Cooper BMW mulling MINI Cooper D for Canada


Mini Cooper (2001–present), also called: Mini John Cooper Works (2008–2024), Mini Hatch (2001–2024), Mini Hardtop (2001–2024), Mini One (2001–2022).

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BMW mulling MINI Cooper D for Canada

An article published in yesterday's Globe and Mail newspaper focused on the ongoing discussion/debate our neighbors to the north are having with regard to greenhouse gas emissions and the role fuel plays in them. Automakers quoted in the article are essentially unanimous in their opinions that Canada needs to improve the quality and variety of the fuels it has on the market. Cleaner detergent gasolines, low-sulfur diesel, and E85 Ethanol are all touched upon in the piece by Greg Keenan.

One of the more interesting revelations comes near the top of the article. BMW, which will add diesels to its Canadian product range next year, is apparently considering whether or not to export the very economical MINI Cooper D to the Great White North. As we've mentioned before, the latest version of the Cooper D is good for 60 mpg. A note to BMW: Instead of just Canada, you should think of maybe sending the Cooper D to ALL of North America. You might find that the market's plenty receptive in that other country. You know... the one with 50 states.

[Source: Autoblog.com via The Globe and Mail]
 
Well I don't know what the Canadian diesel market is like, and how it compares/contrast with the American diesel car market, but I'd think if they we're going to sell it in Canada they'd also want to sell it here? It appears there are many Americans who wouldn't mind driving a Cooper D, and on top of that with the way Mini's are sold here(limited supply in dealer inventory, cars are built to order) they wouldn't be making too big a gamble in selling it here.
 

MINI

Mini (stylized as MINI) is a British automotive brand founded in 1969, owned by German BMW since 2000, and used by them for a range of small cars assembled in the United Kingdom, Austria, and the Netherlands. The word Mini has been used in car model names since 1959, and in 1969 it became a brand in its own right when the name "Mini" replaced the separate "Austin Mini" and "Morris Mini" car model names.
Official website: MINI

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