VW CEO wants to boost Porsche vehicle sales: 3 new models planned

[Merc1]

With Porsche tech I meant the tech that makes Porsche a Porsche - not some general tech..

I'm talking special engine & gearbox solutions, special suspension & chassis solutions etc...

Like what? What does Porsche have over the rest of the VW Empire now that makes so precious. IMO what Porsche has is the ability to take the same tech and tune it their way to make a Porsche. Porsche has the same gearbox designs (dual clutch), suspension and what not like everyone else, in most cases. It the tunning/refining process that gives Porsche the edge, not just some piece of technology. As far as engines go I hardly think we're going to see a flat-6 in a VW or Audi product. Other than the flat-6 Porsche's engines (V8) are not that exotic in their technical makeup.

Regarding 7er vs Ghost: the situation is not the same ... since the technically more advanced car is giving its tech to a less technically advanced car of a brand with much higher brand image. RR can say they use advanced BMW tech, while BMW can brag their tech is used in RR - which was also the case in Silver Seraph.

This is the marketing side of the equation, not the reality which is that they're based on the same tech and chasiss, let marketing play or spin it the way the want to. Its matterless who gives who what, that they're the same car/chassis/tech underneath is the point. Along with the fact that they're sharing so much that you can't see hasn't made either of them pointless like you're trying to imply giving Porsche tech (not sure what that even is) to a VW will make Porsche. The Cayenne/Touareg relationship proves that it can be done right with Porsche still intact. Clearly.

While in Porsche case the donor is technically more advanced & having much more brand cache than VW, Audi & Seat combined. So - what does Porsche get image wise with being a Porsche-tech donor to other VAG brands? Absolutely nothing.

True Porsche is the grand automotive prize in Germany, but their image hasn't been hurt all this time by doing other things for much lower companies than VW AG. Porsche designed the I6 on the U.S. market Daewoo Leganza, nobody cared then either.

VW to their credit has done a fine just of managing their captive brands so I'm not nearly as worried. I hardly see VW trying to infuse true Porsche DNA into a VW or an Audi. Small engineering solutions are going to be shared of course otherwise there would be no point of having Porsche, but reducing Porsche to just a badge or rendering a Porsche useless won't happen IMO.


M

 

[EnI]

How typical Marcus - when not liking some arguments & statements the easiest way to bounce them is to call the "a marketing / PR spin".

And I'm sure Porsche is not just about fine-tuned-general-tech.

Regarding Porsche future: we'll see ...

 

[Merc1]

How typical Marcus - when not liking some arguments & statements the easiest way to bounce them is to call the "a marketing / PR spin".

And I'm sure Porsche is not just about fine-tuned-general-tech.

Regarding Porsche future: we'll see ...

You just coped out. Figures.

Dude thats what you give. We're talking about sharing the same chassis/technology and then you tell me that Rolls will be able to say this and that BMW will be able to say that. Who care what they'll say? How does that pertain to the discussion?

I pointed out to you that BMW and Rolls Royce share the same tech/chassis and yet neither car is seemingly hurt by it in a attempt to illustrate would could be possible at Porsche. You then tell me what BMW can say and what Rolls can say?

That is marketing gunk. Not reaility. Do the RR Ghost and BMW 7-Series not share the same chassis/tech or not. Are either hurt by this?


Do the VW Touareg and the Porsche Cayenne share the same chassis/tech etc? Is the Porsche not superior?

You know (or should know) full well that if Porsche and VW share a roadster the Porsche version will be much sportier. Once the basic platform is designed Porsche will do what want with it, just like the did with the jointly-developed T-rex/Cayenne platform.

And I'm sure Porsche is not just about fine-tuned-general-tech.

Then due tell what they're about? I see no major technical innovations (without having a Porsche in front of me to cut in half) that VW/Audi/Lambo don't already have in some form or another. If you do please give them?

Like I said before the gearboxes, direct-injection etc. were all at VW AG before Porsche, though Porsche came up with DC gearbox back in the 70's. What other tech makes a Porsche so superior besides the fact that they tune the hell out of their cars and test them endlessly on tracks all over the world? I'm serious I'd like to know.

Also, I'm sure a Porsche is (like a Mercedes etc.) is full of smaller engineering details/solutions to everyday questions, solutions that aren't present on a VW or Audi, but these smaller details (if used on an VW or Audi) aren't going to turn a VW or Audi into a Porsche either.


M

 

[EnI]

Porsche must share platforms


Porsche is prepared to share the Panamera and 911 platforms with other Volkswagen Group brands, according to new boss Michael Macht.

Macht said Porsche will pursue co-operative projects now that it
is part of VW. “Porsche needs to become a strong pillar of VW, as well as having its own production and research and development capabilities. It is important to 
use synergies as well as having independence,” he said.
These synergies include Porsche components being offered to sister firms. “The Panamera platform could be used by other brands for models that are in development and at the concept stage,” Macht said.

When asked if the 911 platform was also on the table, Macht said it “could be made available to other VW brands”. But apart from the Cayenne’s V6, Porsche will not use any other VW Group engines. “Engine development is a core value for Porsche,” Macht said.
Following its failed attempt to 
take over VW, Porsche is now concentrating on riding out the global downturn. Before the credit crunch the firm was targeting sales of 150,000 cars a year. But this year sales have slid by 24 per cent to just over 75,000. Porsche will attempt to pursue its original target with its three basic model families (Cayenne, Panamera and 911/Boxster) but it is also looking at further additions to the range.

“Any new model would have to be exclusive, sporting and make a good business case. In any segment Porsche has to be the most exclusive, as well as being the best quality and capable of delivering the best driving experience,” Macht said.
In the near future, there will be a six-cylinder Panamera next year and, eventually, a hybrid and a diesel Panamera; the car’s 1800kg kerb weight is low for its market sector, so it’s a good candidate for increasing efficiency.

Porsche has also been looking at an electric car. “It would have to have the same driveability, performance, acceleration and the same range as a typical Porsche,” said Macht.
“The technology that exists now doesn’t fit with Porsche requirements. It will be a minimum of two years before the technology is up to scratch.”
However, when it does, the Panamera could become the first Porsche platform to go electric.




Source: Autocar.co.uk


Here you go ... How can you be exclusive while giving tech to inferior brands? Bye-bye to Porsche exclusivity ... Sure Porsche won't use VW engines .. but vice versa? What's next? 911 boxer engines in Audi & VW cars?

 

[Mr Robert]

There goes the neighbourhood....

 

[Merc1]

Bullshyte. Porsche is going to be ruined if they share the 911. Panamera or Cayenne sure, but not the 911. What other brand within the VW empire needs the 911 platform? What a stupid, dumb arse decision.

M

 

[Centurion]

Why would VW or Audi need the 911 architecture, to revive the rear engined Bettle? -- Reverse engineering, no?