SLS [Official] Mercedes-Benz SLS AMG Roadster


The Mercedes-Benz SLS AMG (C197 / R197) is a front mid-engine, 2-seater, limited production sports car developed by the Mercedes-AMG division of Mercedes-Benz, with the assistance of David Coulthard. The car is the successor to the Mercedes-Benz SLR McLaren. SLS stands for "Super Leicht Sport" (Super Light Sport).
Those are cute ads, but I dunno if I would show so much of those other brands. Risky and confusing to some I'm sure.

M
 
Cocky Ads considering this video result :D

That's what I dislike about Mercedes lately. Some of their ads are over confident and don't reflect the real world. The SLS however is feast for the eyes in the photo shoot on the previous page. It's the first German car in a several years that has the mesmerizing beauty of an Italian car.
 
Ads in Germany might be a bit different, emphasizing creativity?

Here's a recent ranking of ad creativity. ;)

For those not tuned into marketing so much like myself, it might require some thinking before "getting the point".


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Horizont.net - Customer ranking - Daimler pushes VW from the throne. Google Translate

:t-cheers:
 
Hmm, I don't know how I feel about those Ads.

I'm a big proponent for M-B's cocky/confident Ads, as that's a part of them really. As long as they're realistic in a sense (nothing in Marketing is realistic) and back them up with the products.

However, those are somewhat confident, somewhat not. One, because they're using another brand to make themselves look good, and two, because they're using another brand to make themselves look good.
 
AMS test results (compared to SLS AMG Coupé)

Weight: 1758 kg (1685 kg)
0-40 km/h: 1,3 s (1,4 s)
0-100 km/h: 3,9 s (3,9 s)
0-130 km/h: 5,6 s (5,6 s)
0-160 km/h: 7,8 s (7,6 s)
0-200 km/h: 11,8 s (11,3 s)
400 m: 11,7 s/199 km/h (11,7 s/202 km/h)
Flexibility 80-120 km/h (5th/6th): 4,5 s / 6,1 s (4,6 s / 6,2 s)
18 m slalom: 66,5 km/h (68,3 km/h)
110 m ISO evasive test: 146,1 km/h (151,1 km/h)
Braking 100-0 km/h (cold, warm): 33,5 m / 33,5 m (33,3 m / 33,0 m)
:t-cheers:
 
Looks like Harry Metcalf has taken over custodial duties of the Roadster tested by Henry Catchpole. Via Twitter:

"Not the best week to run an SLS Roadster but impressed with the way it can handle 'normality'. Always been an AMG USP
Does look better than it sounds. More Romford than Burford though"
 
amazing full review on latest Quattroruote special iussue "sportcars&cabrio"
hotlap @ vairano just 1.5s slower than 458 spyder :eek:
scans tomorrow
 
amazing full review on latest Quattroruote special iussue "sportcars&cabrio"
hotlap @ vairano just 1.5s slower than 458 spyder :eek:
scans tomorrow
With the V8 engine mounted very low inside the chassis, behind the front wheels, combine with a rear transaxle and a light and rigid aluminium space frame structure, the SLS is more of a proper junior super car than most people's assumption because of the badge.
 
With the V8 engine mounted very low inside the chassis, behind the front wheels, combine with a rear transaxle and a light and rigid aluminium space frame structure, the SLS is more of a proper junior super car than most people's assumption because of the badge.

Many think if the engine is not behind it is not a true sportscar. They are so wrong.
 

Mercedes-Benz

Mercedes-Benz Group AG is headquartered in Stuttgart, Germany. Established in 1926, Mercedes-Benz Group produces consumer luxury vehicles and light commercial vehicles badged as Mercedes-Benz, Mercedes-AMG, and Mercedes-Maybach. Its origin lies in Daimler-Motoren-Gesellschaft's 1901 Mercedes and Carl Benz's 1886 Benz Patent-Motorwagen, which is widely regarded as the first internal combustion engine in a self-propelled automobile. The slogan for the brand is "the best or nothing".
Official website: Mercedes-Benz (Global), Mercedes-Benz (USA)

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