
The obvious answer to this question would be “yes” according to the vast majority of our membership, but the right thing would be to think of this question as thoroughly as possible before answering:
Ten to fifteen years ago, the luxury sedan segment was much more different. The S-Class was present with the W220 version later replaced by the W221. BMW offered the E38 7 series that was replaced by the E65. Audi was also present with the then D3 A8, later replaced with the D4. This segment was clear, back in the day. Those that actually wanted to drive, as opposed to be driven, with their luxury sedan would opt for the 7er, the better driver’s car of the segment, following the traditional BMW values of direct steering and involving handling. The A8 was the most understated vehicle. Not much different from an A4 as far as the exterior design was concerned, it was an entirely different world, once one opened a door. Simple and elegant design with high-quality materials, the A8 was the choice of those who wanted to drive unnoticed. Then there was the S-Class. The W220 version was heavily criticized for its material and reliability, but it was still the first in sales, as its heritage and cachet was undeniable. It was then replaced by the W221 generation, a vastly better car, packed with technology (including adaptive cruise control, MBC and Pre-Safe).
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