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Audi announces show car for 2014 Detroit International Auto Show and hints expansion of Q-range

posted by Giannis

A big part of Audi’s success is based on its Q-range of SAV and SUVs. All started with the Q7, the first Cayenne and Touareg’s brother. The success continued with the Q5 and, later, the Q3, which is even offered with an RS version. And with fuel costs constantly rising and downsizing becoming the latest trend, it is only natural for Audi to consider and plan new additions to their Q line-up of raised ground clearance models.

With this in mind, the raison d’etre of the two-door crossover show car that will be presented by Audi in the 2014 North American International Auto Show, set to take place in Detroit with the doors opening on January 13, is more than clear. The press release doesn’t reveal much, but a length of 4.20m for the two door concept with the coupe-like rear, the short overhangs, the low roof line, the pronounced horizontal body line and the 19-inch wheels is officially confirmed.

The individual design elements are consistent with the other e-tron models. For example, the Singleframe grille ribs and the side air inlets are borrowed from earlier e-tron concepts, while the dual headlights and honeycomb-structured Singleframe grille are new additions to the “quattro design language”, as was introduced with the 2013 Sport quattro concept car that was presented in September of this year at the International Motor Show (IAA) in Frankfurt.

Even though Audi’s concepts tend to excite us, the production version will be certainly toned down, in line with the rest of the brand’s linep-up. As the latest trademark filings suggest, though, it won’t take too long for us to see the final product. Until then, click “more” for the full press release.

Source: [Audi]

Press Release:

Sporty, compact and versatile: With these attributes, the new Audi show car is making its debut in January 2014 at the North American International Auto Show (NAIAS) in Detroit. The two-door model with its high ground clearance is a crossover – a car for all roads and tracks, for everyday driving and sporty recreational use.

The show car is a systematic development of the Audi design language. It combines a host of visual elements from future sports car models with the Audi-typical allroad concept and independent “Shooting Brake” body form.

Measuring 4.20 meters (13.78 feet) in length, the Audi has a powerful road stance. Precise and clearly drawn lines as well as geometric surfaces are combined to create a sculptured, clear design form. It is almost as if the outer skin of the two-door car has been modeled from a solid piece, from the Singleframe grille and striking side tornado line to the taut, coupé-like rear. The overhangs are short; the roof line is low and it ends in a strong C pillar. The pronounced horizontal body line and the large 19-inch wheels emphasize the impression of concentrated energy.

The show car is a compelling blend of form and function. The characteristic allroad design features reduce the volume and underscore its offroad character. The aluminum underbody guard at front and rear emphasizes the width and protects the car off road.

Design elements that are typical of e-tron models, such as the ribs in the Singleframe grille and in the side air inlets, fit in harmoniously with the overall design concept. The dual headlights and the honeycomb-structured Singleframe grille indicate the further development of the quattro design language which Audi already presented with its Sport quattro concept show car in September of this year at the International Motor Show (IAA) in Frankfurt.

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