented in Turin.
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The Volkswagen Group has enjoyed successful cooperation with IDG for many decades. Giugiaro made a name for himself not only with the Golf I, but also with concepts for important models such as the first Volkswagen Passat, Scirocco or the Audi 80. A comprehensive development framework agreement was concluded in 2008. Volkswagen and IDG are also collaborating closely on ongoing projects such as the planned Volkswagen Up! model family. Implementation of the agreement is also subject to the standard approval by the relevant authorities.

"A new era in the strategic partnership between our companies begins today. Italdesign becomes a permanent member of the global Volkswagen family," Winterkorn said. "The Volkswagen Group will be continuing its model initiative over the coming years and will benefit from the capacity and competence of Italdesign. The company will therefore be making an important contribution to our 2018 global growth strategy," Winterkorn continued.
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IDG was founded in Turin by Giorgetto Giugiaro and Aldo Mantovani in 1968. Both founders are considered pioneers of modern Italian automobile design. Italdesign has also acquired a reputation worldwide as a highly-competent development center. Today, the company generates sales of over €100 million and has a workforce of some 800 employees.

"Every drop becomes the sea when it flows oceanward. In the last few days I ran into this sentence while I was reading Sophie`s World by the Norwegian novelist Jostein Gaardner. We are the drop. Becoming part of the Volkswagen Group means revaluating ourselves and our strength. Entering Volkswagen means to open up a promising perspective for the company," Giorgetto Giugiaro said.

It's Official: VW taking 90% stake in Italdesign — Autoblog

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Good purschase. This will ensure that future Lamborghini designs look more Italian than German. Interesting that the design studio has a distant past with VW having penned the first Generation Golf.
 
Why did they buy them? That is a crappy looking bikini. VW would have done better going after a better clothing company. Plus that company could have picked a model with better hair:t-hands:

LOL ^^ and agreed! :D
Still this is really good news like Centurion pointed out.
This is a hint why: ..... Come on Lambo!:)
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Make them more powerful.

How much more powerful do you want? They're gunning for Toyota's title of #1 global automotive manufacturer, but unlike Toyota that has built itself over many decades, VW Group want to achieve this in the space of 10 years. Ah well... each to their own.

As for that concept above... yeah, I'm not sure it's gonna work. There's just not enough design elements that they can Ctrl+C, then Ctrl+V to 59 different models within VAG's portfolio. Pity that! ;)
 

Lamborghini

Automobili Lamborghini S.p.A. is an Italian manufacturer of luxury sports cars and SUVs based in Sant'Agata Bolognese. It was founded in 1963 by Ferruccio Lamborghini (1916-1993) to compete with Ferrari. The company is owned by the Volkswagen Group through its subsidiary Audi.
Official website: Lamborghini

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