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Ferrari once tried to start a separate, lower cost brand and called it the Dino. The brand was named after Enzo Ferrari's son, Alfredino, who, sadly, passed away at the young age of 24 from muscular dystrophy. The Dino-badged sports car was a rear-engined V6 powered vehicle that was in production from 1968 to 1976.
Now, it seems Ferrari wants to bring the Dino badge back, but as a model name and not as its own brand.
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