Project MAYBACH: Mercedes-Benz and Abloh once again set a new benchmark in collaborative creativity and automotive-fashion-design crossovers
Stuttgart. Following last year’s cooperation which saw the iconic Mercedes-Benz G Class be reimagined, Virgil Abloh is back to write a second chapter into the storied history of Mercedes-Benz - this time with Mercedes-Maybach. The polymath artist, architect, creative director and fashion designer will collaborate with Mercedes-Benz Chief Design Officer, Gorden Wagener to create an electric show car, which will be unveiled on 1 December 2021 coinciding with Art Basel Miami Beach. Unlike anything previously seen from Mercedes-Benz, the show car exemplifies the possibility of design that is...