Wolfgang
Kraftwagen König
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What are the major challenges for Mercedes-Benz dealers in 2016?
Getting the balance of trucks and cars right. The market is really moving toward SUVs, and we would like to get a larger allocation of SUVs to meet the demand of the marketplace, so we've asked Mercedes-Benz to see what they can do to increase production of SUVs.
Do you have an answer yet?
They're very interested in getting more SUVs as well. They've indicated we will get a few more SUVs [in 2016 compared with 2015]. How many is yet to be determined. We have the all-new GLC, which will add significant volume in that segment.
Does the brand need more production of the crossover models it already has or are there segments where it should introduce another nameplate?
Mercedes-Benz competes in all the SUV segments, so I don't see any big gaps that need to be filled. The dealers are more interested in getting more production of existing models.
Of the brand's crossover models, which are most in demand and in need of more production?
All of them. We can't keep enough trucks in inventory.
We've heard a lot from dealers about especially being in need of the GLE and GLC.
GLC has been really well-received by our customers. We're looking forward to getting the new GLS this year. I'm sure we will not build enough to satisfy customer demand. Autonews
Getting the balance of trucks and cars right. The market is really moving toward SUVs, and we would like to get a larger allocation of SUVs to meet the demand of the marketplace, so we've asked Mercedes-Benz to see what they can do to increase production of SUVs.
Do you have an answer yet?
They're very interested in getting more SUVs as well. They've indicated we will get a few more SUVs [in 2016 compared with 2015]. How many is yet to be determined. We have the all-new GLC, which will add significant volume in that segment.
Does the brand need more production of the crossover models it already has or are there segments where it should introduce another nameplate?
Mercedes-Benz competes in all the SUV segments, so I don't see any big gaps that need to be filled. The dealers are more interested in getting more production of existing models.
Of the brand's crossover models, which are most in demand and in need of more production?
All of them. We can't keep enough trucks in inventory.
We've heard a lot from dealers about especially being in need of the GLE and GLC.
GLC has been really well-received by our customers. We're looking forward to getting the new GLS this year. I'm sure we will not build enough to satisfy customer demand. Autonews