Zafiro
Supreme Roadmaster
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The design of the new BMW 5 Series Sedan eloquently translates the vehicle’s attributes into an authentic formal language.
Exuding sheer presence and stylish elegance, the Sedan’s design expresses its premium quality and outstanding ride comfort, while its sporty handling is reflected in the dynamic lines of its body and an overall look suggesting athleticism. The superlative aesthetics of the new BMW 5 Series Sedan are further embodied in its perfectly balanced proportions and precisely finished details.
The unique quality of BMW Group Design has been repeatedly recognised in the past by the GOOD DESIGN Award. In 2008, for example, the award went to the BMW 3 Series Convertible, the BMW 1 Series Coupé and the MINI Cooper S Clubman, as well as four BMW motorcycles. 2007 saw the new BMW X5, the BMW 3 Series Coupé, the new MINI and a further three BMW motorcycles win the GOOD DESIGN Award. And it isn’t the first time the BMW 5 Series Sedan has been crowned: its outstanding design won over the jury of the internationally renowned red dot awards in 2010, secured the coveted iF Product Design Award in 2011, and – with the 2011 Design Award of the Federal Republic of Germany – captured the country’s most prestigious prize for exceptional product design.
http://www.autoevolution.com/news/four-good-design-awards-for-bmw-30539.html
Exuding sheer presence and stylish elegance, the Sedan’s design expresses its premium quality and outstanding ride comfort, while its sporty handling is reflected in the dynamic lines of its body and an overall look suggesting athleticism. The superlative aesthetics of the new BMW 5 Series Sedan are further embodied in its perfectly balanced proportions and precisely finished details.
The unique quality of BMW Group Design has been repeatedly recognised in the past by the GOOD DESIGN Award. In 2008, for example, the award went to the BMW 3 Series Convertible, the BMW 1 Series Coupé and the MINI Cooper S Clubman, as well as four BMW motorcycles. 2007 saw the new BMW X5, the BMW 3 Series Coupé, the new MINI and a further three BMW motorcycles win the GOOD DESIGN Award. And it isn’t the first time the BMW 5 Series Sedan has been crowned: its outstanding design won over the jury of the internationally renowned red dot awards in 2010, secured the coveted iF Product Design Award in 2011, and – with the 2011 Design Award of the Federal Republic of Germany – captured the country’s most prestigious prize for exceptional product design.
http://www.autoevolution.com/news/four-good-design-awards-for-bmw-30539.html
