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OFFICIAL PRESS RELEASE
Stuttgart, Mar 17, 2010
Stuttgart – Sassy spring fashion for the smart: the new smart art stickers give the coupé and cabrio a personal touch. Customers have a choice of six colourful motifs. The adhesive foil stickers are applied to the tridion safety cell. And further new accessories for the smart are also available: BRABUS interior contrast components in carbon look and BRABUS LED daytime driving lights.
The new smart art stickers make every smart unique. From sporty to elegant or urban – the six motifs have something to suit every taste. The high quality adhesive foil stickers are applied to the tridion safety cell and provide an attractive contrast to the other body parts. The designs were developed by artist Timo Wuerz in cooperation with Mercedes-Benz Accessories GmbH. The different designs in the smart collection provided inspiration for the colourful smart art stickers.
The art stickers based on the passion product line feature skyscrapers and illuminated windows, skyline prints and yellow colour accents. The pulse product line is also reflected in the stickers with brown and orange colouring and a line pattern. The art sticker with flowers will transport you to sunny climes. The pattern with light orange and brightly coloured Hibiscus petals evokes a tropical feeling and is sure to put a smile on your face. The classic black, white and blue racing pattern is no less striking. It expresses the agility of the smart. The art sticker with birds’ wings and stars could be the right choice for adventurers with a yearning for freedom. In addition to the unusual presentation of the elements of the motif, this smart art sticker boasts an intensive play of colours in blue, orange and white. The range of smart art stickers is completed by a design in a vibrant red with stylistic elements in black, silver and white.
When applied correctly the smart art stickers last for approximately five years. However, they can be removed again at any time without leaving any traces. The smart art stickers are available from smart dealers at a price of €250 (recommended retail price incl. VAT) and can be affixed by the dealer on request.
New accessories are now also available to customise and upgrade the smart interior. BRABUS interior contrast components in carbon look create a sporty and exclusive ambience. The eight-part set (RRP: €299) consists of trims and covers for the dashboard instruments, instrument cluster, steering-column stalk, door handles and centre console. The interior contrast components can be ordered from and fitted by smart dealers.
The new retrofittable BRABUS LED daytime driving lights not only look good, they also improve safety. Perfectly tailored to the silhouette of the smart fortwo, the BRABUS LED daytime driving lights (€549) can be combined with all standard main headlights. smart drivers can choose between two versions: with LED lamps in chrome or in black. The trendy lighting technology can also be retrofitted at the rear as the BRABUS third LED brake light is now available for the coupé and cabrio. The LED brake light (€129) is integrated in the separation edge.
The smart accessories range now comprises more than 90 products for customisation of both the exterior and the interior. These products are sold via Mercedes-Benz Accessories GmbH. This 100% subsidiary of Daimler AG is responsible for the development, selection and marketing of genuine accessories and collection products for the brands Mercedes-Benz, Maybach and smart. The company has more than 200 employees and is based in Stuttgart-Vaihingen.
Daimler AG
