Concept 2023 Opel Experimental Concept

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Opel Experimental Gives Clear Vision of Future of the Brand

German Energy: Opel Experimental embodies three brand pillars Bold and Pure: Next chapter of Opel design philosophy with 4D Opel Vizor Painting with light: Electrochromic fabrics immerse occupants in atmospheric light Rüsselsheim. Opel is showing how it will be approaching the future with...

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“The Opel Experimental gives a glimpse of upcoming models and technologies, of future design, yes, of a new era and the future of the brand. This breathtaking concept vehicle points our way forward and once again shows Opel's pioneering spirit," said Opel CEO Florian Huettl.

“Our new Opel Experimental shows a more technical and even more pointed interpretation of our bold and clear design philosophy. With it, our vision of the future takes shape. Many of its design elements and the underlying philosophy will be reflected in future production models. The body design combines the best aerodynamics with an unmistakable silhouette. And the interior conveys an intense, emotional user experience,” said Opel design chief Mark Adams.

 

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[dalab]

As a concept,it doesn't move me a hair, but I accept that it can provide a nice production car

 

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As a concept,it doesn't move me a hair, but I accept that it can provide a nice production car

Honestly Opel hasn't had me move a single hair or anything else for years, but this concept-car is so sharp and fresh in and of itself that I think it renders an otherwise boring and uninspiring Opel base identity suddenly exciting.

The cross hairs theme front and rear combined with the new Blitz badge is definitely a striking identity, it'll be interesting to see how clearly Stellantis manages to differentiate it from Lancia's new three-pointed front end

 

[Centurion]

Here is the production car that you can buy today:

 

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Here is the production car that you can buy today:

Yes, very close to the cute 2018 GT X Experimental which really was just a show-car (and which had introduced the 'Vizor' front fascia black panel theme)

The latest concept-car is of course much more mature, refined and sophisticated; I'm very curious to see how much of it makes it to production, and again, how well Stellantis manages to distinguish its vast brand portfolio without stepping on its own toes.

 

[SCOTT27]

The Insignia morphs into another cross/over.
It’s like that movie “The Thing” Except Global D/E Sedan segment total infection and assimilation within 72 days.

 

[dalab]

The cross hairs theme front and rear combined with the new Blitz badge is definitely a striking identity, it'll be interesting to see how clearly Stellantis manages to differentiate it from Lancia's new three-pointed front end

Almost similar+ and I had forgotten that both belong to the same conglomerate

 

[J.E]

Opel Insignia Successor, Next Jeep Compass Will Be Made In Italy
Stellantis waved goodbye to the Insignia last year when production of the midsize car ended at the Opel factory in Rüsselsheim. A replacement for the VW Passat rival is planned but it won't be built in Germany as the next-generation model is going to be assembled in Italy. Automotive News Europe cites unions saying the new model will be produced at the Melfi factory where the Jeep Compass will continue to be made in its next iteration.

Three additional models are going to be manufactured at the plant in southern Italy where Stellantis intends to make a new DS 9 twinned with the aformentioned Opel/Vauxhall Insignia. There's also going to be a DS 7 replacement together with a Lancia sister model. As for the current crop of models, the Fiat 500X, Jeep Compass, and Renegade will bow out between 2024 and 2025, according to the unions.

According to the same report, the new Insignia and DS 9 are going to be five-door liftbacks while the DS 7 will get an all-electric replacement. Opel has already hinted at the direction it wants to take with the Manta-e and Experimental concepts, previewing an all-electric future with a fresh design language. Expect these new models to ride on dedicated EV platforms that Stellantis has been working on for several years.

We are delighted to see the automotive conglomerate is living up to its promise of rejuvenating Lancia after the fabled brand was reduced to one market – Italy – and a single model – the aging Ypsilon. It looks as though Lancia is up next after another troubled Italian brand, Alfa Romeo, has finally benefitted from a cash injection from its parent company. DS, Fiat, and Abarth haven't been neglected either as fresh products are on the way for all three.

Keeping all these brands alive is an expensive endeavor but Stellantis is looking to spread out costs by making sister cars similar to what the VW Group has been doing with notable success for decades. ANE reports this new wave of next-gen models will start in 2024 and last until 2026. The Melfi plant has the necessary manufacturing capacity considering it made 393,000 cars in 2015 during its best year but only 163,646 vehicles in 2021.

Source: https://www.motor1.com/news/689772/opel-insignia-replacement-italy-production/