I'm very picky and critical of M-B keeping up their Premium value here, as well. However, maybe it's because I always saw big Trucks, and Vans, etc. randomly with a Star on the grille, when I was younger, and thought it was pretty cool, that it doesn't bother me so much. I'd prefer they didn't maybe display them on the regular lots (keep them in their own little bay or something), but it doesn't bug me all that much. Lots of U.S customers will certainly use that against the brand.... "What? M-B makes VANS now?", etc.