SCOTT27
Lap Time Luminary
- Messages
- 21,443
?BMW has gone all JaGuar, therefore sad times lay ahead of us.
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?BMW has gone all JaGuar, therefore sad times lay ahead of us.
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No they haven’t. Jaguar is a marketing issue. The Type 00 cars are a casualty of their marketing decisions being heavily influenced by identity politics.BMW has gone completely f#cking insane just like JaGuar.
BMW are fine. As long as they keep making SUVs, puts fancy ambient lighting around the cabin and make M sport kits default, customers will be happy.Jaguar may have a marketing issue, but BMW has a identity issue.
From being the one who sets the trends and has a visible brand identity, to becoming one of "everyone else". From having high quality materials in the interiors to have hard shiny plastics. From having luxury options like rear seat entertainment, soft close doors, night vision etc. to not offering this anymore. The "premium" BMW suffers from cost cuttings from year to year. It's a sad time to be a BMW enthusiast.
Jaguar may have a marketing issue, but BMW has a identity issue.
It's a sad time to be a BMW enthusiast.
It’s a sad time to be a German car enthusiast, period. BMW may have some issues around cost cutting leading to lower quality interiors but that’s about it. Porsche’s 992 has the cheapest made interior since 996 and Mercedes Benz have their own cost reductions.It's a sad time to be a BMW enthusiast.
He has a point: visible cost cutting is reaching a point where it’s just no acceptable anymore. Spent a bit of time comparing the G45 X3 and Audi Q6 E-tron on the inside and where BMW was ahead in interior quality previously, it’s the other way around nowadays: especially the door panels on the Q6 feel much more upmarket than X3. Why BMW has chosen not to offer a panoramic roof that can actually be opened is beyond me: it’s something that I’ve chosen with every BMW that I ordered and something that I really want. You guessed it: sliding roof is available on Q6 (and its’ Macan sibling) so BMW is really at risk of losing customers this way if you ask me. If people are willing to spend extra money to buy a premium brand, it really should show.
It’s a sad time to be a German car enthusiast, period. BMW may have some issues around cost cutting leading to lower quality interiors but that’s about it. Porsche’s 992 has the cheapest made interior since 996 and Mercedes Benz have their own cost reductions.
The cost cuttings has even reached the ambient lighting in most of the new BMWs.BMW are fine. As long as they keep making SUVs, puts fancy ambient lighting around the cabin and make M sport kits default, customers will be happy.
Jaguar has bigger issues than BMW, but honestly - I think BMW have some seriously issues too.Don't make it personal. BMW has ZERO issues compared to Jag.
Just comparing them is silly.
I had no idea. Thanks!G6x 5er: No ambient light strip in the rear doors, ambient lights in the rear door speakers if you have "Bowers & Wilkins" (try compare this to the B&W in G30..) but no ambient lights in the front door speakers
G2x 3er/4er: "full ambient lights until 07/2022", less ambient lights from 07/2022-07/2024, even lesser ambient lights from 07/2024
G45 X3: No ambient light strip at the rear doors, BUT the China LWB version does have it
but the production car has them. so they will be there.These renders are horrible. Particularly the rear. Holy crap.
And not to mention all these shut lines in the front. FUGLY!!! The concept has none.
but the production car has them. so they will be there.
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