2022: the year of turnaround for Alfa Romeo


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  • Alfa Romeo has strongly supported the 2022 Stellantis results, confirming the successful turnaround, with an operating performance improvement as a very profitable brand.
  • 2022 has been key for the “from zero to zero” strategy (Alfa Romeo to become the fastest brand in the global automotive world to go from zero electrified vehicles at beginning 2022 to 100% zero-emission sales in 2027).
  • Alfa Romeo vehicles’ registrations have increased of 22% vs 2021 in Europe (in a region that is dropping by -11% vs 2021).
  • At the end of a challenging 2022 Alfa Romeo's customer portfolio is significant: 7 times the value of the previous year.
  • The growth of the brand in the Middle East is Important, and in Asia the performance of Stelvio is excellent.
  • The Tonale has been the Star of the year. Welcomed by the media with 8 international awards, it represents the first milestone in the “zero to zero” strategy: -40% of CO2 emissions.
  • 360° focus on quality with no compromise: in each market, Alfa Romeo is strongly improving its KPIs. One reward above all demonstrates the brand effort: in US, according with JD POWER, Sales Satisfaction index, Alfa Romeo ranks 1st in the Automotive industry.
  • Sportiness and Performance are inherent in Alfa Romeo’s DNA: strong results even in F1, where Alfa Romeo F1 Team achieved an outstanding 6° place in the constructors’ championship.
Alfa Romeo files an extremely positive 2022. The brand has strongly supported the 2022 Stellantis results, confirming the successful turnaround, with an operating performance improvement as a very profitable brand. Tonale has proved to be a success with a tight control of quality which has been improved significantly. A year full of exciting challenges but above all excellent commercial performance that highlight a clear growth in Europe with registrations growing by 22% leading to a significant growth in market share, in contrast to the results of a region that records a 11% drop vs. 2021. In terms of registrations, many markets are reporting strong results vs. 2021: France +101%, Italy +27%, Germany +22%, Spain +28%, Netherlands +84%, Austria +85%, Greece +163%, Portugal +174%.

Globally, the results describe a stable situation with business performance mirroring the consolidated results in 2021 and noteworthy performances in Turkey that stands out in the global landscape as the fastest growing market, quadrupling volumes compared to 2021. In Asia, the Stelvio registers the most significant growth by marking +25%.

The year 2022 will be filed in the name of Tonale, the first electrified C-SUV that kicked off the Brand's metamorphosis and represents the milestone in the "from zero to zero" process that will lead Alfa Romeo to be the fastest brand in the global automotive landscape in the transition from zero electrified cars (beginning 2022) to an entire zero-emission range in 2027. Giulia and Stelvio, staples of the current Alfa Romeo range and pillars of the brand's future product plan, have been revamped in design and technology and are ready to position themselves as the benchmark in their respective segments, just as they have since their launch.

As repeatedly stressed by brand representatives, Alfa Romeo strategies are driven by Quality without compromise. Indeed, the goals achieved globally are of the highest order. One among all is the result disclosed by JD Power in the U.S. regarding the customer satisfaction index that ranks Alfa Romeo 1st in the entire automotive landscape.

A 2022 to remember and its satisfactions and rewards do not end there. The result achieved by Alfa Romeo Team in the Formula 1 World Championship marks a rise in the constructors' standings with a 6th place in the overall ranking: the team's best result in the last decade.
A 2022 that rewards the hard work and commitment of a cohesive and determined brand whose goal is to improve further in 2023. A year that promises to be full of challenges which Alfa Romeo will face with the usual bold attitude that has distinguished the Brand, a symbol of noble Italian sportsmanship since 1910.

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How many cars did Alfa sell World wide in 2022? This press release doesn't show any sales figures.
 
How many cars did Alfa sell World wide in 2022? This press release doesn't show any sales figures.
Marginal, for which small increases as it had mean large "positive" percentages, I can't find any data in this regard, which is why I suppose they don't even consider it worth mentioning, but to have an approximate idea with previous years:

"Alfa Romeo's global sales have continued going down. From 83,438 units sold in 2018 it went down to 35,718 units in 2020 and to 25,964 units in 2021."
 
Marginal, for which small increases as it had mean large "positive" percentages, I can't find any data in this regard, which is why I suppose they don't even consider it worth mentioning, but to have an approximate idea with previous years:

"Alfa Romeo's global sales have continued going down. From 83,438 units sold in 2018 it went down to 35,718 units in 2020 and to 25,964 units in 2021."
Wow their sales figures are really low considering the hope that the new models would bring. Let's hope the Toledo will bring them closer to 100K per year again
 
Wow their sales figures are really low considering the hope that the new models would bring. Let's hope the Toledo will bring them closer to 100K per year again
They would be more than happy with that.
 
Wow their sales figures are really low considering the hope that the new models would bring. Let's hope the Toledo will bring them closer to 100K per year again
Was that not the “Spanish” Alfa Romeo?
 
Lotta waxing and BS in there. The JDP sales satisfaction study has nothing to do with quality.

M
 
Sold out? without seeing it? or have they already seen it?, it does not say how many they will manufacture

Alfa Romeo supercar nearly sold out ahead of summer launch
New model from Italian brand, running parallel to current lineup, will be announced in April


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Lotta waxing and BS in there. The JDP sales satisfaction study has nothing to do with quality.

M
Renewed focus on improved quality is a running joke with Alfa as they proclaim it with every new model. I recently came across an old car magazine article from around 1985 where some Alfa boss was being interviewed and said that vastly improved quality was the main feature of the then new Alfa 75. So nothing new here really…
 
I am certainly interested in Alfa future plans, the new sports car and 1000PS Giulia are exciting.
Was that not the “Spanish” Alfa Romeo?
You correct lol. I meant to say Tonale (Toe nail) and not Toledo.
 
said that vastly improved quality was the main feature of the then new Alfa 75. So nothing new here really…
The 75 is bigger and more comfortable than I remember, the quality was a dream of someone who never came true but the style and performance made it an icon in my eyes, it is very high on the neat used list that I would have

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I don't know about Alfa, Maserati, Jaguar, it seems that they advertise things as if they discovered warm water but 5 to 8 years after all the others have already launched on the market and are established, as subsidiaries they have a lot of free time and freedom to think (they can't go bankrupt), and they can't think of anything else to follow the trends, nothing original that makes them different, they don't learn that it doesn't work for them, isn't Jaguar a clear example? and the same with Alfa Romeo?

They make the Giulia imitating the 3 series, C class and sell 4 units, they make the SUV's also imitating and sell 8 units, think about it

New range-topping Alfa Romeo electric SUV to rival BMW iX
The new large Alfa Romeo SUV will sit above the Stelvio, and our exclusive image previews how it could look

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Stellantis sounds like a Cruise Ship travelling along the Amalfi Coast.
Yes, on the one hand, all the great things they do with their most massive brands, Peugeot, Citroen, Fiat (which I read is selling a lot), the Americans Jeep, Ram, etc., that creativity, proactivity and desire are not transferred to their premium brands , DS, Alfa Romeo, Maserati, which is where they should be, but good management does not grow on trees, (owns many brands), and being Premium and selling well, must be the most difficult thing in the industry, most of those who try they drop like flies
 

Alfa Romeo

Alfa Romeo Automobiles S.p.A. is an Italian luxury car manufacturer and a subsidiary of Stellantis Italy. It was founded on 24 June 1910 in Milan, Italy, as A.L.F.A., an acronym for Anonima Lombarda Fabbrica Automobili. The brand is known for sport-oriented vehicles and has been involved in car racing since 1911. As of 2023, it is a subsidiary of the multinational automotive manufacturing corporation Stellantis.
Official website: Alfa Romeo

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