Sustainable and digital: Audi opens a new flagship store in Munich


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AUDI AG is expanding its sustainable and digital retail services with dealerships. In the Trudering district of Munich, the Four Rings brand has opened a new pilot outlet that makes the brand experience even more attractive for visitors and customers. The Audi Progressive Retail concept can be extended to other Audi partner outlets.

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Audi

Audi AG is a German automotive manufacturer of luxury vehicles headquartered in Ingolstadt, Bavaria, Germany. A subsidiary of the Volkswagen Group, the company’s origins date back to the early 20th century and the initial enterprises (Horch and the Audiwerke) founded by engineer August Horch (1868–1951). Two other manufacturers (DKW and Wanderer) also contributed to the foundation of Auto Union in 1932. The modern Audi era began in the 1960s, when Volkswagen acquired Auto Union from Daimler-Benz, and merged it with NSU Motorenwerke in 1969.
Official website: Audi (Global), Audi (USA)

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