bmw

Seoul/Munich. BMW is partner of Frieze Seoul 2025: From 3 to 6 September, the art fair will bring 120 galleries from 30 countries to the COEX in the Gangnam district. Two anniversaries of the BMW Group will be celebrated with a multifaceted collaboration with renowned Korean artist Lee Kun-Yong...

How do you define the essence of BMW? Is it what the car is, or what the car makes you feel? That question is at the heart of a controversy surrounding a 2010 BMW ad campaign that seemed to abandon BMW of North America’s longstanding The Ultimate Driving Machine tagline for the more nebulous...

Björn Lellmann, Head of Customer Racing at BMW M Motorsport: "My personal impressions from the intense race weekend of the DTM and the ADAC GT4 Germany, with strong comebacks and a GT4 one-two finish, are still fresh. But no matter where I am on-site, I always keep an eye on the performances of...

Sachsenring. The third-to-last race weekend of the DTM season at the Sachsenring (GER) proved to be the anticipated major challenge for Schubert Motorsport and the BMW M4 GT3 EVO. However, both the team and drivers Marco Wittmann and René Rast (both GER) delivered impressive comebacks in both...

BMW of North America’s customers have always been more performance-minded than their counterparts in other markets, but the cars sold here haven’t always been as performance-oriented as those customers might have liked. In the 1970s and ’80s, strict U.S. crash and emissions standards ensured...

Limited to 500 units with a unique equipment profile, available exclusively as the M850i xDrive Gran Coupe. Choice of five iconic colors available on the original E31 8 Series. BMW Individual upholstery, M Sport seats, exclusive wheels, and carbon fiber roof with M stripes. MSRP $130,400 plus...

Munich. For half a century, BMW Art Cars have provided a creative platform for renowned artists from across the globe to express their vision on an automobile. The BMW Art Cars by American artists Andy Warhol and Julie Mehretu will be exhibited at this year's Pebble Beach Concours d'Elegance...

Woodcliff Lake, NJ - August 11, 2025... Of all the world’s automotive nameplates, none is more revered than that of Rolls-Royce. Since 1904, Rolls-Royce automobiles have occupied a class of their own where quality and elegance are concerned, and the Rolls-Royce name is virtually synonymous with...

Motorists ‘lose’ up to 565 hours of their lives to car-related admin and maintenance planning. A poll of 2,000 drivers, of all vehicle makes and models, revealed that on average, they spend the equivalent of a full day each year thinking about service schedules, MOTs, and potential issues -...

To compete successfully at the top levels of motorsport, you need more than well-developed machinery. You also need well-developed drivers. When BMW re-entered Formula One in 2000, its need for young talent became acute. Having focused on production-based racing since ending its partnership with...

Munich. The new BMW iX3 demonstrates the BMW Group's take on implementing a holistic approach to product sustainability across the entire life cycle. During product development, extensive measures were implemented throughout the supply chain, production and use phases, explicitly focused on...

Spartanburg, S.C. – Three models assembled at BMW Manufacturing recently earned awards in the prestigious J. D. Power U.S. Initial Quality Study (IQS)SM and J.D. Power U.S. Automotive Performance, Execution, and Layout (APEAL) StudySM. The BMW X6 (Upper Midsize Premium SUV) and BMW X7 (Large...

#bmw #bmwm5 #m5 #bmwm #e39 Although invented in France, V8 engines have been indelibly associated with American cars—and American tastes—since 1914, when Cadillac introduced its “L-head” V8. Since then, a V8 engine has been de rigueur for any automaker hoping to sell cars to American customers...

Please find attached on location pictures from BMW UK at the Goodwood Festival of Speed 2025. For more information on BMW at Goodwood Festival of Speed 2025, click here. BMW Group PressClub UK

Please find enclosed press materials for the BMW M Track Days event. Thank you for attending the BMW M Track Days event, featuring first drive opportunities on track for the BMW M3 CS Touring. Please see below for links to the press materials for each model. BMW M3 CS Touring BMW M4 CS BMW...

Munich. Passion for motorsports, design, and, of course, BMW Motorrad. A small group of BMW Motorrad employees had the opportunity to bring this passion to life. As part of an extraordinary project, Philipp Ludwig served as project manager, vehicle designer Andreas Martin, Theresa Stukenbrock...

Björn Lellmann, Head of Customer Racing at BMW M Motorsport: “In recent weeks, one season highlight followed another. Between the three major 24-hour races and numerous other motorsport classics around the world, there was hardly time to catch our breath. We had many reasons to celebrate and to...

Setting the benchmark for driving pleasure in the mid-size class for seven generations BMW Group PressClub Global

The Hague/Munich. On Thursday 3 July, the Louwman Museum opened the “Fine Art on Wheels” exhibition, featuring a remarkable collection of eight iconic BMW Art Cars. This unique exhibition, which is only on display for two months, offers a rare opportunity to discover these masterpieces, designed...

Le Mans/Munich. This edition of Le Mans Classic marks a historic occasion with the return of the first BMW Art Car by Alexander Calder, in its Artist's Proof version, initiated by the Calder Foundation and BMW Group Classic, to the track where it all began 50 years ago. Hervé Poulain, the...