The Maybach 57 (chassis code W240) and 62 (chassis code V240) were the first automobile models of the Maybach brand since its revival by DaimlerChrysler AG (now Mercedes-Benz Group AG). They are derived from the Mercedes-Benz Maybach concept car presented at the 1997 Tokyo Motor Show. The concept car was based on the Mercedes-Benz W140 S-Class sedan platform, as were the production models. The models ceased production in February 2013 due to continued financial losses for the brand, with sales at one-fifth the level of the profitable Rolls-Royce models.
In November 2014, Daimler announced the revival of the Maybach name as a
sub-brand of the Mercedes-Benz S-Class (W222), positioned as an upscale
version akin to the more sporty Mercedes-AMG sub-brand.