I am only voicing the opinion that I dislike excessive profiteering, doesn't matter the brand or the product. Now I don't mind making a decent profit as I am in the business of making money too but I don't go out of my way to screw the public, I know what you will say to that, stating if people are willing to pay it and all that but I just don't feel it's morally right.
You can't even define "true enthusiast." Nor can you objectify how much faster a GTS must be to finally be "worth the money." Good luck on trying to define "excessive profiteering." If the profits were going to be spent on helping to fund motorsport operations, or to help subsidize the CF frame in the Megacity vehicle, would you be invoking your moral entitlement to an M3 at
your price?
An example to explain my point would be two watches, both identical but the only difference is the one was made in it's thousands and the other only five. One would only sell for market value for this type of watch, maybe £150 but the other could possibly go for £500. Now the limited numbers dictate that this watch can command a considerable price hike because people will except it because of it's rarity but does this actually make this joe-basic watch any better? I don't think so.
You don't think so, but to someone who can afford it, they'll buy it if it makes them feel better.
£150 for a watch?? What a rip-off. You can get a Timex for a fraction of that price and it'll be "just as good."
There are watches selling for £100,000. Are you seriously telling me these people are worried about being "ripped off"?
Sorry but BMW and the M3 car doesn't have anything like the racing heritage of the GT3 or Porsche for that matter.
Wait, examine your previous post:
...it's got none of the racing heritage or status that comes with owning a Porsche...
I'm not here to argue that the M3/BMW has as prolific a racing history as the 911/Porsche. But victories in ALMS, 24 Hours of Nurburgring, DTM, Monaco Rally, etc indicate that your first comment is factually wrong. The M3 does have
some of the racing heritage of the 911.
Also choosing the examples you have doesn't quite match, the C63 is a different type of product to the M3, yes they share the same market sector but go about things very differently. The GT3RS and GTS are two products design for the sole purpose of going as quickly as possible of the track, end of story.
Except AMG's chief is on record as saying his car would meet or exceed the M3 on every level. So my example does match. Even though it falls short, does that mean its price and existence aren't justified? Not at all. The marketplace decides that.
Sorry, but I don't see the GT3 RS and GTS in that classification. Ariel Atom, Radical SR3, etc, yes, but not the BMW and Porsche. And this raises another point: even though some trackday-oriented cars are slower than others, that doesn't make them "rip-offs," worthless, or otherwise absurd.
Are you so incensed at Audi's pricing of the R8 GT?
Did I not say roughly the same thing is fewer words.
Actually, no. You did not. Nor did you answer the question: Why would BMW ever knowingly choose the second option, unless they were dumb?
I must say that unlike yourself I wouldn't expect BMW or any other brand to sell it's products at wholesale, I believe in a fair market were each party gets value for money.
The GTS, at only 150 units,
is fair market. Each party gets the value that
they perceive it to be. Not you, footie.
For a "true driving enthusiast", BMW offers the base 1-Series which can be tuned and tweak to the driver's wishes.
Want something faster with more snob appeal? Step into an M3 Coupe.
Want something similar but for the family? Step into an M3 sedan.
Want something similar but with an open top for nice days? M3 cabriolet.
Want something a bit more focused? M3 Competition Package.
Want something that looks quite different from other M3s, something more rare than GT3s, even more sharply focused than the Comp Pack, with perhaps stronger residuals than either, and which might be a valuable collector car someday? GTS.
I'm not seeing where the "true enthusiast's" needs are not being met. If, as we've been saying, the GTS is not all that different from the normal M3, then a true enthusiast shouldn't give a flying crap about the GTS. I ask you again: How is the true enthusiast
not being satisfied with the M3 Competition Package?