VWs may adopt Audi's MMI.


Yperion

Cornering Kingpin


Volkswagen could start using sister company Audi's Multi-Media Interface multi-controller to limit the amount of switchgear in its cars' cabins.

The EcoRacer concept car, unveiled at last week's Tokyo Motor Show, is the first VW to be fitted with Audi's MMI system.

MMI is a rival system to BMW's controversial iDrive set-up and uses a single rotary push-and-twist button and a series of 'soft keys' (multi-function keys like those on a mobile phone) to operate a digital menu displayed on the centre console.

In the sportscar concept, the MMI controls the car's satellite-navigation, telephone and stereo functions. Expect to see a similar system in production VWs in the next few years.

Volkswagen, which owns Audi, Skoda, Seat, Lamborghini and Bugatti, has a history of introducing new technology on one brand before cascading it across other ranges. It did this with the DSG paddle-shift automated manual gearbox and its fuel-saving FSI direct-injection technology.


Source: http://www.indiacar.net/news/n16371.htm
 
This is interesting. But then again, I can't help but lambast on VW's cannibalisation of technology - I think this is one step too far. Audi is distinctly MMI and it shouldn't be diluted by introducing it to other VAG cars. Imagine sharing Quattro with everyone. :eek2:
 
Mirage77 said:
This is interesting. But then again, I can't help but lambast on VW's cannibalisation of technology - I think this is one step too far. Audi is distinctly MMI and it shouldn't be diluted by introducing it to other VAG cars. Imagine sharing Quattro with everyone. :eek2:

Well that already has happened. Phaeton and Bentley GT already use Torsen based permanent AWD which is essentially the same with quattro.
 

Audi

Audi AG is a German automotive manufacturer of luxury vehicles headquartered in Ingolstadt, Bavaria, Germany. A subsidiary of the Volkswagen Group, the company’s origins date back to the early 20th century and the initial enterprises (Horch and the Audiwerke) founded by engineer August Horch (1868–1951). Two other manufacturers (DKW and Wanderer) also contributed to the foundation of Auto Union in 1932. The modern Audi era began in the 1960s, when Volkswagen acquired Auto Union from Daimler-Benz, and merged it with NSU Motorenwerke in 1969.
Official website: Audi (Global), Audi (USA)

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