2014 Cadillac ELR


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Cadillac ELR -

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2014 Cadillac ELR
 
Yikes, not feeling that at all. Not into this new design language by Cadillac. It's like the old one just heavily Cartoonified.
 
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Cadillac ELR Electrifies the Luxury Market

Luxury coupe blends dramatic design, industry-leading extended range technology

DETROIT – Cadillac unveils the 2014 ELR today at the North American International Auto Show. The sleek luxury coupe features the first application of Extended Range Electric Vehicle technology by a full-line luxury automotive brand.

"ELR is an unprecedented combination of luxury, advanced engineering and progressive design in a coupe that is both sporty and environmentally friendly," said Bob Ferguson, Cadillac global vice president. "This is a pivotal moment in Cadillac's history, as we continue our product-driven expansion."

The ELR delivers on the promise of the Converj Concept on which it is based. The exterior establishes a new, progressive proportion for the brand while the interior introduces a new design theme that will define future Cadillac models, emphasizing modern elegance, technology and precisely crafted details.

Industry-leading Extended Range Electric Vehicle (EREV) technology provides full driving range exceeding 300 miles (480 km), combining pure electric driving and an efficient, range-extending generator.

"ELR marks a fresh, even surprising new dimension of Cadillac," Ferguson said. "An additional aspect of ELR's appeal to will be exclusivity. It will be a specialized offering produced in limited numbers."

ELR's confident and responsive EREV driving technology is enhanced with exclusive Regen on Demand and selectable drive modes that enhance driving and make the most of efficiency. Regen on Demand allows the driver to temporarily regenerate energy from the ELR's momentum into electricity that can be stored in the battery pack for later use. It is engaged via steering-wheel paddles adapted from traditional performance cars.

The industry-leading, proven EREV technology is uniquely tuned for Cadillac in the ELR. Most daily commutes will require zero gasoline with zero emissions. Longer trips are free from electric-vehicle range anxiety because EREV technology enables the same long-distance freedom as a conventional car.

Additional vehicle highlights include:

• Enhanced AT-PZEV emissions meet California's criteria for single-occupancy access to high occupancy vehicle lanes
• Light-emitting diode (LED) headlamps, daytime running lamps and taillamps, as well as signature front and rear lighting elements
• Twenty-inch wheels paired with tires designed to balance responsive handling and a comfortable ride with efficiency
• Interior design featuring cut-and-sew accented leather incorporating sueded microfiber, chrome, wood and available carbon fiber finishes throughout
• Cadillac CUE with Navigation is standard. CUE is Cadillac's breakthrough system for connectivity and control, using Natural Voice Recognition, capacitive touch and hand gestures used on smart phones and tablets
• Programmable charging schedules and downloadable energy efficiency reports available online and through smartphone notification charging alerts
• Cadillac's advanced active safety features, including Safety Alert Seat, Forward Collision Alert and Lane Departure Warning, along with available Side Blind Zone Alert with Rear Cross-Traffic Alert and full-speed-range adaptive cruise control
• Advanced chassis and suspension systems, including HiPer Strut front suspension, compound-crank with Watts link rear suspension and Continuous Damping Control, which adjusts damping every two milliseconds for optimal ride and handling in all conditions
• Standard premium Bose 10-channel audio system with active noise cancellation.

ELR production begins in the United States in late 2013 with sales starting in early 2014 in North America and expanding to global markets including China and Europe.

Design
The Cadillac ELR has an aggressive, forward-leaning profile that introduces a new, progressive theme and proportion in Cadillac's design evolution. It carries over almost unchanged from the 2009 Converj concept that inspired it. The overall shape is reinforced by a prominent, sweeping body line accented by 20-inch wheels pushed to the edges of the body.

"The ELR represents a new dimension of Art & Science, the guiding philosophy of Cadillac," said Mark Adams, Cadillac design director. "Cadillac's DNA is innovation, with dramatic and provocative design. ELR delivers this in a luxury coupe that stands alone among major luxury brands globally."

Vertical headlamp and taillamp elements create Cadillac's signature for the ELR, day or night and from the front or rear – a brand tradition since 1948.

Aerodynamics play a crucial role in the design as airflow is managed to help the vehicle slip through the air with minimal drag. A flush front fascia and grille – with active shutters behind the grille opening – as well as tapered fascia corners, enable air to move easily around the car to reduce drag. In the rear, sharp edges and a carefully designed spoiler also manage airflow. An aggressive rake on the windshield and back glass help reduce turbulence and drag and contribute to ELR's 0.305 coefficient of drag.

Inside, the ELR's classic 2+2 layout is driver focused, emphasizing modern luxury, connectivity and precisely crafted details. The leather-trimmed interior blends authentic chrome and wood accents – and available carbon fiber trim – as well as a sueded microfiber headliner and steering wheel covered in leather and sueded microfiber. Additional features include:
• Eight-inch configurable instrument and driver information displays, offering four configurations ranging from elegantly simple to technologically enhanced information
• Auto-glide/power-assisted covered storage/cup holder in the center console
• Fold-down rear seat backs accommodate longer items, including multiple sets of golf clubs
• LED-powered accent lighting in the instrument panel and doors
• Available Opus semi-aniline leather seating.

Cadillac CUE with Navigation is standard and accessible through a large, eight-inch, full-color capacitive-touch screen in the center of the instrument panel. It supports the electrified driving experience with displays on driving efficiency, energy usage, charging options and more, in addition to a broad range of infotainment options.

Using Cadillac CUE via the touch screen features gesture recognition, proximity sensing (revealing information when needed) and a three-core microprocessor for faster response. Some features are accessible via steering-wheel controls and the motorized screen pivots up to reveal a hidden storage compartment with a USB port for phones and other personal items.

Driving Experience
The Cadillac ELR's dramatic design is matched with an engaging driving experience, supported by the EREV propulsion system calibrated for uncompromising performance. With 295 lb.-ft. of torque (400 Nm) – about 12 percent more than the 3.6L V-6 in the SRX – acceleration in the city and on the highway, including merging and passing, is achieved with reassuring power on demand.

Driving confidence is further enhanced by advanced suspension and damping systems, including Continuous Damping Control – which adjusts damping every two milliseconds – to maintain optimal vehicle ride control over varying road surfaces and profiles. The ELR rolls on 20-inch wheels with specially engineered low-rolling-resistance tires designed to balance excellent control and cornering capability with efficiency.

A solid, stable foundation underpins the ELR, featuring a body-frame-integral structure with main underbody rails running continuously from front to rear. Advanced, high-strength steels add strength and conserve weight. Additional contributors to the ELR's driving experience include:
• Wide front and rear tracks – 62.1 inches (1,578 mm) in front and 62.4 inches (1,585 mm) in the rear – along with a long wheelbase (106.1 inches / 2,695 mm) and a low center of gravity
• HiPer Strut front suspension featuring lightweight forged aluminum components for reduced weight and more nimble, responsive action
• Dual-pinion, rack-mounted electric power steering system with premium ZF steering gear designed to provide excellent feedback while helping to save fuel
• A semi-independent rear compound-crank suspension with Watts link that incorporates weight-optimized trailing arms to absorb lateral forces, allowing the suspension to be tuned to handle vertical, forward and rearward motions
• Hydraulic ride bushings in the front and rear suspensions
• An electro-hydraulic regenerative brake system that captures energy and sends it to the battery pack
• Standard chassis control systems include antilock brakes, traction control and StabiliTrak electronic stability control.

Because the ELR operates so quietly in all-electric mode, a driver-activated feature sounds a noise to alert pedestrians, particularly those with visual impairments, in an intersection. The alert was developed in conjunction with the American Federation of the Blind.

Propulsion and Charging Technology
The ELR is powered by GM EREV technology, combining pure electric drive and an efficient, range-extending 1.4L gasoline-powered electric generator capable of 154 kW (207 hp) of total system power.

The ELR's battery is a T-shaped, 16.5 kWh lithium-ion battery pack, located along the centerline of the vehicle, between the front and rear wheels for optimal weight distribution. The 5.5-foot-long (1.6 m), 435-pound (198 kg) pack supplies energy to an advanced electric drive unit capable of 295 lb.-ft. of instant torque (400 Nm) to propel the vehicle. Using only the energy stored in the battery, the ELR will deliver a GM-estimated range of about 35 miles (56 km) of pure electric driving, depending on terrain, driving techniques and temperature.

A driver-selectable Hold mode directs when the ELR uses its electric generator. This feature helps optimize the electric-driving experience, allowing owners who mix city and highway driving to save the battery charge for city travel, where the ELR EV mode operates most efficiently.

Charging the ELR's battery can be done with a 120V electrical outlet or a dedicated 240V charging station. The vehicle can be completely recharged in about 4.5 hours using a 240V outlet, depending on the outside temperature.
Once the vehicle is plugged in, owners can schedule either immediate or delayed charges, even coordinating charging according to departure time or when electricity rates are lower. Owners also can manage and monitor the ELR online or with their smartphone and RemoteLink, a mobile app powered by OnStar.

The ELR's battery is covered by an eight-year/100,000-mile warranty.

Manufacturing
The Cadillac ELR will be manufactured at General Motors' Detroit-Hamtramck Assembly Plant, the world's only automotive manufacturing facility that mass-produces extended-range electric vehicles for global markets in 21 countries. It is also home to Southeast Michigan's largest photovoltaic solar array. The 264,000-square-foot feature generates up to 516 kilowatts of electricity – enough to charge 150 ELRs per day.

- http://www.autoblog.com/2013/01/15/2014-cadillac-elr-is-making-green-sexy-in-detroit/#continued
 
Wow, just wow. Cadillac is on it's way if it keeps this up. This is stunning looking vehicle inside and out, you don't see any Chevy or Volt anywhere. If you have to use a lesser car as a base, this is how you do it!!! Bravo GM! HoH I'll get one if you do!


M
 
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Cadillac ELR Sales Disappoint: 52 Sold in May
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If you think that the Cadillac ELR is just a Chevrolet Volt in drags at double the price, you're absolutely right! The $75,995 luxury plug-in hybrid is such a commercial flop that Caddy managed to move just 52 units in May.

According to General Motors data, a mere 293 units have been sold by Stateside dealers throughout 2014. That means the Cadillac ELR moves circa 60 units per month on average, which is not that rosy of a situation.

Even though dealers were bribed motivated by a $5,000 incentive from GM to market the slow selling 2014 Cadillac ELR between May 1st and June 2nd, that "Demonstrator Allowance Program" failed to bring any motivating results. It's easy to understand why if you put the Chevy Volt and its upmarket brother side by side. $34k vs. $75k is quite the gap for near identical vehicles.

Do you really need wood and carbon fiber trim in the cabin? A button to open the door from the inside? A special theme song when you put the ignition on? Come on, it was never gonna happen. The two-door eco-friendly coupe was a commercial disaster from the very beginning, since deliveries started in December 2013 to be more precise.

Heck, $75k is slightly more than the entry-level Tesla Model S. Pardon our frankness, but Elon Musk's creation is a far better overall package than the Cadillac ELR. Considering the sluggish selling rate, General Motors in-house estimates hint that the current ELR inventory will be sold at least two years from now on.

http://www.autoevolution.com/news/cadillac-elr-sales-disappoint-52-sold-in-may-82807.html
 
This just adds to the notion that the leaders at GM are out of touch with reality. Give me a break, who approved this crap?
 
You know what's the problem with Cadillac? I will tell you right now.

Cadillac is treated like a little bitch.

First it was the Cimarron, then the Catera, then the BLS and now this? Seriously how many failures do they need to realise that Cadillac should be a showcase of the absolute best that GM can do and not a glorified Chevrolet or Opel that has failure written all over it and blame it on the customers?

Seriously, the way things are I don't see Cadillac making it until the end of this decade.
 
Cadillac Dealers Reportedly Offering Huge Deals on Unsold ELRs

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The Cadillac ELR posh range-extender was never going to be a popular car. That’s not because it’s bad per se, because reviews have suggested that it really isn’t, but because of its prohibitive price which buyers seem to unanimously agree is just too much for what’s being offered.
Now, a few months since it’s been made available for purchase, things aren’t any rosier for the ELR. We hear from TransportEvolved that dealers are now offering massive discounts, which added on top of the state and government incentives, make the final price much more palatable for buyers.

These dealer discounts range from $3,000 - $5,000 all the way up to $12,000 - $13,600 in Texas and Maryland respectively.

Basically, if you look around and do a bit of haggling, you can get your very own brand new ELR for around $54,500. That’s a big drop from the originally announced retail price of $75,995...

Will these massive price drops be enough to spur sales on? Probably not, because everybody looking for such a vehicle will still just go and buy a Tesla.
 
Why would Cadillac design LED lighting both inside and out for ELR?

The idea behind LED lighting signature for ELR was all about solutions for maximizing efficiency and performance. LED lighting uses a fraction of the power but appears exponentially brighter. The headlamps, for example, each contain four lenses powered by precisely-engineered light emitting diodes for enhanced nighttime visibility and power management.

LED lighting technology is used almost entirely throughout the vehicle. From the headlamps, white blade signature lamps, and twin light blade tail lamps, to interior lighting elements like the ambient light pipes in the doors and soft mood lighting in the footwells.

For a car that invests electric currency so wisely, LED lighting isn't just a bright idea...it's a no brainer.

This is just another ploy from Cadillac to act more prominent in the field of technological innovation than it truly is. The ELR website mentions that this is part of Cadillac's "fearless approach to automotive innovation." What innovation? The S-Class debuted as the first automobile with all LED lighting, so it can't be LED innovation. Audi and BMW are pioneering the way for laser light technology, so it can't be that either. The ELR's website also gloats about the "automatic upholder cover." That's innovation?

An ingenious electronic cover opens with just a touch when you need the cupholder and conceals it when you don’t, keeping the area free of dust and debris.

Comparing the ELR to other electric vehicles such as BMW's i3/i8, Fisker's Karma, Mercedes-Benz's B-Class Electric Drive, Porsche's Panamera S E-Hybrid, and Tesla's Model S/X, it appears the ELR hasn't broken any ground in the electric vehicle segment. Also, I haven't heard any extensive use of aluminum, let alone carbon fiber.

For an automobile that's bread and butter is seemingly technological innovation, the ELR fails.
 
Cadillac ELR future in doubt, could be discontinued

Starts at 75,995 USD before incentives
Cadillac chief discounts of up to 13,600 USD along with free 240-volt home charging stations(for early buyers), Cadillac is having a really tough time selling the ELR due to its exorbitantstarting price of 75,995 USD (before incentives) which makes it a full 41,000 USD more expensive than the Chevrolet Volt upon which is based.

Speaking of the Volt, a second generation has already been teased and will be introduced at the 2015 North American International Auto Show where it will come with its own platform rather than an adaptation of General Motors' Delta II architecture also used for the ELR. Cadillac's chief engineer Dave Leone told AutoGuide the company is "in the business of making money" and that it's too early to tell whether there will be a second generation ELR.

Cadillac currently has 1,400 unsold units and through July this year they only delivered 578 cars. Leone said a decision will be taken closer to the second gen Volt's market introduction which will occur sometime next year as a 2016MY.

Source: auto guide
 
2016 Cadillac ELR to feature a number of "engineering enhancements"
Could debut in Los Angeles
Cadillac spokesman David Caldwell has confirmed the company is working on an improved version of the ELR.

Speaking to Edmunds, Caldwell said the model will benefit from a number of "engineering enhancements."

He declined to elaborate but confirmed there wouldn't be a 2015 ELR. Despite attempting to dismiss the news as a "technicality," the truth is pretty obvious - Cadillac only sold 774 ELRs through August so they have more than enough 2014 models to hold them over until the 2016 model arrives in the first half of 2015.

The 2016 ELR is expected to be debut at the Los Angeles Auto Show, so expect to learn more in November.

Source: Edmunds via Edmunds
 

Cadillac

Cadillac Motor Car Division, or simply Cadillac, is the luxury vehicle division of the American automobile manufacturer General Motors (GM). Its major markets are the United States, Canada and China; Cadillac models are distributed in 34 additional markets worldwide. Historically, Cadillac automobiles were at the top of the luxury field within the United States, but have been outsold by European luxury brands including BMW and Mercedes since the 2000s.
Official website: Cadillac

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