Mercedes-Benz wins 2006 luxury car sales crown.

[Kowalski]

The "least reliable luxury brand in America", took the lead of the luxury car market in America.

M-B took the title from Cadillac in over-$42,000 class

John K. Teahen Jr. | Automotive News / March 12, 2007 - 1:00 am

There's a new kingpin in the true-luxury class this year. Mercedes-Benz USA sold more $42,000-plus vehicles than anyone else, and by a wide margin. With 201,762 such sales in 2006, Mercedes beat second-place Cadillac by 37,325 true-luxury cars and trucks.

Both Mercedes and Cadillac chalked up more than 46,000 sales below the true-luxury cutoff last year, Cadillac with its CTS sedan and SRX crossover and Mercedes with its C class.

BMW was third in true-luxury sales last year, close behind Cadillac. Lexus was fourth, although Lexus and BMW ranked 1-2 in overall luxury sales.

Well done Mercedes.

 

[NarutoRamen]

Good for MB. But I can't wait until they get rid of the "Least relaible luxury car" crap.

 

[Kowalski]

Good for MB. But I can't wait until they get rid of the "Least relaible luxury car" crap.

Hear Hear!

Me too mate.

Own-up Zetsche!

 

[YoUhimhER]

i can't believe cadillac sold that many car, here in san francisco bay area i don't see that many caddy compare with bmw and lexus. may be it's becuz of government purchase?

 

[NarutoRamen]

i can't believe cadillac sold that many car, here in san francisco bay area i don't see that many caddy compare with bmw and lexus. may be it's becuz of government purchase?

Nah, go down to North Carolina, Virginia, Los Angeles or something you'll see tons of Caddilacs. Plus, you are forgetting, you might not see many caddilac cars but I'm sure you've seen tons of Escalades. When I lived in Berkeley and went to school in San Fran I saw tons of escalades.

 

[RikfromBelgium]

$42000, what a stupid figure

 

[LaArtist]

good for MB..keep on killin em

 

[NarutoRamen]

$42000, what a stupid figure

Why is that a stupid figure? Considering that the Average US family can afford upto 35-40k dollar car (read that in some report) that would make the 42k figure above average or a premium figure in this case. If you take that into consideration this actually holds merrit.

 

[audi_rudy]

not a surprise to me, Mercedes does know how to make a comfy car and do it right.

 

[RikfromBelgium]

Why is that a stupid figure? Considering that the Average US family can afford upto 35-40k dollar car (read that in some report) that would make the 42k figure above average or a premium figure in this case. If you take that into consideration this actually holds merrit.

well, than why not 35.000.
No disrespecting MB, but one can be nr 1 at any price, it all depends where you put the bar. Just don't see the point of this.

 

[GTA45E]

good for MB..keep on killin em

lOl, MB is really kicken the competition in the pants here in the US!


Those figures are outstanding to say the least.

 

[EnI]

Yes, introduction of new S-class & GL-class boosted MB back to #1.

 

[NarutoRamen]

well, than why not 35.000.
No disrespecting MB, but one can be nr 1 at any price, it all depends where you put the bar. Just don't see the point of this.

You should've read my last post more carefully. They reason they didn't use the 35-40k figure is because that is the Average...why would they use an average figure to portray a premium product? That would be like talking about a civic type-r in a supercars conversation...sure it's fast but it aint no supercar. Same way with this....they can talk about the average income buyers, but that wouldn't be premium anymore now would it?

 

[Mr. M]

Congratulations for Mercedes, but I'm a bit peeved Caddy sold more than BMW.

Well, considering that this figures exclude BMW's best-selling bread and butter model, the 3er... It ain't that bad at all.

 

[astonmartin]

Congratulations for Mercedes, but I'm a bit peeved Caddy sold more than BMW.

Well, considering that this figures exclude BMW's best-selling bread and butter model, the 3er... It ain't that bad at all.

...and considering that BMW　has much fewer models compared to MB

 

[cawimmer430]

Good news indeed. Evidence that the Mercedes brand name is still very powerful and that there are still many people out there who want a car from this brand. This has to be used wisely and Mercedes has to make the right moves from now on, mainly:

Improve quality and reliability (which in my experience seems to be improving big time)

Also, there are many people out there who've had no issues with their Mercedes. My family's 2002 Mercedes E320 Avantgarde was one of the first models delivered and it has been reliable, so far. No electronic problems, no breakdowns, nothing. Reliable from day one. And the E-Class was known to be a very problematic car.

I hope Consumer Reports reads this article. It's like a SLAP IN THEIR FACE!

 

[SDNR]

good for MB..keep on killin em

Killing them with crap

......no just kidding. But Mercedes are clearly trading on their image when they rate so poorly in the reliability studies.

 

[LaArtist]

^well its the american studys..
i know they had probs in the past..but the new cars are winning awards over in europe..
maybe it takes a while before the american system gets that there has been a change..

 

[cawimmer430]

i know they had probs in the past..but the new cars are winning awards over in europe..

And this is what I cannot understand. Here in Europe, the company has been praised for its return to quality and reliability has improved tremendously.

Also, if am not mistaken, the American survey results were for the most part based on predicted reliability, right?

 

[Mr. Mercedes]

Killing them with crap

......no just kidding. But Mercedes are clearly trading on their image when they rate so poorly in the reliability studies.

The most recent studies were for cars pre 2006, so not exactly a reflection of what is comming out now.