Continental GT Bentley bumps up future product schedule, new Continental GT may come next year

[sako97]

http://motorauthority.com/openx/www/delivery/ck.php?n=ae9efa10&cb=1240257151262

While some industry analysts are predicting that the auto market will not recover until 2011 or 2012, Bentley is certain that its customer base will be ready to buy again as early as next year. In fact, the luxury British brand is so confident in this prediction that it’s bumping up its release dates for its future product cycle by around half a year - meaning that the replacement for the popular Bentley Continental GT may be arriving as early as next year.

Moving production ahead is a bold move, but jumping the gun doesn't seem to be an issue at Bentley, which is confident that it will see a recovery in 2010. The information comes from the carmaker’s board member for sales and marketing, Stuart McCullough, who explained to Automotive News that capitalizing on this recovery will be important, and "coming out of the dip is when new models will pay off".

While the next-Generation Continental GT Coupe is now likely to arrive by next year, it will be followed soon enough by replacements for the Continental Flying Spur four-door sedan, as well as the obligatory GTC convertible variant. Also due next year is a replacement for the Arnage, which is expected to bow in as a new super-luxury model towards the end of the year.

Bentley's plans will place a great deal of weight on emerging markets such as China, the Middle-East and Russia, as well as returning customers from previously vital markets such as the U.S. market. Last year, sales for Bentley in the U.S. fell by close to one-third. The first quarter for this year was even worse, with sales down by over two-thirds compared to the same period last year - not exactly a good sign for a recovery predicted as early as next year.

 

[Merc1]

They can't come soon enough, current design is just awful. I really don't care about this lineup anyway, they're going to sell on price anyway. The next Arnage/replacement is the critical one for Bentley's image in the Maybach/Rolls arena.

M

 

[Deleted member 25]

They still didn't replace the Arnage and already plan to bring the next gen GT ?

 

[Centurion]

Pure BS. We just saw the facelift last year. New model will at be launched at the earliest spring 2011. Next year is all about the new Arnage setting the new tone for Bentley.

 

[sako97]

^I agree with you on that. But the current Continental sales are now dead so it would be smart idea for Bentley to release a new range of freshened Continentals:

"Bentley says that it is going to start releasing its future models six months earlier so its product cycle matches the market recovery in 2010. According to Bentley board member for sales and marketing Stuart McCullough, Bentley has done enough research with its customers to understand when they will get back in the market for a new car."