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"With the Rolls-Royce VISION NEXT 100 we were very mindful not to dwell on the past. We wanted to be as innovative as possible and at the same time transcend the design history of the brand."
Giles Taylor
Design Director Rolls-Royce Motor Cars
THE VISION.
At a point in time when the world’s design studios are envisaging solutions to mobility questions posed by ever cleverer technologies, the Rolls-Royce Vision Vehicle provides a brief glimpse into a fast-arriving luxury future. Art and beauty can work with science in defining a truly luxurious Rolls-Royce tailored to… your every desire.
#1 Effortless Journey.
As a logical continuation of its own core values, the Rolls-Royce VISION NEXT 100 is a driverless car, but not a chauffeur-less one. In the long tradition of the best chauffeurs in the world, this ‘digital chauffeur’ discreetly fades from view whilst continuing to monitor and inhabit every aspect of the vehicle and catering to every whim of its owner.
#2 Grand Sanctuary.
For its passengers, the interior of the Rolls-Royce VISION NEXT 100 provides a ‘Grand Sanctuary’, the ultimate retreat, silent and luxurious, comprising the most exquisite materials and forms. In response to its owner’s desire it offers either total connectivity to the outside world, or absolute privacy.
#3 Grand Arrival.
Absolute elegance and confidence. In keeping with the tradition of the marque, the Rolls-Royce VISION NEXT 100 embodies sheer grandeur and serves its owner in spectacular new ways. The vehicle design promises ‘A Grand Arrival’.
#4 Personal Vision.
Innovative manufacturing technologies will enable customers to involve themselves in the style and proportion of their personal Rolls-Royce vision. They will be able to commission their very own cars shaped by Rolls-Royce designers to their personal tastes - unique bespoke masterpieces curated as a fingerprint of their owner.
Source: BMW AG
Giles Taylor
Design Director Rolls-Royce Motor Cars
THE VISION.
At a point in time when the world’s design studios are envisaging solutions to mobility questions posed by ever cleverer technologies, the Rolls-Royce Vision Vehicle provides a brief glimpse into a fast-arriving luxury future. Art and beauty can work with science in defining a truly luxurious Rolls-Royce tailored to… your every desire.
#1 Effortless Journey.
As a logical continuation of its own core values, the Rolls-Royce VISION NEXT 100 is a driverless car, but not a chauffeur-less one. In the long tradition of the best chauffeurs in the world, this ‘digital chauffeur’ discreetly fades from view whilst continuing to monitor and inhabit every aspect of the vehicle and catering to every whim of its owner.
#2 Grand Sanctuary.
For its passengers, the interior of the Rolls-Royce VISION NEXT 100 provides a ‘Grand Sanctuary’, the ultimate retreat, silent and luxurious, comprising the most exquisite materials and forms. In response to its owner’s desire it offers either total connectivity to the outside world, or absolute privacy.
#3 Grand Arrival.
Absolute elegance and confidence. In keeping with the tradition of the marque, the Rolls-Royce VISION NEXT 100 embodies sheer grandeur and serves its owner in spectacular new ways. The vehicle design promises ‘A Grand Arrival’.
#4 Personal Vision.
Innovative manufacturing technologies will enable customers to involve themselves in the style and proportion of their personal Rolls-Royce vision. They will be able to commission their very own cars shaped by Rolls-Royce designers to their personal tastes - unique bespoke masterpieces curated as a fingerprint of their owner.
Source: BMW AG
