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Changes at smart USA
- Posted by Jill Lajdziak on January 4, 2010 at 7:55pm
- View Jill Lajdziak's blog
As loyal smart owners and enthusiasts, it’s with great pleasure that I introduce myself to you as a new member of the smart family. While many of you are looking to the new year as a time for renewal and change, we at smart USA are doing the same. Some of you likely heard the announcement made in early December that I joined the smart team. Effective today, I am honored to take on the responsibility to serve as President of smart USA. No stranger to the automotive industry, my background includes 30 years of brand development, product marketing and customer enthusiasm. I am honored to lead such an innovative, forward-thinking brand and help set the pace for the future of the micro-car segment in America.
Previously serving as President, Dave Schembri will have an opportunity in the Penske Automotive Group’s retail operations. Key to the launch of the smart brand in the U.S., his commitments are what brings us together today with a strong foundation for the future.
In the coming days, the smart USA team and I will review current owner communications, and I look forward to building relationships with as many of our smart family members as possible.
We know you support and believe in this brand and rest assured, we do too. I want you to know that I value your loyalty to smart and we will work hard every day to continue to earn your trust.
- Jill Lajdziak
Changes at smart USA - smart USA insider